scoutingopen innovation the new imperative for creating and profiting from technology haruard...

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Scouting Why big healthcare players search for start-ups? by Karolina Korth (@karolinahealth)

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Page 1: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

ScoutingWhy big healthcare players search for start-ups?by Karolina Korth (@karolinahealth)

Page 2: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Scout verb /skaʊt/

to go to look in various places for something you want.

© Cambridge University Press 2017

Page 3: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Scouting –an essential tool for open innovation

Page 4: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Historically, open innovation and scouting rarely used in healthcare

Source: Fraunhofer Verlag

Page 5: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Due to digitalization Healthcare starts opening towards open innovation

Page 6: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

to PFE(Proudly Found Elsewhere)

From NIH(Not invented here)

Page 7: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Market dynamics are in favor of start-ups

7

Source: Pioneers

Page 8: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

8Source: CBInsights

Page 9: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Innovation is about addressingunmet needs

Page 10: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

What start-ups bring to corporates?

1. Deeper customer understanding and access

2. New agile approaches and change

3. Speed

Page 11: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail
Page 12: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Roche Diabetes Care Vision:Diabetes management ecosystem that integrates various stakeholders

Page 13: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Roche Diabetes Care Vision:Diabetes management ecosystem that integrates various stakeholders

Proudly scouting elsewhere

Page 14: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Scouting is an ongoing journey

Screening Understanding Evaluation Collaboration

Page 15: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

How to work with corporates?

1. Understand the organization

2. Understand their strategy

3. Identify right people

4. Reach out ( Karolina Korth)

5. Be prepared

6. Allow time

Page 16: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

IF YOU WANT TO GO FAST GO ALONE.

IF YOU WANT TO GO FAR GO TOGETHER.

(African proverb)

Page 17: ScoutingOPEN INNOVATION The New Imperative for Creating and Profiting from Technology HARUARD BUSINESS SCHOOL PRESS Adoption Of open innovation across different industries ring & retail

Doing now what patients need next