sap screen personas toronto
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Productivity Through Personalization Using SAP
Personas 3.0 and Customer Stories
June 2015Mark Schenecker
SAP Imagineering
“ You know you have achieved perfection in design, not when yo
nothing more to add, but when you have nothing more to take aw
– Antoine de Saint-Exupery
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© 2015 SAP SE or an SAP affiliate company. All rights reserved.
Agenda
• Solution overview
• How it works
• Demonstration
• The SAP UX strategy
• Customer Stories
• Business Value
• Summary
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© 2015 SAP SE or an SAP affiliate company. All rights reserved.
SAP Screen Personas is a part of the Fiori User Expe
Portfolio. The objective of Screen Personas is to rapid
improve productivity via role-based and personalized
experiences of their SAP ERP screens.
It provides optimal usability by simplifying ECC transa
providing ease-of-use. Screen Personas means you modern design for a completely reimagined user expe
GUI.
Run SimpleScreen Personas
Productivi ty thru Personalization
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© 2015 SAP SE or an SAP affiliate company. All rights reserved.
Product ivity through Personalization
Example: VA03 + map enhancement for “ ship to” addres
1 2 3 4 5
1 screen
1 click
3 secs
Before
After
6
1
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Really SimpleSmartphone Simple
The fundamentals of Screen Personas is tosimplify an SAP GUI transaction
Reduce the number of screens
Eliminate unnecessary fields
Remove buttons that are not required
Streamline navigation to multiple screens
Exclude unneeded industry functionality
Reduce the number of clicks
…and deliver a user experience that is optimized
for a specific task.
An SAP Screen Person
simple as a mobile appl
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Streamline the Transaction
Sc
After 40+ years, SAP transactions are
incredibly robust, feature-rich and
encompass the requirements of many
industries.
The foundation of Screen Personas is
removal – the hiding of fields, industry
functionality, buttons and screens.
In the end, the Screen Persona has just
the information needed for the user to
perform a specific task
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Personalize the Experience
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Personalization built into SAP GUI for HTML (Web GUI)
SAP Screen Personas 3.0 architecture
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What is SAP Screen Personas
Browse r-base d engine for SAP Dynpro Scree ns
Indepen dent of SAP configurat ion and development
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Screen Personas Design Elements
Themes
set the ‘tone’, e.g. the look and feel for all of the Screen Personas with one def
for company branding
JavaScript
Record a series of steps on the user interface then edit the JavaScript to reduc
‘single click’ to improve user productivity
Screen Editor
Individually define each transaction to include only the fields and functions req
needs of the user role
Tab Merging
Consolidate information spread across multiple tabs into a single coherent view
to the specific task required by the user
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Simplicity drives productivity
Live Demonstration
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SAP Screen Personas is a key part of the SAP UX strate
SAP Fiori = The new user experience for SAP software
Services = oppor tunity to deliver better UX to cus tomers
Toolsfor customers to implement new
SAP Screen Personas
Modernize SAP GUI, apply Fior
customer-branded design
SAP Web IDE
Build and extend Fiori appsFiori Launchpad, Fiori Client,
SAP Portal
Consume Fiori apps
Productswith SAP Fiori UX Out of the
Box
Today
500+ SAP Fiori HTML5 apps
Future
All SAP products (cloud, on-premise)
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One UX, entry point for all SAP applications
This screen was built using SAP Screen Personas.
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Follow the style guide to create intuit ive screens
We have a Fiori style guide for SAP Screen Personas 2.0 and 3.0.
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© 2015 SAP SE or an SAP affiliate company. All rights reserved.
Intuit ive SAP Business Suite on SAP HANA experience
Use SAP Screen Personas to simplify screens for which no Smart Business Cockp
Factsheet, or Fiori app exists. There are over 10,000 SAP GUI transaction codes
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SAP Screen Personas allows S/4 HANA personalization
Customers access S/4 HANA through the Fiori Launchpad.
There are three deployment models for S/4 HANA
1. On-Premise - Some transactions will open in the Fiori design, others will open a
themed Web GUI (SAP GUI for HTML).
You will be able to use Screen Personas to modify Web GUI screens.
2. Managed Cloud - Some transactions will open in the Fiori design, others will op
Fiori-themed Web GUI (SAP GUI for HTML).
You will be able to use Screen Personas to modify Web GUI screens.
3. Public Cloud - All transactions open in the Fiori design.
Screens cannot be modified by customers.
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Simple guidance for improving user experience
Fiori app
available
now?
Modify
existing
Fiori?
Mobile
UX
required?
Yes Yes
No No
SAP FioriSAP UI5 custom
development
Based
on SAP
GUI?
No
Yes
SAP Scre
No
Ye
Start:
Design Thinking
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Customer Need
Project Result s
University empowers maintenance workers
Simpli fy SAP usage for maintenance workers reduce
t raining needs
Deployed dashboard t hat provides 1-click access
day-to-day functions
Automated t asks to simplify processes
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The “SAP Screen Personas Bubble” = main cockpit
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Before: IW33 Service Order – information spread out
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After: IW33 Service Order – 1 screen with everything on
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Customer Need
Project Result s
Freescale streamlines access to HR info
Reduce time to access employee data in HR system
Consolidated information f rom 17 locat ions t o 1 s
Reduced time to see complete employee recordf
minut es to 6 seconds
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Before: HR transaction: 19 screens for ful l employee vie
Aft SAP S P lid t PA30
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After: SAP Screen Personas consolidates PA30
1 screen
12
3
4
5
7
8 10
11
6
12-17
9
18 19
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Freescale business success
19Screens of
information now on
single screen
5-6Weeks for complete
deployment
6Seconds to render,
compared to 3-4
minutes
170People currently
using HR flavor
1Happy Senior VP
Hear from the customer: http://events.sap.com/sapphirenow/en/session
A li i th i
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Customer Need
Project Results
Aerospace company goes live in one month wi
Personas
Simple IT help desk without custom programming
Started and finished Personas project in 1 month
Delighted 1000 users with s imple, intuit ive scree
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Intuitive “app” feel minimizes employee trainin
Building screens is a small part of the overall
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Building screens is a small part of the overall
process
1 week
Mapping
business
processes
3 daysBuilding
Screens
2.5 weeks
Testing,
Documentation,
User Training
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Help your employees do their jobs better
Factors to consider
• Number of users
• % time spent on data entry
• Per user annual salary
Improve userproductivity
50 -200%User
productivity
ope
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Simplify how people interact with SAP
Factors to consider
• Number of duplicate processes
• How many can you retire?
• Annual maintenance cost
Improve adoptionof business processes
20 -70%Number ofSystems
ope
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Make your people feel smarter
Factors to consider
• Number of users
• % trained annually
• Training cost per user
Decrease training costs
40 -60%Training
Cost
ope
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Reduce rework to make everyone happier
Factors to consider
• Number of data entry errors annually
• Average cost to correct each error
Increase Data Quality
10 -30%Data
Quality
ope
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SAP Screen Personas improves user productivity
Clicks Screen ElemeMore Simple
Productivity TrainingTime Adoption
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Run Simple with SAP Screen Personas 3.0
Simplify Decision Making
Increase usage of SAP assystem of record so real-timeinformation can drivedecisions
Accelerate adoption through a
more intuitive user interaction Make SAP more user-friendly
by eliminating need tomemorize transactions codes
Simplify SA
Standardize user experieSAP transac
Reduce trainwith intuitive
navigation Embed train
screens, incltutorials, nothelp
Simplify Business Processes
Streamline business process intofewer screens
Consolidate multipletransactions, screens, or tabsinto one simple screen
Automate repetitive actions ornavigation into a singlekeystroke
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More information about SAP Screen Personas
Product Page www.sapscreenpersonas.com
Getting Started resource page scn.sap.com/docs/DOC-54574
SAP UX on SAP.comwww.sap.com/solution/ux-user-
experience/software/overview.html
Open SAP course https://open.sap.com/courses/sps1
Download
(part of the NetWeaver l icense)https://service.sap.com
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Thank you
www.sapscreenpersonas
Mark Schenecker
SAP Imagineering - Personas
+1 650 223 4953