samoju sriram sarad brics logos

BRICSNEW DELHI - 2016



Logo

(Logo in colour) (Logo in greyscale)


Initial Concept

The first concepts sketched out had a strong focus on the economy and industrial development. After trying to incorporate other elements into this concept such as interconnection between the nations I found that the elements did not work cohesively nor did they accurately portray the spirit of BRICS. I then moved on to the idea of the Interconnection and noticed that the nature of a association enabled different elements to be incorporated in way that looked a lot more natural.


Concept Sketches


Final Concept, Inspiration

The final concept is inspired by a number of countries participating in theBRICS and culture of hosting country INDIA. The overall shape of the logo has been designed to mimic the structure of the HAND WEAVED WOOLENCLOTH. The pieces that make up this overall shape resemble the teamspirit of the BRICS

Windows OlympicsBRICS 2012

The GRID STRUCTURE,which has got its valueand got noted downin the minds of peopleas logo of WINDOWS

The COLOR COMBIATION,which was been used in as a tradition in the hierarchy of BRICS logosin the past years

The INTER CONNETION ofbasic elements in the logo,as the logo comprises offive rings representing thecontinents getting together

#EC1E24Red Orange

#F48020Yellow

#F9EC31Green

#5CB947Blue

#3B54A4

Colour and Fonts

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz

Square721 BT

Colour and Fonts

Colour and Fonts

DESIGNED BYSamoju Sriram SaradB.Arch II YearIIT Roorkee

[email protected]+91-8791 675 749

Designed with love, for Government of India.



Logo

Initial Concept

The first concepts sketched out had a strong focus on the economy and industrial development. After trying to incorporate other elements into this concept such as interconnection between the nations I found that the elements did not work cohesively nor did they accurately portray the spirit of BRICS. I then moved on to the idea of the Interconnection and noticed that the nature of a association enabled different elements to be incorporated in way that looked a lot more natural.



Concept Sketches


Final Concept, Inspiration

The final concept is inspired by a number of countries participating in theBRICS and culture of hosting country INDIA. The overall shape of the logo has been designed to mimic the structure of the GOLDEN RIBBON. The colour variation that make up this overall shape resemble the connectivityof BRICS

OlympicsBRICS 2012

The COLOR COMBIATION,which was been used in as a tradition in the hierarchy of BRICS logosin the past years

HIV AIDS

The RIBBON CONCEPT,which was used in thelogo has a cavity in the middle so as to representthe person who is seeing the logo to incorporate in.

The INTER CONNETION ofbasic elements in the logo,as the logo comprises offive rings representing thecontinents getting together

#EC1E24Red Orange

#F48020Yellow

#F9EC31Green

#5CB947Blue

#3B54A4

Colour and Fonts

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz

Square721 BT

Colour and Fonts

Colour and Fonts

DESIGNED BYSamoju Sriram SaradB.Arch II YearIIT Roorkee

[email protected]+91-8791 675 749

Designed with love, for Government of India.

samoju sriram sarad brics logos

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