The IDEA of the effect space

Idea

We consider the lobby as an introduction, transition, empty, fullness, lightness, moving...space. The wall replies a

presence, something that can not only be read by us but by the mural itself. If the lobby is empty, the mural is empty,

plain, and static. But if the lobby is in a presence or crowded it becomes alive, it responds.

Renderings

As you walk into the entrance the mural starts display the movement form inside.

The ghost image can be reflected in many ways as you look for your perfect reflection.

It can also make you interact with the reflection.

Sometimes the reflection is a difficult thing to find.

From outside the mural can be seen from the street changing constantly to the passer by.

The surface responds to your image.

Timeless design, the mural can blend smoothly with the furniture.

Technical Aspects

Dimensions

Weight

Construction process: The screen can be made by several different materials such as wood, plastics, cnc machine and metals and be coated

with a polished chrome painting.

Study models: You enter the lobby and you approach a silver semi-reflective wall were the shadow ghost figure is the first that approaches you.

Lighting

The mural can have multiple led changing lights reflecting different colors and ambiance. Coolers light in summer, hot lights in winter; a holyday

related color pattern can also be used.

Marketing

The symbolism of mural can also become part of the user’s daily life as brand. I can be in t-shirts, caps and coffee mugs.