richard nespola - presentation at emerging communications conference & awards (ecomm 2011)
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The Changing Face of Communications
TMNG Global Confidential and Proprietary —© 2011 The Management Network Group.No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or
means (electronic, mechanical, photocopy, recording or otherwise) without the permission of TMNG Global.
www.tmng.com June 27, 2011
Prepared for:
Presented by: Rich Nespola, Chairman of the Board & CEO, TMNG Global
2TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
A Brief History of Communications
3TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
TMNG Global Overview
TMNG Global offers a comprehensive portfolio of professional services and solutions. From business model evolution to software solutions, our services and products are organized around three primary disciplines…
Business & Operations
• Operational Excellence
• Business Requirements Analysis
• Business Transformation
• Product Lifecycle Management
• Business Assurance
• Customer Experience Management
• Operational Due Diligence
• Outsourcing
Technology Solutions
• Technology Services and Consulting
• OSS/BSS Transformation
• Networks
• Cloud Computing
• Managed Services
• Ascertain® Business Assurance Software Solutions
Strategy
• Growth & Business Transformation Strategy
• Go‐to‐Market Strategy
• Customer & Revenue Management
• Ecosystem & Business Model Evolution
• Improving Effectiveness & Optimization
• Corporate Strategy Planning
• Deal Development
4TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
Client Roster
Our clients are the global leaders in the communications, digital media, technology and financial services sectors
Technology PlayersInfrastructure • Intermediaries/Enablers • Devices •
Consumer Electronics • Enterprise Solutions • Software • Components
MediaContent Players • Network/Broadcast • Advertisers
Service ProvidersMobile Network Operators • MVNOs • Fixed Operators • Cable/MSO • Satellite • Internet
Market InfluencersIndustry Groups • Regulators
VerticalsAutomotive • Energy • Hospitality • Health Care • Foundations
Investment SectorPrivate Equity & Venture • Investment Funds • Commercial Lenders
5TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
The nature of communications is changing, with smartphones at the center of interaction
Mobile Convergence
Business Productivity Purchasing
Traditional Comms.
Social Interaction
Voice, SMS
Video Comms.
Digital Content Library
Traits• One‐to‐one• Private• Real‐time
• One‐to‐many• Public, with
customizable privacy• Asynchronous• Location‐based (LBS)• Social network identity
used across services• Business and mass
market consumer communities and identities
Tools• Voice• Voicemail• Text messages
• Voice, voicemail, SMS
• Social networking• Microblogging• Instant messaging• Email• LBS• Video chat• Location and status
sharing
Traditional Communications
Today & Future
TraitsTools
6TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
The infrastructure of 3G/4G networks and smartphone proliferation is enabling rich communications apps
Source: Oppenheimer, Morgan Stanley, IDC, CSMG Analysis
1B 2B 5B 8B 11B 13B3B
9B20B
36B
51B64B
4B
11B
25B
44B
62B
77B
$1.5B
$4.9B
$12.3B
$21.1B
$30.2B
$37.5B
$0B
$5B
$10B
$15B
$20B
$25B
$30B
$35B
$40B
0B
20B
40B
60B
80B
100B
120B
2009 2010 2011 2012 2013 2014
Free
Paid
Revenue($M)
Global Mobile App Downloads & RevenueGlobal 3G/4G Subscribers & Penetration
Global Smartphone Subscribers & Penetration
3G/4G Users (M
)
3G/4G
Penetration (%)
1,0551,503
1,9282,348
2,776
21%27%
33%38%
43%
0%
10%
20%
30%
40%
50%
0
1,000
2,000
3,000
4,000
2010 2011 2012 2013 2014
Smartpho
ne Users (M
)
Smartphone Penetration (%
)
416 588 782 972 1,15211% 14%17% 20% 22%
0%
10%
20%
30%
40%
50%
0
1,000
2,000
3,000
4,000
2010 2011 2012 2013 2014
7TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
OTT Apps and mobile network operator initiatives are enabling converged services
Mobile Payments Partnerships and Experimentation
Social Networks Creating New Communications Methods
Video Calling for Fixed and Mobile Encroaching on
Traditional Voice
• ~8 hours/ month spent on social networking sites (6 on Facebook)
• 37% or 250M of Facebook users are on Facebook mobile
• 13% of Americans use twitter, up from 8% six months ago
• Skype reports that 42% of all Skype‐to‐Skype minutes are video calls (81B minutes in 2010
• Tango reports that its 3G/WiFi video calling app has been downloaded 8M times
• ~85M Apple devices capable of FaceTimevideo calling have been sold worldwide
Multiple standards being pursued:•Mobile app based: Payfone
– Verizon Wireless to enable retail purchases over smartphone browser to be billed to monthly wireless statement
– American Express purchases with mobile number
• NFC‐based: Google Wallet– Enabled by NFC chips in phones and Android OS
– The service will work with MasterCard PayPass Systems
Source: Company websites and filings, Barclays, Wall Street Journal, CSMG Analysis
8TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
Voice is reinventing itself as an application available over multiple platforms and networks
Voice Services Evolution
Over the Top Cloud VoIP Providers Have Proliferated
Divergent OTT Voice Business Models
Voice Delivered as an AppExpansion of HD Voice
Companies are offering cloud‐based services
targeting business verticals
Mobile operators will carry voice over LTE data bandwidth
“Freemium” Ad‐supported
Paid and free features
Free features with ad‐integration
Powered by
• Mobile HD voice launched in 20 mobile networks in 18 countries
Enabled through:• HD codecs• Compatible hardware
Source: Global Mobile Suppliers Association, CSMG Analysis
FranceUKEgypt (Mobinil)
Turkey
9TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
Large ecosystem players have started to participate and create captive user experiences
Direct customer relationships and partnerships with network carriers
•The acquisition of Skype gives Microsoft an instant social network of 145M users
• Skype can be integrated into all Microsoft products
•Microsoft could pursue multiple paths with Skype:– Aggressive monetization vs. user base growth
–Windows Mobile Skype exclusivity vs. continuation of broad app reach
• FaceTime video chat was created to be an interoperable platform; however, Apple has not pursued integration with other video chat services
• iMessage is closed to non‐iOS users
• Facebook does not have an official VoIP product, but it allows VoIP applications to run on its site
• T‐Mobile recently launched its Bobsled application, in partnership with VoIP provider Vivox; T‐Mobile plans to expand the service to mobile phones next
+
• “Voice” and “Talk” services augment Google’s core desktop and mobile search services
•Google could continue to expand the model of its Sprint partnership to other carriers
10TMNG Global Confidential and Proprietary —© 2011 The Management Network Group
Smaller startups are also participating in innovative ways
Innovation and partnerships
•Twilio provides a cloud‐based platform to developers for voice and SMS communications
• “Amazon of voice” cloud‐based service with a broad array of target customer types
• Embedded in collaboration and sales sites
•Cross‐platform messaging for iOS, Android, BlackBerry, and Symbian
• Instant integration with phone contacts
• Intelligent voice services that add a new layer of business intelligence to existing data management systems
•Yammer’s platform allows for development of applications that add additional functionality to an enterprise’s Yammer network – e.g., polls, events, etc.
•Open API facilitates custom integration with enterprise apps
Messaging and Calling Apps that are Building Communities
Enterprise Social Networking and Collaboration
•Voice and messaging for iPhone users only
• Seamless integration with iPhone user interface