rural horizons an expert system to support continual improvement of farmers
TRANSCRIPT
RURAL HORIZONS
AN EXPERT SYSTEM TO
SUPPORT CONTINUAL
IMPROVEMENT OF
FARMERS
Harry van der Vliet
Programme Manager Soy and Livestock
Solidaridad - Brazil
3
WE ENVISION A WORLD IN WHICH
ALL WE PRODUCE AND ALL WE
CONSUME CAN SUSTAIN US,
WITH RESPECT FOR THE PLANET,
EACH OTHER AND THE NEXT
GENERATION
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WE BRING TOGETHER SUPPLY CHAIN
ACTORS, ENGAGE THEM IN INNOVATIVE
SOLUTIONS TO IMPROVE PRODUCTION,
ENSURING THE TRANSITION TO A
SUSTAINABLE AND INCLUSIVE ECONOMY
WHICH BRINGS BENEFIT TO ALL
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SOLIDARIDAD OPERATES AS A
WORLD WIDE NETWORK OF
REGIONAL EXPERTISE CENTRES
6
SOLIDARIDAD INITIATES
PROGRAMMES IN KEY
SECTORS WORLDWIDE
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COLLABORATION WITH PRIVATE
SECTOR IS
PART OF THE SOLUTION
WHY ?
HOW DOES IT WORK?
WHAT ?
RURAL HORIZONS
WHERE DO WE STAND?
NINE OUT OF TEN OF THE
WORLD'S 570 MILLION FARMS
ARE SMALL-SCALE PRODUCERS
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RESPONSIBLE FOR 80% OF THE
WORLD’S FOOD PRODUCTION
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OPTIMIZING SMALL SCALE
PRODUCTION IS KEY TO SECURE
FOOD SUPPLY AND REDUCE
RURAL POVERTY
Food
security
Environmental sustainability
Improvedlivelihoods
SUPPORT EFFECTIVE CHANGE OF
SMALL SCALE PRODUCTION
SYSTEMS IS A MULTI-FACETTED
CHALLENGE
• High cost of technical assistance
• High diversity of farmers profiles
• Low level of organization
• Profusion of standards (legislation,
company codes, certifications, etc)
• Very little or no information on
sustainability performance
CERTIFICATION IS A DRIVER
BUT DOES NOT WORK
FOR ALL
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Smallholders have a long way to go to reach compliance
With low premiums, direct market access is only
interesting for the big guys
Compliance without ownership of the process does not
stimulate continual improvement
Certification approach is much more based on buyers’
expectations than on farmers real needs
FARMERS NEED TARGETED
SUPPORT TO IMPROVE THEIR
PRACTICES STEP-BY-STEP
AND AT THEIR OWN PACE
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THIS REQUIRES CONCRETE
ENGAGEMENT OF ALL
VALUE CHAIN ACTORS
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CONSUMERS INCREASINGLY
EXPECT RETAILERS TO
GUARANTEE THE ORIGIN OF
ALL PRODUCTS
BEYOND LABELLING
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ALL ACTORS IN THE
AGRICULTURAL
VALUE CHAIN
NEED INNOVATIVE
SOLLUTIONS
WHY ?
HOW DOES IT WORK?
WHAT ?
RURAL HORIZONS
WHERE DO WE STAND?
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RURAL HORIZONS IS
AN INTEGRATED METHODOLOGY
BACKED-UP BY A UNIQUE
EXPERT SYSTEM
TO SUPPORT THE PROCESS OF
CONTINUAL IMPROVEMENT
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RURAL HORIZONS IS MADE
FOR FARMERS
FOR THEIR ASSOCIATIONS
FOR BUYING COMPANIES
IT PROVIDES FARMERS
WITH TOOLS
TO IMPROVE THEIR PRACTICES
STEP BY STEP AND AT THEIR
OWN PACE
IT PROVIDES ASSOCIATIONS
WITH INFORMATION
TO TARGET TECHNICAL
ASSISTANCE AND FIND SUPPORT
IT PROVIDES BUYING COMPANIES
WITH DETAILED DATA
TO ASSESS RISKS AND SUPPORT
A STEP-BY-STEP APPROACH
TOWARDS HIGH QUALITY SUPPLY
IT IS AN EXPERT SYSTEM
TO STRUCTURE THE PROCESS OF
CONTINUAL IMPROVEMENT
UNDERSTAND
CHALLENGES
IDENTIFY
PATH
ACCESS
SUPPORT
MATERIAL
PLAN
ADJUSTMENTS
MONITOR
PROGRESS
PREPARE
FOR
CERTIFICATION
AUTOMATED SOLUTIONS
AT INDIVIDUAL LEVEL
UNDERSTAND
CHALLENGES
IDENTIFY
PATH
ACCESS
SUPPORT
MATERIAL
PLAN
ADJUSTMENTS
MONITOR
PROGRESS
PREPARE
FOR
CERTIFICATION
SELF-
ASSESSMENT
GUIDE
INDIVIDUAL
ROADMAP
ACTION
PLAN
DIGITAL
LIBRARY
PROGRESS
REPORT
CHECKLIST
AUTOMATED SOLUTIONS
AT GROUP LEVEL
UNDERSTAND
CHALLENGES
IDENTIFY
PATH
ACCESS
SUPPORT
MATERIAL
PLAN
ADJUSTMENTS
MONITOR
PROGRESS
PREPARE
FOR
CERTIFICATION
GROUP
BENCHMARK
GROUP
AGENDA
GROUP
PROGRESS
REPORT
INTERNAL
CONTROL
SYSTEM
RURAL HORIZONS PROVIDES A
COST-EFFECTIVE, INCLUSIVE AND
SCALABLE FRAMEWORK FOR
CONTINUAL IMPROVEMENT
RURAL HORIZONS IS ABOUT
INCLUSION
Producer friendly
Open to all farmers
Bottom up approach
RURAL HORIZONS IS ABOUT
ENGAGEMENT
Developed with associations
Confidentiality of individual data
Aggregated data shared with partners
RURAL HORIZONS IS ABOUT
CONTINUAL
IMPROVEMENT
Educative process
Multibenchmark
Race to the top
EXCELLENCE
Best cases
UNSATISFACTORY
Urgent changes needed
REGULAR
Opportunities for improvement
GOOD
Legal compliance
LEVEL 1
LEVEL 2
LEVEL 3
LEVEL 4
LADDER
CONTINUAL IMPROVEMENT
RURAL HORIZONS IS ABOUT
COST-
EFFECTIVENESS
Automated generation of roadmaps,
benchmarks & cost estimates
All services available online
Clear economies of scale with
increasing number of participants
WHY ?
HOW DOES IT WORK?
WHAT ?
RURAL HORIZONS
WHERE DO WE STAND?
AUTOMATED SOLUTIONS
AT INDIVIDUAL LEVEL
UNDERSTAND
CHALLENGES
IDENTIFY
PATH
ACCESS
SUPPORT
MATERIAL
PLAN
ADJUSTMENTS
MONITOR
PROGRESS
PREPARE
FOR
CERTIFICATION
SELF-
ASSESSMENT
GUIDE
INDIVIDUAL
ROADMAP
ACTION
PLAN
DIGITAL
LIBRARY
PROGRESS
REPORT
CHECKLIST
AUTOMATED SOLUTIONS
AT GROUP LEVEL
UNDERSTAND
CHALLENGES
IDENTIFY
PATH
ACCESS
SUPPORT
MATERIAL
PLAN
ADJUSTMENTS
MONITOR
PROGRESS
PREPARE
FOR
CERTIFICATION
GROUP
BENCHMARK
GROUP
WORK
PLAN
GROUP
PROGRESS
REPORT
INTERNAL
CONTROL
SYSTEM
UNDERSTAND CHALLENGES
SELF-ASSESSMENT GUIDE
COMPLETION TAKES AT MOST 2 HOURS
ONLINE AND PRINTED VERSION
ADAPTED LANGUAGE FOR FARMERS
DATA ARE NOT AUDITED
MUCH MORE THAN A QUESTIONNAIRE: A LEARNING TOOL
MULTIBENCHMARK
PRINTED VERSION
ONLINE VERSION
IDENTIFY PATH
INDIVIDUAL ROADMAP
GENERAL PERFORMANCE COMPARED TO PEER GROUP
GOOD PRACTICES AND MAIN CHALLENGES
LIST OF GAPS IN RELATION TO LAW AND CERTIFICATION STANDARD
RECOMMENDATIONS TO ADJUST PRODUCTION SYSTEM
IDENTIFY PATH
GROUP ANALYSIS
GROUP AND SUBGROUP AGGREGATED DATA
GROUP PERFORMANCE IN RELATION TO LAW AND CERTIFICATION
STANDARD
SETS THE AGENDA BY IDENTIFYING GAPS AND PRIORITIES
COMPARISON OF PERFORMANCE WITH SPECIFIC FEATURES THAT
MAY EXPLAIN GAPS.
POTENTIAL TO BE USED AS A FIRST SET-UP OF AN INTERNAL
CONTROL SYSTEM (ICS)
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PLAN ADJUSTMENTS
WORK PLAN
ENABLES FARMERS TO BUILD THE AGENDA, ESTIMATE COSTS, PLAN
AND MONITOR ADJUSTMENTS
ENABLES CALCULATION OF INVESTMENT
ACCESS SUPPORT MATERIAL
DIGITAL LIBRARY
MANUALS, VIDEOS, GUIDES, ETC
RELEVANT INFORMATION TO HELP FARMERS IMPLEMENT
RECOMMENDED ACTIONS
OPEN LIBRARY (AVAILABLE FOR FARMERS, EXTENSIONISTS,
AUDITORS, ETC.)
MONITOR PROGRESS
PROGRESS REPORT
INDIVIDUAL LEVEL: ONLINE MONITORING OF INDIVIDUAL
PROGRESS COMPARED TO PEER GROUP
GROUP LEVEL: ONLINE PROGRESS MONITORING PER SUB
GROUP (REGIONS, PROFILES, ETC)
CALCULATION OF INVESTMENT MADE
PREPARE FOR CERTIFICATION
VERIFICATION MODULE
ADDITIONAL QUESTIONS COVERING ALL CERTIFICATION
REQUIREMENTS
ONLY FOR FARMERS CLOSE TO CERTIFICATION LEVEL
ENABLES AUTOMATED CALCULATION OF COMPLIANCE
PERCENTAGE
PREPARE FOR CERTIFICATION
INTERNAL CONTROL SYSTEM
MANAGEMENT TOOL FOR GROUP CERTIFICATION
ENABLES ARCHIVING AND CLASSIFICATION OF DOCUMENTS
REQUIRED FOR AUDIT
WHY ?
HOW DOES IT WORK?
WHAT ?
RURAL HORIZONS
WHERE DO WE STAND?
8 Commodities
5 Countries
3 Languages
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>1,600 FARMERS
> 320,000 HECTARES
20 PARTNERS
JOIN US
FOR CHANGE
THAT MATTERS
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solidaridadnetwork.org
@solidaridadnetw
/solidaridadnetwork
/company/solidaridad
THANK YOU!
HARRY VAN DER VLIET