sabine bulteel product marketing manager thomson broadband connected november 17, 2008 the thomson...
TRANSCRIPT
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Sabine BULTEELProduct Marketing ManagerThomson Broadband ConnectedNovember 17, 2008
The Thomson Gateway as Software Service Platform
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Thomson’s Vision
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The Residential Gateway as Service Enabler in the Connected Home
2Simplicity of installation and use is a key success factor, both for operator and end user
4 Appropriate physical links between devices, control points, rendering equipment: Best in class WiFi .11n, 3G, PLC, POF, DECT, HPNA Ethernet, …
1 Home Gateways have to be future-proof, both Hard- and Software, facilitating the Service Provider the introduction of new services to its installed base
5 Extended Remote Management Software and Tools are necessary to address the diversity of connected devices around the Home Gateway
3 Advanced Service Offering – Building the Digital Home
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1. The Gateway must be Future Proof
• Open Architecture
• Easy Component integration – Dynamic
Application Hosting
Building THE gateway for YOUR innovative services
• Network compatibility
• Guaranteed QoS
• IP Acceleration
• Maximized throughput
Most Powerful and Versatile Software Core Customizable and Flexible
Highly Advanced Value Added Service Offering
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1. Thomson Gateway is Future Proof
Unified Configuration Incorporation of customer applications Incorporation of host applications and
devices Centralized configuration management
OPEN ARCHITECTURE : WHAT?
Fast time-to-market for own, Thomson or 3rd Party applications and services
Easy new service integration Third party development Life Cycle Management Full Control
BENEFITS
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2. Simplicity of Installation and Use
Key success factor for enriched user experience and mandatory to avoid high operational costs at operator’s side
GATEWAY & SERVICE INSTALLATION
•TR69 Zero Touch Provisioning
• Installation Wizard
• ServYou
CONNECTING DEVICES
• WPS (WiFi Devices)
• Easy Pairing (DECT Phones)
NEW SERVICES – SERVICE UPGRADES
• Dynamic Application Hosting/OSGi
• Home Portal
DEVICE DISCOVERY
• HTML Wizard
• Voice Intercept
• ServYou/Home Portal
InstallInstall
DiscoverDiscover
ConnectConnect
ActivateActivate
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Home Portal Solution
Customizable components
Online Marketing
Personal Address
Book
Push Services:
easy activation by clicking
Push product offering
Link to search engine
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3. Building the Digital Home
Residential Gateway
Advanced Services
Home Devices
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Quid UPnP AV ?
Content Directory Service
Media Server
Connection Manager Service
AV Transport Service
Rendering Control Service
Media Renderer
Connection Manager Service
AV Transport Service
Control Point
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UPnP A/V
What it is
• Protocol defined by UPnP Forum
• Allows to control digital Audio/Video content
• Discover capable devices
• Play A/V content
• Stored anywhere in the home
• On any display device in the home
• From wherever you are in the home
• Defines the possible ways to do this
• Allows for certification
What it is NOT
• Does not take care of DRM
•This is outside UPnP A/V
• Does not tell what A/V formats you need to support
• Does not guarantee two devices work together
Risk for ….
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DLNA
• Requires UPnP A/V and WiFi Alliance certification
• Contains catagories similar but more extensive than UPnP A/V
•Digital Media Server
•Digital Media Controller
•Digital Media Player
•Digital Media Renderer
• Guarantees interworking by defining a minimum of requirements
•Media formats to be supported
•Networking stuff
• Similar to WiFi logo
• Superset of UPnP A/V
Guaranteed functioning out of the box
What does it bring
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DLNA
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And other DLNA certified ones…
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What do we offer?
What we support but is not required by DLNA …
• Support for Meta Tags
•Title, Artist, Genre, Album, Camera type
• Presentation to control points the Apple way
TG787 First Residential Gateway Worldwide DLNA certified
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The Thomson Ecosystem
1. Auto Detection of Media Renderer
2. Auto fetch of Control Point
3. Play music from GW HD, even remotely
4. Even via Mobile
CPCP
+
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Content: what and wheneveryou want
Service Based Subscriptions:
The WiFi tablet streams the content enabling anyone to enjoy a true personal video experience anywhere in the home
Access online musicor stored on your PC and play on your HiFi
Access online musicand play from your DECT phone
Advanced Services
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Femto Cells
IMS/UMA
Connect a Webcam via WiFi or USB to the Gateway and watch your house remotely on your PC or mobile through a webpage of your Gateway
Advanced Services
Multi line/multi number on DECT
Home Phone Assistance
CD Quality Sound
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Home Phone AssistanceE
the
rne
t
FX
O
FX
SWhat?
• Normal State - SIP registered: ‘commercial’ + dial tone
• No Internet Connection (Ethernet cable out): ‘warning’ + dial tone
• FXO out: ‘special warning’
‘commercial’: - push content (commercials, songs, ‘RSS’ feeds voice etc.)
- ‘you have new mail’
‘warning’: ‘you have no internet connection, you will be calling on a fixed rate X’
‘special warning’: ‘you cannot make a phone call, please check your cables or consult…’
Additional Services to be offered by ISP,
bringing additional revenue streams
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Portal
Home Surveillance and Home Monitoring
Partnering with
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The Connected Home
– for each device in the home
– from each device in the home
Multiple services
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Software Development
Improved drivers delivered to match carrier’s market needs
- WiFi alliance member for latest new technologies
- Providing latest security methods
Engineering capabilitiesRadio specialists for the antenna design
Regulatory experts for each area of the world
Design experience for thermal issues linked with WiFi
Research on new applications such as video over WiFi
Long-time experience in Wireless
Early on the market with 802.11b (2001)High performance and low cost solution
for 802.11g
Launching as first 802.11n
Close cooperation with leaders on WiFi chipsets market
Testing toolsIn house WiFi testing specialists
2 test labs for our own testing on top of supplier ones
Azimuth tool to allow us to emulate specific environment for test
Thomson’s expertise in Wireless:
4. In house physical links: wireless
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802.11n: larger bandwidth, better coverage, more reliable
1. Streaming Music growing number of people streaming music directly from the internet
2. Streaming Video
3. Media sharing
4. Network Attached Storage (NAS)
Users expect major increase in TV, video and film via Internet
Share files between multiple PCs: 57% of HNW users
Need for more bandwidth
Drivers for 802.11n
> Need for more bandwidth> Need for reliable connection
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802.11n: larger bandwidth, better coverage, more reliable
Cheapest retailer in Europe selling draft 802.11n
at unbeatable prices
PC market is driving .11n
Source: Dell’Oro Wireless LAN Report, Five Year Forecast 2007-2011, January 2007
WiFi remains a growing market.
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3G : HSPA USB Dongle
Fallback access before xDSL activation or in case of xADSL failure
Mobile HSDPA Internet access
NO SETUP CDdrivers embedded
in the gateway
NO SETUP CDdrivers embedded
in the dongle
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PLC (Powerline Communications) POF (Plastic Optical Fiber)
- a 1mm polymer core and a thin cladding to guide the light - the outer buffer protects the fiber against damages
Advantages:Easy to use - cut and plugSmall - 2.2mm or 1.5mmFlexible - bending radius down to 25mm
4. In house physical links: wired solution
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Thomson attends Plugfests for testing interoperability
TR-069 Air upgrade DECT phones
LAN VoIP phones/STB discovery (TR-111)
TR-069 pass through: set up and management of Home Networking devices
UPnP Device Discovery and Management Proxy (get info of all UPnP devices in Home Network, and manage them from gateway)
Storage Service: remote management of storage attached devices (TR-140) - 2008
5. Extended Remote Management
Remote management solution based on TR-069 standard
> 3 mio
> 3 mio
> 600K
TR-069 Standard
Extended Datamodel for Ecosystem
Interoperable with extensive list ACS vendors
Field Proven Track Record
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Conclusion
2Thomson Gateways PROVIDE the right mechanisms for simple installation and use is a key success factor, both for operator and end user
4 Thomson Gateways HAVE versatile physical link offerBest in class WiFi .11n, 3G, PLC, POF, DECT, HPNA, Ethernet, …
1 Thomson Gateways ARE future proof, both Hard- and Software, thanks to its open software architecture
5 Thomson Gateways are HAVE extended Remote Management Software and Tools
3Thomson Gateways HAVE Advanced Service Offering both own development and 3rd party integration
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Product range and positioning
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xDSL Product Portfolio 2008
ST516
ST536
ST546
ST510
ST546f
TG585v7 TG585n
TG587n
TG787
TG782 & TG784
ST706
ST780 ST780 DeXtention
TG797n
TG789n VDSL2
TG787 VDSL2
TG780BusinessTG787VDSL2
Business
TG628s
ST620 & 620s
ST608 WLTG608
TG605TG605s
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Positioning WIRED data – 500 series
+ TR-69 Remote Management
+ TR-69 Remote Management
+ TR-69 Remote Management 4 port Ethernet
+ TR-69 Remote Management
f
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Positioning WIRELESS data – 500 series
2.4 GHz
2.4 GHz
Already 2 mio shipped this year
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Positioning Voice and Data - 700 series
1 FXS
2 FXS
2 FXS
1 FXS
2 FXS + Ethernet WAN
2 FXS + GEthernet WAN
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