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Mathias Pöhling Business Development EMEA V 1.0 SAP BI Strategy From ETL thru Data Warehouse to the Front End Layer

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Page 1: SAP BI Strategy

Mathias Pöhling

Business Development EMEA

V 1.0

SAP BI Strategy

From ETL thru DataWarehouse to the FrontEnd Layer

Page 2: SAP BI Strategy

1. Today’s BI Solution

2. Visualization

3. Performance

4. Flexibility

5. Summary

Agenda

Page 3: SAP BI Strategy

1. Today’s BI Solution

Page 4: SAP BI Strategy

DSS ApplicationsDepartmental Data Marts

EDW

MarketingAcctg Finance

Sales ERPERP

ERP

CRM

eComm.

Bus. Int.

ETL

GlobalODS

Oper.Mart

Explorationwarehouse/data mining

Source:Bill Inmon

Stag

ing

Area

localODS

DialogueManager

CookieCognition

Preformatteddialogues

Cross mediaStorage Management

NearlineStorage

Web Logs

SessionAnalysis

Internet

ERPCorporate

Applications

ChangedData

GranularityManager

Archives

Bill Inmon’s Enterprise DataWarehousing Concept

Page 5: SAP BI Strategy

Front-EndLayer

BI Solution on all architecture levels

SAP Business Suite Customer & PartnerApplications

OrderMgmt. ...

Non SAP &Legacy

ETLLayer

SAP Business Objects Data Integrator

SAP Business Objects BI Tools

SAP NetWeaver BW & BW Accelerator

Met

adat

a M

anag

emen

t / B

usin

ess

Con

tent

Data WarehouseLayer

Ope

rati

on

Extract Transform Load

SAP NW BW ETL

Page 6: SAP BI Strategy

3 Success Factors For Today’s BI Solution

Flexibility to respond to the paceof your businessIs your current BI solution capable of supportingthe pace in your industry?

Visualization that enables end user’s needsDo you have a flexible software architecture thatsupports your business needs and reduces costssimultaneously?

CFO LOB

CEO

EMPLOYEE

MANAGER EMPLOYEE

CIO

Performance for people to increase insightCan your employees access the information theyneed when they need it – fast without frontiers?

Page 7: SAP BI Strategy

2. Visualization

Page 8: SAP BI Strategy

© SAP 2008 / Page 8

Product Directions for BI SolutionsRichest Offering for All Business Users

BEx Analyzer Voyager

Web App Designer

Predictive

Report Designer

Web Intelligence

Crystal Reports

Xcelsius

BI Widgets

Web Services

And MuchMore…

Polestar

Mobile BI

Enterprise DataWarehousing& BI Platform

AdvancedAnalysis

EnterpriseReporting

Dashboards,Visualization

Ad-hocQuery &

Reporting

BusinessObjects EnterpriseSAP NetWeaver BI and BIA

Page 9: SAP BI Strategy

© SAP 2008 / Page 9

Product Directions for BI SolutionsSAP BusinessObjects BI Solutions

Predictive

Web Intelligence

Crystal Reports

XcelsiusWeb App Designer

Report Designer

Pioneer (OLAP Analysis)Pioneer (OLAP Analysis)

BI Widgets

Web Services

And MuchMore…

Polestar

Mobile BI

Enterprise DataWarehousing& BI Platform

AdvancedAnalysis

EnterpriseReporting

Dashboards,Visualization

Ad-hocQuery &

Reporting

BusinessObjects EnterpriseSAP NetWeaver BI and BIA

Page 10: SAP BI Strategy

© SAP 2008 / Page 10

Dashboards

Dashboarding and Data VisualizationProduct Integration Roadmap

Xcelsius becomes the flagship product for dashboarding and data visualizationBEx Web Application Designer will not be enhanced further. It will be available based oncurrent SAP maintenance policySAP NetWeaver Composition Environment including SAP NetWeaver Visual Composercontinues to be the go-to product for creating composite applications

Interactive Dashboardsand Data Visualization

PREM

IUM

STAN

DAR

D

2008 2010

Xcelsius

2009

Xcelsius Xcelsius

Web Application Designer Web Application Designer Web Application Designer

Page 11: SAP BI Strategy

Enterprise-wide deployments enabled today off SAP NetWeaver BILeverage existing Crystal and/or Web Intelligence reportsLeverage existing UniversesBuilt upon Business Objects Web Services

Integration to BI Consumer ServicesDirect data access to SAP NetWeaver BIConsume BEx/Pioneer Queries and ViewsDeliver high performance data accessEnable low TCO with simple architectureCurrently planned availability in 2009

© SAP 2008 / Page 11

Dashboarding and Data Visualization for SAPNetWeaver BI with Xcelsius

BEx/Pioneer Queries and Views

BusinessObjects Enterprise

Xcelsius

BI Consumer Services

Page 12: SAP BI Strategy

© SAP 2008 / Page 12

Enterprise ReportingProduct Integration Roadmap

BEx Report Designer will not be enhanced further. It will be available based on current SAPmaintenance policyBEx Report Designer customers transition to Crystal Reports

Enterprise classformatted reporting

EnterpriseReporting

20092008 2010

BEx Report Designer

Crystal Reports Crystal Reports Crystal Reports

Crystal Reports forSAP NetWeaver BI

BEx Report Designer BEx Report Designer

PREM

IUM

STAN

DAR

D

Page 13: SAP BI Strategy

© SAP 2008 / Page 13

SAP NetWeaver Portal

Crystal Reports for SAP NetWeaver BITransition Strategy Toward Enterprise Reporting

Transition strategy for BEx Report Designer

Opportunities for building up skill set and resourcesPlan transition to SAP BusinessObjects solutionsEasy move from Crystal Reports for SAP NetWeaverBI to Crystal Reports for BusinessObjects Enterprise

Ship with SAP NetWeaver

All standard report formatting capabilitiesIn-depth integration with SAP NetWeaver platform

Subset of enterprise deployment capabilities

Access to SAP NetWeaver BI data onlyLimited number of reports in SAP NetWeaver BINo integration with BEx Broadcaster

Currently planned availability in 2010

SAP NetWeaver BI

BEx/PioneerQueries and Views

Crystal Reportsfor

SAP NetWeaver BI

Page 14: SAP BI Strategy

© SAP 2008 / Page 14

Ad-hoc Query, Reporting, & AnalysisProduct Integration Roadmap

SAP customers can invest in Web Intelligence today to empower business users with self-service BIThe strategy going forward is to strengthen the integration with SAP solutions and to expandthe reach of the product to a broader user baseWeb Intelligence will continue to take full advantage of the semantic layer, enabling a simpleand consistent user experience over any data

Web Intelligence is theleading ad-hoc query,

reporting, and analysistool on the market

PREM

IUM Ad-hoc

Query,Reporting, &

Analysis

20092008 2010

Web Intelligence Web Intelligence Web Intelligence

Page 15: SAP BI Strategy

© SAP 2008 / Page 15

Advanced OLAP AnalysisProduct Integration Roadmap

Pioneer (code name for 2010 releases) provides a superset of capabilities from BExAnalyzer (Excel), BEx Analyzer (Web), and BusinessObjects VoyagerBEx Analyzer (Excel & Web) will not be enhanced further. It will be available based oncurrent SAP maintenance policySeamless transition for Voyager customers to Pioneer. BEx Analyzer & BEx Web Analyzercustomers transition to Pioneer

OLAPAnalysis

2008 2009 2010

PioneerVoyager

BEx Web Analyzer

BEx Analyzer (Excel) BEx Analyzer (Excel)

BEx Web Analyzer

BEx Analyzer (Excel)

BEx Web Analyzer

Voyager

PREM

IUM

STAN

DAR

D

Page 16: SAP BI Strategy

© SAP 2008 / Page 16

Pioneer ProjectMerge the Best of Both Worlds

Tailored support for multiple user rolesFocus on the Business Analysts (Excel/Web) but also extend the footprint of advanced analysisthrough ease-of-use & tool interoperabilityEasy migration for existing BEx Analyzer & Voyager customersAbility to fully leverage SAP in-memory analytic engine capabilitiesBest TCO for SAP on Non-SAP platformsSingle architecture for both SAP NetWeaver and Business Objects customersRuns with BusinessObjects Enterprise side-by-side with SAP NetWeaver or with tighterintegration with SAP NetWeaver for TCO reductionCurrently planned availability in 2010

Multiple OLAPSources

VoyagerAdvanced OLAP

Leading Visualization

SAP NetWeaver BI /BW Accelerator

BEx (Web) Analyzer

Native Excel Integration

SAP Business Objects SAP NetWeaver BI

Page 17: SAP BI Strategy

New Visualization Product: PolestarBring BI to All Business Users

Intuitively explore dataNo data model or dataknowledge required

Automated relevancyof results

Most relevant information isdisplayed firstBest chart type autogenerated

Share insights with othersExport to CSV and ExcelSave it locally as a browser bookmarkOne-click to send a link to the results by email

© SAP 2009 / Page 17

Page 18: SAP BI Strategy

BI Working Your User’s WayPersonalized and secure

Dashboards,Visualization

EnterpriseReporting

Ad-hocQuery & Reporting

Advanced

Analysis

Page 19: SAP BI Strategy

3. Performance

Page 20: SAP BI Strategy

Opportunities not HarvestedTraditional methods too inflexible, unreliable or not economical

THE TRENDSIncreased adoption of analytics

Data explosion, growing 50% p.a.

Frequent need for change

More users / usage of analytics

Users create queries despite having noknowledge of BI technology

THE CHALLENGESTraditional BI platforms are bottlenecks

Unpredictable response times

Inability to meet demand for change

€ (tuning or boutique hardware)

Page 21: SAP BI Strategy

SAP NetWeaver BW Accelerator

SAP NetWeaver BW Accelerator for high performance BI- A new transparent approach to boost BI query performance-

Performance speedup factor between 10 and 100Without changing the BI user experience (transparent to users)Boost performance for BusinessObjects clientsPre-requisite: BI in SAP NetWeaver 7.0

SAP NetWeaver BI

BusinessWarehouse

CalculationDBMS BWA

Compressed and Column-basedOptimized for Analysis

Agile

Low TCO

Fast to Upload

Bypassedfor queries

Calculation on the fly

Fast as Lightning

Predictable query performance

Any query

Page 22: SAP BI Strategy

User ExperienceFast Query response times (also for BOBJ usage)Highly consistent response timesHigher usage of BI and deeper analysis of company data or less time for BI interactionMore flexibility in Query definition

MaintenanceNo more need for maintenance of aggregatesReduced time for data loading (up to 80%)Reduce time for change runs (Example: 30h down to 45min)Reduce times of SEM Consolidation runs

HardwareNo more need for storage in aggregatesLess Hardware needs on application and DB server levelPossibility to consolidate different BI system landscapes

BW Accelerator - Value Proposition

Page 23: SAP BI Strategy

SAP NetWeaver BW

BusinessWarehouse

CalculationBWA

BusinessObjects Enterprise XI 3.1

SAP BusinessObjects Polestar

Directly search and exploreindexed InfoCubes

Quickly find relevant information

Explore and gain new insights

Simple, fast, scalable

SAP BusinessObjectsEnterprise XI 3.1

Web Intelligence

Crystal Reports

Xcelsius

Polestar

SAP NetWeaver BW Accelerator andSAP Business Objects Polestar Integration

Page 24: SAP BI Strategy

© SAP 2008 / Page 24

Business Objects BI Platform

Stand-Alone Open BI AcceleratorNewton Project

SAP NetWeaver BW Accelerator / Newton

Calculation Engine

Aggregation EngineIndex

SAP NetWeaver BI

Data Warehouse

Xcelsius WebIntelligence PolestarCrystal

Reports

(Inbound)Universe

DataIntegrator

Stand-alone analytical engineHigh performance, low TCOAgile BI for business users to easilybuild in-memory data marts

Source-agnosticDI to load non-SAP data sourcesEnd-to-end universe integration

Built-in analytical capabilitiesRanking, top N / bottom N analysisException aggregationMultiProvider aggregation

Advanced capabilitiesAccess to DataStore ObjectsWrite-back and planning services(beyond 2009)

Currently planned availability in 2009

Universe (Outbound)

Page 25: SAP BI Strategy

Offline Archive

RDBMS

InfoCube

Near-line StorageBWA

Staging

Indexing Archiving

BI

Access - very frequently frequently not frequently rarely

NLS• alternative storage types with direct accesscapabilities for reporting and loading

• extraction of non-frequently used, read-onlyInfoProvider data partitions

• extracted partitions are deleted in RDBMS• NLS storage and Online Storage togetherconsistently reflect the BI data persistencyof an InfoProvider

• NLS data is read-only• NLS partitioned portions of an InfoProviderare write-protected

BWA• Replication of the BI Star Schema includingmaster data

• DB volume not affected• Roll-Up and Change Run possible afterdata loads

• optimized for fast BI Query access

Near-line Storage and BI Accelerator

Page 26: SAP BI Strategy

Accelerated Upgrade to Business Suite

Use the predefined content for:upgrade to NetWeaver 7.x BIupgrade to ERP 6.0 EhPx (upcoming)upgrade to any SAP Product based onthe NetWeaver 7.x Platform (upcoming)create/modify own content (XML based)

Complete Business Suite 7.0connectivity (with EhP1):

abap - java connection (available) forconnection BI-IP, EP, ESS/MSS, etc.abap - abap (with EhP1) for backendconnection e.g. ERP, CRM, BI, PI, etc.java - java (upcoming) for frontendconnection e.g. FPM, etc.

Lower your TCO and time effortsby Managing your Upgrade with innovative tools

1. ASU toolbox (incl. BI Content)one single truth for all pre/post Upgrade Steps

(Note 1000009)

2. CTC for BI-Javaautomatic connection between Abap and Java

(Note 983156)

Page 27: SAP BI Strategy

4. Flexibility

Page 28: SAP BI Strategy

Tailored for Your Industry and ProcessBest practices to maximize value

1,000+ data models5,000+ queries

10,000+ metrics & dimensions

Best Practicesserving 26 Industries

“ Business content ..allowed a fast-trackimplementation.

“It would have takenus 10 times longer ifwe had to createown... cubes fromscratch.”

Visualization

Page 29: SAP BI Strategy

© SAP 2008 / Page 29

Business Objects Business ContentsComplementing Existing Business Content

Pre-defined and delivered Crystal reports and Xcelsius dashboardsBusiness Suite customers will have access to new Business ContentEmbedded within the standard business processes of the Business SuiteAcross all Business Suite applications: ERP, CRM, SCM, PLM, and SRM

Low TCO with deep integration to NetWeaver PlatformDirect access to transaction data in the Business SuiteLeverage standard Business Suite metadataUnified life cycle management to deploy reports and dashboards

Integrated design-time to build/embed within custom business processesCrystal Reports and Xcelsius Designer integrated to Web Dynpro and CE/VCBusiness Objects customers can re-use pre-defined reports and dashboardsBusiness Objects customers can design new reports and dashboards

Currently planned availability with SAP Business Suite EhP 5 in 2009

Page 30: SAP BI Strategy

Process Integration,ETL

Information Discovery and Delivery End-to-end BI solutionscombining the strengths ofdata warehousing and datamarts

Agnostic and flexibledeployment options viaextensive data acquisition anddistribution options

Data profiling and cleansingfor MDM, BW, marts to delivertrusted information

Empowering the nextgeneration of informationdriven applications throughembeddable analytics

SAP Business Suite Non-SAPData stores

Non-SAPApplications

Cloud

Data Integrator

BW

BWA

Data Quality

Rapid Marts

BWA*

Data Quality

MasterData

Management

Data Quality

* Planned Newton© SAP 2008 / Page 30

The Business Network with TrustedUbiquitous Information

Page 31: SAP BI Strategy

Bring BI to All Business Users

Simplicity and speed of search

Intuitive data exploration and visualization

High performance and scalability

Help IT to be Successful

Easy and efficient to manage and scale

Fast to deliver

Based on proven reliable infrastructure

Polestar for BW Accelerator

© SAP 2009 / Page 31

Page 32: SAP BI Strategy

5. Summary

Page 33: SAP BI Strategy

Summary

VisualizationWeb 2.0 user experience to broaden business intelligence adoption

Easy self-service access to corporate information for end users

Embedded intelligence within the business process context

FlexibilityBI and DWH in Enterprise Information Management

Creating trust in corporate Information

Enabling Enterprise-SOA

PerformanceEnabling business driven innovation

Analyzing information at the speed of thought

Closed-loop Business planning based on live data

Page 34: SAP BI Strategy

PERFORMANCE

PERFORMANCEBWAPolestarNetWeaver BIRed. TCO with CTC

SAP NETWEAVER DELIVERS CONTINUOUS Performance, Visualization AndFlexibility WITHIN ONE INTEGRATED OPEN PLATFORM

FLEXIBILITYSOA Platform (CE)BO PortfolioPolestarPioneer/WebI

VISUALIZATIONBO PortfolioXcelsius DashboardsBEx/WebI/CREnterprise Portal

Start your NetWeaver BI Transformation - todayUse The Power Of Performance, Visualization And Flexibility

Page 35: SAP BI Strategy

© SAP 2008 / Page 35

Thank you for your attention

Other Resources

Service Marketplace: SDN:http://service.sap.com/bi https://www.sdn.sap.com/irj/sdn/bia

Page 36: SAP BI Strategy

© SAP 2007 / Page 36

Thank you!

Mathias PöhlingBusiness Development Manager

SAP NetWeaver Business Intelligence

Office of the EMEA CTO

SAP Deutschland AG & Co. KG

Phone: +49-62277-69270Mobile: +49-160-90821528Email: [email protected]

Page 37: SAP BI Strategy

Copyright 2008 SAP AGAll rights reserved

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