sarfaraz & shahezad. presentation on mass customization prepared by: sarfaraz shaikh &...

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automobile industry, the business of producing and selling self-powered vehicles, including passenger cars, trucks, farm equipment, and other commercial vehicles. By allowing consumers to commute long distances for work, shopping, and entertainment, the auto industry has encouraged the development of an extensive road system, made possible the growth of automobile industry, the business of producing and selling self-powered vehicles, including passenger cars, trucks, farm equipment, and other commercial vehicles. By allowing consumers to commute long distances for work, shopping, and entertainment, the auto industry has encouraged the development of an extensive road system, made possible the growth of Introduction to automobile industry

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Page 1: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Sarfaraz & Shahezad

Page 2: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Presentation onMass customization

Prepared by: Sarfaraz shaikh

&

Shahezad Ahemed

Page 3: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

automobile industry,automobile industry, the business of the business of producing and selling self-powered vehicles, producing and selling self-powered vehicles, including passenger cars, trucks, farm including passenger cars, trucks, farm equipment, and other commercial vehicles. By equipment, and other commercial vehicles. By allowing consumers to commute long allowing consumers to commute long distances for work, shopping, and distances for work, shopping, and entertainment, the auto industry has entertainment, the auto industry has encouraged the development of an extensive encouraged the development of an extensive road system, made possible the growth of road system, made possible the growth of

Introduction to automobile industry

Page 4: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

suburbs and shopping centers around major suburbs and shopping centers around major cities, and played a key role in the growth of cities, and played a key role in the growth of ancillary industries, such as the oil and travel ancillary industries, such as the oil and travel businesses. The auto industry has become one businesses. The auto industry has become one of the largest purchasers of many key of the largest purchasers of many key industrial products, such as steel. The large industrial products, such as steel. The large number of people the industry employs has number of people the industry employs has made it a key determinant of economic made it a key determinant of economic growth.growth.

Page 5: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

HERO HONDAHERO HONDA In two decades, Hero Honda has built two world-In two decades, Hero Honda has built two world-

class manufacturing facilities at Dharuhera and class manufacturing facilities at Dharuhera and Gurgaon in Haryana that now churn out over 3 Gurgaon in Haryana that now churn out over 3 million bikes per year.million bikes per year.

In this period, Hero Honda has set up over 2400 In this period, Hero Honda has set up over 2400 customer touch points, comprising a mix of dealers, customer touch points, comprising a mix of dealers, service centres and stockists across rural and urban service centres and stockists across rural and urban India. India.

Page 6: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Today, Hero Honda is an amalgam of winning Today, Hero Honda is an amalgam of winning networks and relationships with internal and networks and relationships with internal and external stakeholders, including Investors, external stakeholders, including Investors, Dealers, Vendors and Employees. These Dealers, Vendors and Employees. These relationships have helped the company hold on relationships have helped the company hold on to the mantle of World No.1 for years in to the mantle of World No.1 for years in succession.succession.

Page 7: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Product range of Hero Honda Product range of Hero Honda Hero Honda Karizma

CBZ extreme

Hero Honda passion+

Hero Honda Splendor+

Super Splendor

Hero Honda Glamour

Hero Honda CD Down

Hero Honda CD Delux

Hero Honda Plesure

Page 8: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Yamaha Motor India Sales Pvt Ltd is a whollyYamaha Motor India Sales Pvt Ltd is a wholly owned subsidiary of Yamaha Motor Co, Ltd, owned subsidiary of Yamaha Motor Co, Ltd, Japan. Its product range includes Gladiator, G5Japan. Its product range includes Gladiator, G5 in the standard segment and Crux and Crux S in the standard segment and Crux and Crux S in the basic segment. in the basic segment.

Yamaha Motor India (YMI)Yamaha Motor India (YMI)

Page 9: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Product range of YAMAHAProduct range of YAMAHA Yamaha GladiatorYamaha Gladiator

Yamaha YZF 600R Yamaha YZF 600R

Page 10: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Yamaha CRUXYamaha CRUX

Crux, the complete economy 4-stroke bike gives unlimited mileage and unlimited pleasure. Its 106cc, 4-stroke engine, Strong Frame, attractive style, multi-reflector lights and long seat makes it the most comfortable & durable 4-stroke commuter bike on the Indian roads. With Over 4 lacs bikes already sold in India, Crux is winning the hearts of you all.

 

Page 11: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

BAJAJBAJAJ

The Bajaj company’s truth is that it’s The Bajaj company’s truth is that it’s motorcycles have it all -style, mileage, speed, motorcycles have it all -style, mileage, speed, performance, comfort and safety. So go aheadperformance, comfort and safety. So go ahead and make your choice; whichever bike you go and make your choice; whichever bike you go for, you are in for a great ride for, you are in for a great ride

Page 13: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Bajaj PlatinaBajaj Platina

Bajaj CT 100Bajaj CT 100

Page 14: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Bajaj kristal DTS-i Bajaj kristal DTS-i

Page 15: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

TVSTVS

The TVS company’s truth is that it’s The TVS company’s truth is that it’s motorcycles have it all -style, mileage, speed, motorcycles have it all -style, mileage, speed, performance, comfort and safety. So go aheadperformance, comfort and safety. So go ahead and make your choice; whichever bike you go and make your choice; whichever bike you go for, you are in for a great ride for, you are in for a great ride

Page 16: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Product range of TVSProduct range of TVS TVS Victor TVS Victor GLXGLX TVS Star TVS Star TVS Star CityTVS Star City TVS scootyTVS scooty Pep plusPep plus TVS SportsTVS Sports

Page 17: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Kaizan HondaKaizan Honda Honda has a reputation of being the most Honda has a reputation of being the most

fuel-efficient and the largest selling Indian fuel-efficient and the largest selling Indian SCOOTER. Its commitment of providing the SCOOTER. Its commitment of providing the customer with excellence is self-evident. A customer with excellence is self-evident. A rich background of producing high value rich background of producing high value products at a reasonable price .products at a reasonable price .

Page 18: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Product range of HondaProduct range of HondaHonda Activa

Engine

Type4-stroke, Single

cylinder, air cooled, OHC

Displacement 102 cc

Max. Power 7 Bhp @ 7000 rpm

Max. Torque 0-8 Kg-m @ 5500 rpm

Transmission V-matic

Ignition Self / Kick

Page 19: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Honda DioHonda Dio

Engine

Type4-stroke, Single

cylinder, air cooled, OHC

Displacement 102 cc

Max. Power 7 Bhp @ 7000 rpm

Max. Torque 0-8 Kg-m @ 5500 rpm

Transmission V-matic

Ignition Self / Kick

Electricals

Battery 12V, 5Ah

Page 20: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Honda EternoHonda Eterno

Engine

Type4-stroke, Single

cylinder, air cooled, OHC

Displacement 147.7 cc

Max. Power 6.0 KW (8.2 bhp) @ 6000 rpm

Max. Torque 10.63 Nm @ 4000 rpm

Transmission 4 Speed Constant Mesh

Ignition Kick

Page 21: Sarfaraz & Shahezad. Presentation on Mass customization Prepared by: Sarfaraz shaikh & Shahezad Ahemed

Honda shineHonda shine

Honda UnicornHonda Unicorn

Engine

Type4-stroke, Single cylinder, air cooled, OHC

Displacement 147.7 cc

Max. Power 6.0 KW (8.2 bhp) @ 6000 rpm

Max. Torque 10.63 Nm @ 4000 rpm

Transmission 4 Speed Constant Mesh

Ignition Kick