s60 platform prospects opportunities & challenges - kamran kordi s60 - tmo

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  • 8/15/2019 S60 Platform Prospects Opportunities & Challenges - Kamran Kordi S60 - TMO

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    S60 platform:Prospects, Opportunities

    & Challenges

    Kamran KordiHead of Next Generation Terminal Platforms

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    Background: Why a platform approach?

    A platform approach is a key step to address challenges facing operators

    Harmonisation

    Cost reduction

    Consistent quality

    Better maintenance

    Scalability

    Predictable performance

    Better TTM

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    Whats the opportunity for operators

    Standardization Opportunity to unify solutions across multiple vendors Greater penetration and roll out of consistent quality services

    Innovation Ability to try out services without having bespoke terminals built

    Differentiate Operators can develop unique proposition without impacting the

    manufacturers production process greatly

    Manageability

    Operators need better means of managing terminals to deliverquality service differentiation

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    We wish it was so logical and simple!

    Hardware PlatformE.g Freescale, NXP, TI, Marvel, Qualcomm etc

    Kernel & Hardware driversE.g Nucleus, MontaVista, MobileLinux, Symbian OS, Qualcomm, OSE,

    MiddlewareE.g Open Plug, SKY MobileMedia, Real, Gstreamer, S60etc

    Application Execution EnvironmentE.g Java, Adobe Flash Lite, Openwave MIDAS, Trolltech, Qualcomm BREW, .NETCF

    User Interface FrameworkE.g GTK+, miniGUI, Trolltech, TAT, Digital Airways, MSX

    Application SuiteE.g Obigo, Jataayu, AccessThird Party Applications

    Hardware

    Software

    Source: Arc Chart, Global Wireless Report Sept 06

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    Reality - environments are complex & unique

    RTOS

    Manufacturers

    Environments

    Driver etc

    Middleware & Execution

    Environments

    UI Program

    BrowserEngine

    Mailer Engine

    UI Program

    Manufacturer

    ApplicationPrograms

    Framework

    Proxy

    API

    Application Framework

    : Depends on handset vendor and operator

    : Produced by framework provider: Produced by chipset vendor

    API to communicatewith other applications

    Framework Comm.Library Ext.

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    Pick & Mix: Many hybrid solutions available

    S60

    Linux

    Closed BREW

    MSFT

    EMP

    Series 40

    Nokia Prop.

    Siemens Prop

    Motorola Prop

    Symbian UIQ

    Samsung Prop

    Sagem Prop

    Considering all different

    combinations of RTOS andUI frameworks, there are infact many more hybridsolutions

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    ARMCore(s)

    EMPTI OMAP

    Multiple Base-band Vendors

    Multiple Platforms Specified

    Qualcomm Freescale Infineon

    Multiple Manufacturers

    Many Models

    Snap shot of the market .

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    The Gordian Knot for Operators

    PC world Mobile World

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    Why S60? Problems with current approach.

    Current Status Operators can influence

    minimal parts of the core

    requirements for terminals

    Majority of requirements aretweaks

    New services are difficult todeliver

    Most are point solutions

    TMO

    Proprietary

    Manufacturer

    RequirementsAgreementsFulfilment

    Testing

    Design

    Specific

    a

    tion

    Application Developer

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    Why S60? The way forward.

    Moving forward with S60S60 offers an opportunity to

    agree which core enablersare required

    It can ensure manufacturersconform to agreed operatorspecifications

    S60 can provide consistentplatform-testing

    TMO

    S60

    Manufacturer

    RequirementsFulfilment

    Design

    Spe

    cific

    ation

    Agreem

    ents

    Testing

    Appli

    cation

    Develo

    pers

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    S60: Realising the potential

    Cross pollinationAcross many hardware platforms

    More family of products on a variety of hardware

    Reducing cost of ownershipS60 has to address the midrange price bracket to

    ensure long term success

    Maintaining the momentum for excellenceImproving key performance indicators

    Increased platform modularity

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    Any questionsfor answers I have prepared?!!