score card
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Score cardTRANSCRIPT
Balance score Card
It is the management tool that provides stakeholders with a comprehensive measure of how the organization is processing towards the achievement of its strategic goals.
Balances financial and non financial measures.Balances short and long term measures. Balances performance drivers(leading
indicators) with outcome measures(lagging indicators).
Leads to strategic focus and organizational alignment.
Financial Perspective
In private companies financial perspective is the main objective that is the ultimate goal.
The strategic goal of financial perspective is the long term shareholder value which is driven by two factors-
A) Revenue growthB) Cost efficiency
Customer Perspective
It covers the following elementA) Customer acquisitionB) Customer retentionC) Customer profitabilityD) Market shareE) Customer satisfaction
Internal Process PerspectiveIt has four main component:-
Operations Management Process.Customer Management Process.Innovation Process.Regulatory and Social Process.
Learning and Growth Perspective
It has three important components:-
A) Human CapitalB) Organizational CapitalC) Information Capital