sales hacker conference - lead generation & list building

13
@sellsy_app #SalesHackerSeries

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Post on 26-Jul-2015

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@sellsy_app

#SalesHackerSeries

1.Background

2.Know your metrics

3.Be Customer Centric...

4.… to generate more leads

5.Outsource your workforce

AGENDAAGENDA

How do we generate leads?...

... Or HOW WE DON’T GENERATE LEADS?

AGENDATODAY

BACK IN TIME

Selling a simple B2B product isn’t hard

BACK IN TIME

How did we generate our first 2000 clients?

So how to sell a complex B2B product?

AGENDATODAY

QUANTITY ≠ QUALITY

AGENDAKNOW YOUR METRICS

Your users know your product better than you thought

AGENDAREFERRAL IS YOUR BEST LEAD GENERATION

CHANNEL

Make them love your product and spread the word!

TAKE CARE OF YOUR CUSTOMERS

Your customer’s contacts have the same needs and pain point as the referrer

TAKE CARE OF YOUR CUSTOMERS

Outsource your workforce by creating great partnerships!

USE RESELLERS TO OUTSOURCE

REMEMBER

Each new user is a potential sales rep!

THEN

NEXT

STEP?