By James DonnellyUniversity of

La Verne Career Services

Sanitize Your Facebook:Managing your online brand

Stats & What This Means

96% of students said they use Facebook on a typical day. Only 11% of students have privacy settings restricting outside access. 45% of employers use Facebook/Twitter to screen job candidates.

http://oregonbusinessreport.com/2009/08/45-employers-use-facebook-twitter-to-screen-job-candidates/

By college students: Social Engagement, Blogging, Entertainment, Educational & Professional reasons

By businesses: Risk Management, Recruitment, Advertising

How Facebook is being used:

http://www.facultyfocus.com/articles/trends-in-higher-education/do-college-students-spend-too-much-time-on-facebook-youtube-and-other-social-networking-sites/

"You don't want to lose out on a great internship or job over something that could have been prevented“. Employers have access to the REAL you. Once it’s posted, it’s posted forever. Lack of control over some content.

The Dangers of Facebook

http://thedartmouth.com/2006/04/11/news/facebookcom

Blind-sides

Status Updates/Comments Groups Pictures “Likes” Events Info/Quotes “Check-in’s”

Make Work For You

Privacy Settings!! Post information you want others to see. Utilize the network you have. Let it show your skills and talents.

Facebook, MySpace, LinkedIn, Blogger, Flickr, WordPress, etc…. Information is 100% complete & up to date. Like everything, there is an etiquette to follow. Not something to fear but show the best sides of you

Your Online “Brand”

Your Professional “Profile” online.Recommendations, Work History, Network, Job Search, Photos

Everything you want people to see. A professional way to connect with friends & others. Remember, it’s NOT Facebook!

What is this LinkedIn thing I’m hearing about?

http://profalbrecht.wordpress.com/2010/12/05/how-college-students-should-use-linkedin/

Questions?

25 Thins I hate about Facebook http://www.youtube.com/watch?v=PVA047JAQsk

Mannershttp://

www.youtube.com/watch?v=iROYzrm5SBM