runnymede workshop communications and journalism 1

13
Noviembre 2016 Impartido por Nombre Apellido WORKSHOP COMUNICATIONS & JOURNALISM

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Page 1: Runnymede workshop communications and Journalism 1

Noviembre 2016Impartido por Nombre Apellido

WORKSHOPCOMUNICATIONS

& JOURNALISM

Page 2: Runnymede workshop communications and Journalism 1

Hi! I’m SaulI worked as a journalist for many years. These are some of the media organizations I have worked with:

Page 3: Runnymede workshop communications and Journalism 1

Hi! I’m SaulI also worked in corporate communication and public relations: these are some of the organisations I worked with:

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Hi! I’m SaulWhat about you? Could you tell me a little about yourself and what you would like to learn in these workshops, or why the subject interests you?

?

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ÍndiceFinding and delivering informationSources & reliability.............................................. 00Attribution & quoting ........................................... 00The 5Ws (and an H)............................................. 00Activity ................................................................00

Producing information : writing a news pieceWorking as a journalist............................................ 00Structuring a news piece......................................... 00Activity................................................................... 00

Telling the story: Runnymede 50th anniversary in writingWhat is PR? ......................................................... 00What is a press release?........................................ 00Runnymede Ws(and an H) .................................... 00Activity..................................................................00

Broadcasting the story: Runnymede 50th anniversary in soundBeing a spokesperson/broadcaster (speaking news).................... 00Producing a podcast.............................................. 00

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Finding and delivering information

"When your mother says she loves you, check it out.” Arnold A. Dornfeld, editor at the City News Bureau of Chicago

In other words…Go back, make the extra phone call, make sure you have it right.

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Finding informationWarm up discussion: where do you get your news? Do you think that news is reliable? Why?

NEWS IS NOT ALWAYS WHAT YOU THINK. The reliability of the information we receive is not always goodhttps://www.youtube.com/watch?v=YoZNJsp3Kik&list=PLvzOwE5lWqhSrnPm-9awXCCbzybGg0GHM&index=3

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Finding informationThe two reliable sources ruleMost media organisations have a rule that all facts should be confirmed by two reliable sources.Independent sources are preferable to self-interested sources.

IMVAINMultiple sources are preferable to a report based on a single source.

Sources who Verify or provide verifiable information are preferable to those who merely assert.

Authoritative and/or Informed sources are preferable to sources who are uninformed or lack authoritative background.

Named sources are better than anonymous ones.

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Finding informationActivity 1: which news pieces are true?

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Delivering informationWriting a news article is different from writing other articles or informational pieces, because news articles present information in a specific way. It's important to be able to convey all the important information in a limited word count and giving the best information to your targeted audience.

According to the principle of the Five Ws (and an H), a report can only be considered complete if it answers these questions starting with an interrogative wordWhat happened?

Who is involved?

When did it take place?

Where did it take place?

Why did that happen?Some authors add a sixth question, “how”, to the list, though "how" can also be covered by "what", "when", or "where“: How did it happen?

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Finding and delivering information

Activity 2: find the Ws in these news pieces

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Delivering information

FINAL ACTIVITY: what are the Ws (and an H) of Runnymede’s 50th anniversary?

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Delivering information

EXTRA resources:https://www.youtube.com/watch?v=sNV4yIyXXX0&list=PLvzOwE5lWqhSrnPm-9awXCCbzybGg0GHM&index=4

http://www.poynter.org/2010/how-slates-jack-shafer-calls-out-bogus-trend-stories/105778/

http://www.wikihow.com/Write-a-News-Article

CREDITS:5Ws: http://www.wikipedia.org/Activity articles: www.timeforkids.com