rise of the conscious consumer - newmarket.co.nz

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Rise of the conscious consumer

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Page 1: Rise of the conscious consumer - newmarket.co.nz

Rise of the consciousconsumer

Page 2: Rise of the conscious consumer - newmarket.co.nz

About us

Page 3: Rise of the conscious consumer - newmarket.co.nz
Page 4: Rise of the conscious consumer - newmarket.co.nz
Page 5: Rise of the conscious consumer - newmarket.co.nz

NZ is the 15th higher per capita producer of plastic waste around the world!

39kgper person, per year

Page 6: Rise of the conscious consumer - newmarket.co.nz

Urgency required to eliminate plastic waste in NZ

• the average New Zealand household uses 941 plastic containers or bottles a year

• That’s 1.76 billion plastic containers disposed of annually

• 39% of which is not recycled.

Page 7: Rise of the conscious consumer - newmarket.co.nz

Waste remains paramount in the top 10 concerns

Page 8: Rise of the conscious consumer - newmarket.co.nz

Despite a challenging 2020, people are trying to live more sustainably

36% of Kiwi’s are highly committed to leading a sustainable lifestyle.

Page 9: Rise of the conscious consumer - newmarket.co.nz

And are increasingly trying to do their bit

Page 10: Rise of the conscious consumer - newmarket.co.nz

It’s a great and important time to innovate

1 in 3 Kiwi’s want eco products

Yet over 54% can’t find them

The market is more green than we think

Page 11: Rise of the conscious consumer - newmarket.co.nz

Address the source Design out waste Keep materials in use

Plastic Return Programme NZ

Create demand for recycled plastic

Renewable sugar plastic vs petrochemical plastic

Refill & Reuse

Redesign

Do good and drive business growth

Page 12: Rise of the conscious consumer - newmarket.co.nz

Remove the need for plastic bottles

Page 13: Rise of the conscious consumer - newmarket.co.nz

Find a different way to clean