By: Jackie Freiberg and Kelsey Galbraith

Kelsey Galbraith and Jackie Freiberg present…

Objective

• The purpose of our presentation is to inform and influence young adults to join the interest group Rock the Vote.

About R.T.V.

• Founded by Jeff Ayeroff in 1990, Rock the Vote is a non profit organization that started in Los Angeles, California

• Initially denied by President George H. W. Bush, later President Bill Clinton signed a bill which was passed to legislation by Congress for Rock the Vote efforts

Who is it for?Who is it for?

Rock the Vote is dedicated to Rock the Vote is dedicated to inspiring 20 million young inspiring 20 million young

people to vote in this election people to vote in this election and registering one million and registering one million

new young voters.new young voters.

http://youtube.com/watch?v=Clvl3ZuJROg&feature=related

Graph

Timeline

• 1990Rock the Vote is founded by members of the recording industry in response to a wave of attacks on freedom of speech and artistic expression.

• "Censorship is UnAmerican," the first Rock the Vote campaign, debuts. The first in a series of public service announcements (PSAs) featuring Iggy Pop, Red Hot Chili Peppers and Woody Harrelson air nationally.

Entertainment

• 1991Madonna makes video encouraging teens to vote.

• http://youtube.com/watch?v=nKh7xpUcW3M&feature=related

1992

• Rock the Vote produces PSAs with artists including R.E.M., En Vogue, Aerosmith, Queen Latifah Eddie Vedder and others. The PSAs air on networks such as MTV, VH-1, BET and Fox. Rock the Vote also partners with the National Association of Secretaries of State to produce additional PSAs for local television broadcast.

1993

• On May 20, 1993, President Bill Clinton signs the Motor Voter Bill into law, highlighting Rock the Vote’s role in the bill's passage during the White House bill-signing ceremony.

1994• The First Annual Rock the Vote

Patrick Lippert Awards is held in memory of Rock the Vote’s founding Executive Director, Patrick Lippert, who died of AIDS-related pneumonia in 1993.

• R.E.M. accepts the inaugural award, honoring those making a significant contribution to our common future through extraordinary achievements in empowering young people.    

1996• Rock the Vote debuts the

first program to register voters by phone, 1-800-REGISTER.

• Rock the Vote develops PSAs with artists like Drew Barrymore, Seal, LL Cool J, Chuck D, Joan Osbourne, Coolio and Hootie & The Blowfish, airing them on MTV, VH1, ABC, CBS, USA Networks and DIRECTV.

1998

• Rock the Vote expands both its focus and organization and rewrites its mission statement accordingly, dedicating itself to protecting freedom of expression, and helping young people realize and utilize their power to affect change in the civic and political lives of their communities.

2003

• Rock the Vote and MTV honor Alanis Morissette and Peter Gabriel with the 10th Annual Patrick Lippert Awards. Chuck D. is presented with the Founders’ award. The evening features performances by Vanessa Carlton, Robbie Williams, Public Enemy and the Flaming Lips.

• Rock the Vote announces a partnership with Ben & Jerry’s Homemade ice cream to register new voters.

• Rock the Vote launches its new online voter registration tool to make it simple and fun to register to vote.

• In communities across the country, Rock the Vote Community Street Teams are organizing young people and registering hundreds of thousands of voters.

Conclusion

• Thanks for taking the time to view our slide show, we hope we influenced you to join!

•THE END