scientific poster design - hsp.berkeley.edu · not all caps! the secrets of readable text: •...
TRANSCRIPT
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Scientific Poster Design
How to keep your poster from resembling an “abstract painting”
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A poster can be better than giving a talk
More efficient because:
• you totally bomb at giving talks
• can be viewed while you nap
• can hang in the department for years
• can reach folks not in your field of research
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Posters serve as…
Kool, wow!, check this out!, you must be smart!
An advertisement of your hard work
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It’s just an illustrated abstract
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Is my abstract effective?
• Why should anyone care?
• What am I adding to current knowledge?
• Do I need to explain methods?
• Have I told them what I found and recommend?
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A portrait of a �grad student
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@#&%!@#$, I have 12 hours to throw this thing together and get it printed before it’s due.
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How do I get months and years of research onto my poster?
• Your poster is a short story • Describe a few major points • Arouse the reader’s interest to read on • Limit it to 250 words
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Recite after me, Less is best!
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Simplify your paper into poster format
Find out the size required!
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Who’s my audience?
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Remember, most of these “scientists” come for the free booze
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Start putting �together your �
2 main elements
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1) Simple, effective data displays
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Keep it simple but effective
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2) Small blocks �of supporting text
The need for chairs in front of your poster
will not go over well
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Your copy should answer…
What am I adding?
Methods?
What did I find?
Why?
What do I recommend?
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I could actually read this
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.;i Cornell Center for Materials Research -$
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Pick a software program Although you’ll probably gravitate towards PowerPoint,
consider a true design program.
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" • OK, but the colors will fool you"
" • Easy to use"
" • Inflexible" " • Designed for overhead projection
PowerPoint
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• Excellent""
• More difficult to learn""
• What you see is what you get""
• Others: Canvas, Publish-It, Corel Draw, LaTeX, etc.
Adobe Illustrator or InDesign
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Let’s design a poster!
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Your poster title: ��Think BIG! Really Big! �
Group authors names and affiliations
Your biggest impact! Boldface type Not all caps!
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The Secrets of Readable Text:
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• Leave breathing space around your text • Plain fonts even serif here • Same size and style • Left-aligned The reason is…
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Hi there, my name is mitch collinsworth and I would like to tell you about myself and how I got this job at cornell. Well you see, my uncle had a friend who knew my cousin on the other side and his daughter worked for facilities. I was down on my luck and my sister told me she knew a guy who’s nephew’s wife’s kid worked for this guys father and what can I say , he hired me with no questions asked and just told me to keep my mouth shut. So here I am at CCMR.
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Hi there, my name is mitch collinsworth and I would like to tell you about myself and how I got this job at cornell. Well you see, my uncle had a friend who knew my cousin on the other side and his daughter worked for facilities. I was down on my luck and my sister told me she knew a guy who’s nephew’s wife’s kid worked for this guys father and what can I say, he hired me with no questions asked and just told me to keep my mouth shut. So here I am at CCMR.
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• Put the most important
part first!
• Short and to the point!
• Upper left hand corner
Conclusions first!
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Easy for the eye to follow
Utter chaos will make folks dizzy!
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-;' Cornell Center for Materials Research -$ 1. 3 4.
5.
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Can anyone read �your body text?
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Title: 85 point
Authors: 56pt
Sub-headings: 36pt
Body text: 24pt
Captions: 18pt
Text sizes:
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Images and graphs say much more than words
Should be readable from 1-2 meters
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Keep posters visual!
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Picture perfect photos
• Avoid resolution overkill!"
At least 150 dpi, but no more than 300 dpi
• Save photos as jpg or png
Line art as a png (graphs)
• Web images are usually "
poor resolution
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jpg
png
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Your cool images mean nothing without a �scale bar or description
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Don’t forget your funding acknowledgements
CNF-NSF-BMR, etc Your department can provide you with the required wording
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Your contact info!!!
Include all contact info:
• Mail address
• Phone • E-mail
Without it you’ll become " “ya know, those guys with the awesome poster”
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Using color to engage your readers
2-3 colors, no more!
Dark type on
light color background
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This attracts attention but tires out the eye
Whoa! Where’s my sunglasses?
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Be carefull with the �primary colors
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.) Cornell Center for Materials Research -$
Yellow on white is hard to read
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http://www.colorschemer.com/online.html
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Be aware of busy backgrounds
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!f;' Cornell Center for Materials Research -$
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A little different!
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Edit, Edit, Edit and�Evaluate!
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Can you read the type?
Are these the colors you really want?
Does it look too busy?
Do my main points pop?
Print out a letter size draft
Keep it simple
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CCMR has 2 poster printers! Our wonderful computing facilities offers "
state of the art poster printing"
The secret of a good poster: “Ugly design print ugly poster”
http://cf.ccmr.cornell.edu/cf_newsite/poster_print/index.html
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You’re not done yet… � Prepare a 3-5 minute verbal explanation
Is he ever going to SHUT UP???
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Prepare mini size poster handouts • Provides a written record for interested folks • Makes you look together • Be sure to include complete contact information • Might even get you a job!
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Let’s judge some designs�and see what you’ve learned
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A bit text heavy but not too bad.
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Nice poster
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Where do I begin?
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I’m feeling sleepy
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OK, but which way
do I go?
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Perfect!
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Oh my gawd!
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Nice flow, �but too metallic
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I’ve fallen, �and I can’t get up
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Gorgeous!
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Welcome to �the 80’s
Fer sure!
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This works!
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http://colinpurrington.com/tips/academic/posterdesign
http://www.ncsu.edu/project/posters/NewSite/
Helpful sites on poster presentations:
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LiLynn Graves �Web and Graphic Designer, CCMR