rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

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for UHF RFID PCB Tags

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Turn any electronics product into a smart object simply by adding one more SMD component to it, the MAGICSTRAP - and this is all just the beginning...

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Page 1: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

for UHF RFIDPCB Tags

Page 2: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Introduction

What the heck is RFID???

Radio Frequency IDentification�A batteryless RF technology (UHF@860 – 960Mhz)

� making objects smart (providing unique ID + some data)

� able to cover distaces up to >5m

� similar to a barcode label/datamatrix, but much better:

�rewritable!

�works also without optical connection (e.g. through carton box, product housing)

Page 3: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Auto ID Technologies

CONFIDENTIAL 3

RFID (Radio Frequency IDentification) is a way of Auto ID (automatic identification) technologies such as Barcode, finger-printing, etc.etc..

Auto ID

RFID PassiveLF

125kHz

HF

13.56MHz

UHF

860~960MHz

2.4GHz

Active

Barcode

2D code

Biometrics

Magnetic strips

OCR

Machine vision

Battery less

With Battery

Page 4: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

CONFIDENTIAL 4

Comparison RFID Frequencies

LF HF UHF 2.4G

Frequency~135kHz

(usually 128kHz)13.56MHz 860~960MHz 2.4GHz

Read range A few cm A few 10cm ~5m ~3m

Tag price Expensive Fair GoodCould be cheap

but

Expensive

Infrastructure Fair GoodGlobal

StandardCustom

Directivity Wide Wide-ish Wide Narrow

Antenna size Huge Big Small Very small

Useability on PCB

Bad Fair Very Good TBD

Page 5: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Introduction

Why UHF RFID for electronics???

Only UHF RFID is scalable enough and fits best to PCB/electronics application� able to cover distaces up to >5m but also short range communication possible

�HF limited to approx 0.5m

� only UHF technology can cover all uses over the full value chain� HF RFID limited to process control / production

� shorter wavelength of UHF results in minmal antenna space needed on PCB

� HF RFID wavelength nearly 70x that of UHF RFID !

Page 6: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

RFID System – Elements & Operation

3 Elements of an RFID System

& Antenna

Operation

& Antenne

Page 7: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

RFID System – Tag Elements

MAGICSTRAP®

isa Tag Component

IC

Tag/Inlay

Antenna

(Cu, Al, Sn etc.)

(PET film etc.)

Strap

IC

Substrate

a UHF - IC Module

Page 8: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Introduction

What is the Magic of the Magicstrap???

Page 9: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Efficiently use existing metallization (e.g. ground plane) as antenna

Rethinking Tags: Reduce to the MAGICSTRAP®

Instead of adding problems & cost…

- expensive- non standard process & materials

Tag/Inlay

Antenna

(Cu, Al, Sn etc.)

(PET film etc.)

…just add a standard SMD component

- standard process-RFID is globally stadardized

�ISO, EPC Global

Page 10: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

What is inside of MAGICSTRAP® ?

- RFID IC

- Antenna filter: covers worldwide RFID frequencies (EU, US and Japan)

- Antenna matching circuit

- ESD protection (<2kV M.M.)

Environmental Friendly: 100% GREEN materials

Low Temperature Cofired Ceramics

LTCCRFID IC

Resin

3D multi-layer matching circuit

Page 11: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Maximum efficiency: antenna matching included

The antenna only has to receive the incoming RF

All other functions provided by MAGICSTRAP®

IC

IC

Antenna trace

PCB

MAGICSTRAP®

How does MAGICSTRAP® work on a PCB?

Conventional Murata MAGICSTRAP®

Reception / reflection of RF wave Antenna function

Antenna function

Impedance matching Antenna function

Done by MAGICSTRAP®

Fix center frequency and bandwidth

Antenna function

Done by MAGICSTRAP®

Internal matching circuit

* Patents pending

Page 12: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

How does MAGICSTRAP® work on PCB?

MAGICSTRAP® recognizes the PCB as a dipole antenna.

Page 13: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

4 Types of reference antenna on PCB

Type1 Type2 Type3 Type4

10c

m

4cm

0.7m 1.6m 3.6m 5m

MAGICSTRAP®

3.2x1.3cm

(4.2cm2)1.2x1.0cm

(1.2cm2)0.5x1.0cm

(0.5cm2)

0.5x0.5cm

(0.25cm2)

(at 4W EIRP, 915MHz, with 6dBi directivity antenna and circularly polarized wave)

Read range

Page 14: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Read Range at High Power (4W EIRP)

Change of board size will only affect communication range but not functionality

Page 15: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

How can I solve my problems?

1. My product is copied by pirates

2. I need traceability

3. Problems with barcode labels

4. I want to reduce wrong deliveries

5. I want to reduce my stock

6. There are too many manual operations in my process

7. ...

Page 16: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

By Adding Some Magic to Your PCB

Supply Chain Management

Anti-Counterfeit

Traceability

Add MAGICSTRAP® and your PCB will become a full RFID Tag!

Conventional PCB without RFID tag function

Smart PCB

with RFID tag function

Page 17: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Your Product will Become Fully RFIDed

Anti-Counterfeit

Traceability Supply Chain Management

MAGICSTRAP®

inside!

Example !

Portable RFID Reader

Access information inside the product over the whole supply chain!

Page 18: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Value Creation Process is Split in Seperate Steps

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Conventional PCB

Page 19: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

A tagged PCB will provide a consistent ID

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Page 20: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

The PCB-tag will connect all elements of the chain

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Page 21: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

System Integration by Consortium Members

Enso Detego (Software System Integration)

Kathrein (Reader & Antenna Hardware)

Beta LAYOUT (Starter Kit, Prototypes, Inlays)

Murata (Tag Module Solutions)

Simply pick the elements you need for your RFID system. The consortium offers scalable and flexible solutions over the whole chain. All members will help you to identify your possibilities to create value using RFID.

Brooks (Hardware System Integration)

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Page 22: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Process Integration = Value Creation

Anti-Counterfeit

Process Control

Shipment Control

Anti-GreymarketInventory Control CRM

Maintenance Prototype Management

The PCB becomes Backbone of the Value Chain

Anti-CounterfeitLifecycleManagementCRM

Production Logistics Distribution Point of Sales& Marketing

After Market

RecyclingR&D

Page 23: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

UHF RFID Magic

- up to 10m read range

- SMT device, reflow soldering possible

- miniature size 3.2 x 1.6mm x 0.55mm h

- 4 generic antenna designs available

- data retention 50 years

MAGICSTRAP®

inside!

read through housing

and carton box

Page 24: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

1. Cost Saving− Faster data capture (very short read time)

− Read multiple tags at once (>100 tags / s)

− Elimination of manual operation

2. Reliability- Higher reading accuracy

- Less manual operations needed

3. Flexibility- No visual connection needed: read through package!

- Information stored in MAGICSTRAP® can be altered

- Additional user memory available (e.g. indicate software version, maintenance information…)

- Wide „Read“ angle

- Less space on PCB occupied (replace multiple Barcode Labels)

4. Simplicity- One Standard accepted world wide (EPC Global)

RFID vs. Barcode

Page 25: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Standardization – EPC global

1. 100% compatible to EPC Global C1G2− Standard Product Number for World Wide use

− Compatible to any EPC Global C1G2 compliant equipment

− 240 bit EPC for serial#

2. Additional Memory – 512 bit- Freely add your own information (production date, version ID...)

- Keep your own numbering system internally

3. ISO 18000-6 compliant- UHF Air interface standardized

Page 26: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Global Use – World Wide SCM

Cost Saving: One Tag for anywhere in the world!

Broad band coverage !

Page 27: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Near Field Transmission with Loop Antenna

Easily control your process !

7mm+ read rangeReader Loop Antenna Shape Read / Write

Process Control with MAGICSTRAP®

No Additional Antenna on PCB Required!

Page 28: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Available Short Range Readers

already connect to the antennaless Magicstrap!

All these standard readers and antennas:

Page 29: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

The Magic Bridge – Magicstrap+ I²C

µC

UH

F A

nte

nna

01101001 I²C-Serial interface to µC

Applications• Product Configuration

• Device customization

• Firmware downloads

• Return management

• Counterfeit protection and authentication

• Production information

• Theft protectionand deterrence

• Production automation

• Shelf-life calculation

• Sensor applications

• Electronic shelf labels

Other Features (TBD)• 3,328-bit user memory

• Dual front-end architecture

• Best-in-class RF sensitivity

• Up to 160-bit EPC

• 96-bit TID, including 48-bitserial number

• EPCglobal 1.2.0 standard

• Switchable RF andI2C interfaces

• Digital switch

• RF-to-I2C bridge mode(handshake)

• Interrupt output

A cooperation withUH

F R

FID

wir

ele

ss

inte

rfa

ce

LXMS2HACNF-138

Page 30: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Future Magic - Embedding

1. Copy protection - perfectly invisible

2. Space saving

Embed MAGICSTRAP® into the PCB and make it invisible

A cooperation with

Page 31: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Ensuring Future Standard on PCB

• Change the IC

• Keep the PCB layout!

RFID IC 1

3D multi-layer matching circuit

RFID IC 2 RFID IC 3

3D multi-layer matching circuit 3D multi-layer matching circuit

Layout A Layout A Layout A

Magicstrap will ensure that antenna impedance matching is done even when impedance of IC changes

Page 32: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

The Magic Starterkit – Available Now!

A cooperation with

http://www.beta-estore.com/rkuk/order_product_details.html?wg=70&p=408

Contains everything you need to immediately explore Magicstrap and the magic values of RFID!

Page 33: Rfid pcb tag (uhf) with magicstrap - all (3.3. - 2013)

Take a R(F)IDe with me…

http://www.murata.com/products/rfid/[email protected]