Questionnaire

Survey on customer’s cross-buying intention in Banking sector

1) Do you have a Bank Account?

(a) Yes (b) No

2) Which Bank do you have an Account with?

1.____________ 3.__________

2.____________ 4.__________

3) What kind of Accounts do you maintain in this Bank?

(a) Current A/C (b) Savings A/C(c) Loan A/C (d) Demat A/C

4) Please indicate below by placing in the appropriate column the type of Products and Services provided by your bank and availed by you.

Traditional product.

List of product Availed By You Provided By your bank

SavingLoanLockerOver draft

Supplementary Product

List of product Availed By You Provided By your bank

Credit CardDemand Draft (DD)Mobile BankingInternet bankingBills Payment Bank Guaranty

Ticket bookingFund transferLitter of creditForex Card

List of Non-tradition product

List of product Availed By You Provided By your bankDement A/cLife InsuranceGold loanRetirements solution Mutual fundTax AdversaryChilled Education planning Health planningNRI Banking

5) Do you have Insurance Policy with your Bank?

(a) Yes (b) No

6) If, Yes which types of Insurance policy do you have?

(a) Life (b) Vehicle

(c) Health (d) Deposit

7) According to you the products and services provided by your bank are?

(a) Very good (b) Good (c) Neutral (d) Poor (e) Very poor

8) Do you use the similar Banking service of alternative bank?

(a) Yes (b) No

9) Your criteria for choosing a particular Bank:

(Please tick the appropriate box,

1- Lowest 2 -low 3- average 4 – high and 5 the highest)

Rating Scale

Features 1 2 3 4 5

1. Location

2. Ambience

3. Timings

4. Products Offered

5. Clarity of Information

6. Service

10) Age: Below 20 years 2 1-30 years 31-40 years above 40 years

11) Gender: Male Female12) Marital status:

Married Unmarried13) Educational qualification: Under Graduation Graduation

Post Graduation 14) Occupational status:

Student House wife Employed Business Professional

15) Monthly income: Below 10000 Rs.20, 000 to Rs.30, 000 Rs.10, 000 to Rs.20, 000 Above 30,000