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    interrelativity.com

    The Practicalities, Perils andPromise of RFID

    The Practicalities, Perils andPromise of RFID

    Joe McCarthyJoe McCarthy

    Connector in ChiefConnector in Chief

    Interrelativity, IncInterrelativity, Inc

    1 March 2006

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    OutlineOutline

    What is RFID?What is RFID?

    What is it good for?What is it good for?

    What are the risks?What are the risks?

    What is on/over the horizon?

    What is on/over the horizon?

    It may be simple, but its not easyIt may be simple, but its not easy

    Identify any object anywhere automaticallyIdentify any object anywhere automatically

    The innocent have nothing to fearThe innocent have nothing to fear

    The future is here, its just unevenly distributed.The future is here, its just unevenly distributed.

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    What is RFID?What is RFID?

    Si

    Coil

    Encapsulation

    RFID Transponder

    Radio frequency identification (RFID)

    is a generic term that is used to describea system that transmits the identity

    (in the form of a unique serial number)of an object or person wirelessly,using radio waves. [RFID Journal]

    [Roy Want, Intel]

    ComputerRFID

    Interrogator

    RFIDTransponder

    Energy

    Clock

    Data

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    Its simple,but it isnt easyIts simple,

    but it isnt easy

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    EPCglobalEPCglobal

    Tag

    Local Host

    ONS PMLSavant

    ReaderProduct

    Remote Host

    Network

    Network

    Network

    EPC

    TAGS RFID EPC Electronic Product Code ONS Object Name Service PML Physical Markup Language SavantTM Distributed Operating System ALE Application Level Events (devices, data, apps)

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    ComplicationsComplicationsTag size, shape, frequencyTag size, shape, frequencyPassive, semiPassive, semi--passive, activepassive, activeDistance, orientationDistance, orientationRF interference (EMI)RF interference (EMI)

    Other tags, readersOther tags, readers

    Other sources of RFOther sources of RFMetal, liquids, Metal, liquids,

    StandardsStandardsISO, EPC (Gen X, Class Y)ISO, EPC (Gen X, Class Y)

    PatentsPatentsData FormatData Format

    Writeable tagsWriteable tagsInteroperabilityInteroperability

    Tags, readers,Tags, readers,backend systems,backend systems,industries, countriesindustries, countries

    FrequencyFrequency CategoryCategory RangeRange

    128 kHz128 kHz LFLF InchesInches

    13.56 MHz13.56 MHz HFHF FeetFeet

    915 MHz915 MHz UHFUHF MetersMeters

    2.45 GHz2.45 GHz MicrowaveMicrowave Many MetersMany Meters

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    CostsCosts

    TagsTagsPassive: $0.25Passive: $0.25 -- $1.00$1.00

    Active: $10Active: $10 -- $50$50

    Readers, AntennasReaders, Antennas

    Passive (UHF): $500Passive (UHF): $500 -- $3,000$3,000Active: readers + signposts, $10K+Active: readers + signposts, $10K+

    Computers, networking, databases, Computers, networking, databases,

    Training (mandatory, $10K, 1Training (mandatory, $10K, 1--2 weeks)2 weeks)

    Forrester Research estimateForrester Research estimate(for a $12B consumer products company):(for a $12B consumer products company):$128,000 for consulting and integration$128,000 for consulting and integration

    $315,000 for the time of the internal project team$315,000 for the time of the internal project team

    $80,000 for tag and reader testing$80,000 for tag and reader testing

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    RFID MarketRFID Market

    Today: $2.7B, 1.8B tagsToday: $2.7B, 1.8B tags(500M passive, 1.3B active)(500M passive, 1.3B active)

    2010: $12B;2010: $12B;2016: $27B, 12016: $27B, 1 trilliontrillion tagstags

    RFID vs. barcodesRFID vs. barcodes55--10B barcodes / year10B barcodes / year

    To reach 10B tags / year,To reach 10B tags / year,need < $0.01 / tag (2020)need < $0.01 / tag (2020)

    Requires new technologyRequires new technologySource: IDTechEx

    Hitachi mu-Chip(0.15x0.15x0.0075)

    Philips(plastic)

    Etc.

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    Identify any objectanywhere automatically

    Identify any objectanywhere automatically

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    Supply ChainSupply Chain

    Item CasePallet

    Container

    Transport Vessel / Vehicle

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    Access ControlAccess Control

    Buildings

    Ski resorts

    Countries

    Containers

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    Asset TrackingAsset Tracking

    Livestock Salmon Pets

    At school

    On the bus

    At the park

    Airline luggage

    Documents

    & FoldersBeer & Wine

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    RFID in HealthcareRFID in Healthcare

    EquipmentMedications Patients

    BloodSurgical sites

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    TransactionsTransactions

    ExxonMobil SpeedPass

    Illinois Tollway

    I-Pass

    SST PowerPay

    ASK @

    Olympics

    AmEx

    ExpressPayMasterCard

    PayPass

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    The innocent havenothing to fear

    The innocent havenothing to fear

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    Internet: aggregate electronic dataInternet: aggregate electronic data

    RFID + Internet: aggregate physical world data (!)RFID + Internet: aggregate physical world data (!)

    Tracking & tracing: people, places & thingsTracking & tracing: people, places & things

    ItemItem--level vs. supply chainlevel vs. supply chain

    RisksRisks

    BoycottBenetton.com BoycottGillette.com BoycottTesco.com

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    HacksHacks

    RFID Chips in Car Keys and Gas Pump Pay Tags Carry Security Risks

    Avi Rubin, et al., Johns Hopkins University, 29 January 2005http://RFIDanalysis.org/

    How to Kill RFID Tags with a Cell Phone

    Scientific American Blog, 14 February 2006Adi Shamir

    Weizmann Institute

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    Real ID ActReal ID ActPassed May 10, 2005Passed May 10, 2005

    Effective 2008Effective 2008

    National ID CardNational ID Cardname, address, DOB, sex,name, address, DOB, sex,

    digital photo, ID numberdigital photo, ID number"common machine"common machine--readablereadabletechnologytechnology

    notnot necessarilynecessarilyRFIDRFID

    WA House Bill 2521WA House Bill 2521

    More info:More info:www.epic.orgwww.epic.org

    www.aclu.orgwww.aclu.org

    www.schneier.comwww.schneier.com

    www.unrealid.comwww.unrealid.com

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    RFID + childrenRFID + children

    Sutter, CA, school districtSutter, CA, school district

    InCom CorporationInCom Corporation

    Name badges + RFIDName badges + RFID

    Notification vs. consentNotification vs. consent

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    The future is here,its just unevenly distributed

    The future is here,its just unevenly distributed

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    RFID + Mobile PhonesRFID + Mobile Phones

    KDDIKDDI

    RFIDRFID readersreaders

    Active & PassiveActive & Passive

    NTT DoCoMo n901iC FOMANTT DoCoMo n901iC FOMA

    Sony FeliCa chip (+ surround sound, card scanner)Sony FeliCa chip (+ surround sound, card scanner)

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    RFID + SensorsRFID + Sensors

    TempSensTempSens

    Up to 64 temp. readingsUp to 64 temp. readings

    Three modesThree modes

    Interval (2 secInterval (2 sec 18 hrs)18 hrs)OutOut--ofof--range eventsrange events

    OutOut--ofof--range + max/minrange + max/min

    Shelf life: up to 18 monthsShelf life: up to 18 months

    Applications: perishable food, drugsApplications: perishable food, drugs

    www.kswwww.ksw--microtec.demicrotec.de

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    RFID + RobotsRFID + Robots

    Kobe, Japan

    Mobility Support Project

    Utah State University

    Center for People

    with Disabilities

    Fukuoka, Japan

    NTT + Tmsuk

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    RFID + PeopleRFID + People

    VeriChip (Applied Digital Solutions)VeriChip (Applied Digital Solutions)

    Mexico

    Attorney GeneralSpain

    Beach Club

    Cincinnati, OH

    Tommy Thompson

    Gov WI, Sec HHS,

    Applied Digital

    John Halamka, M.D.,

    CIOHarvard Medical School

    ?

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    Amal GraafstraAmal Graafstra

    coming up in a bit

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    Shameless Self-promotionShameless Self-promotion

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    RFID + DisplaysRFID + Displays

    Proactive DisplaysProactive Displays: Large displays with sensors: Large displays with sensorsthat can detect and respond to people nearbythat can detect and respond to people nearby

    Promote awareness & interactions in shared spacesPromote awareness & interactions in shared spaces

    Online communityOnline community

    physical communityphysical community

    +

    OnlineProfiles

    PhysicalTokens

    (e.g., RFID)

    +

    LargeDisplays

    BetterReal-worldInteractions

    =

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    RegistrationRegistration

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    ProfilePhoto

    NameOrganizationTitleticket to talk imageticket to talk caption

    Queue (people detected nearby)

    Sponsor(banner)

    Anatomy ofa

    Pr

    oa

    ctiv

    e Displa

    y

    Anatomy ofa

    Pr

    oa

    ctiv

    e Displa

    y

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    Social Impact of

    Pr

    oa

    ctiv

    e Displa

    ys

    Social Impact of

    Pr

    oa

    ctiv

    e Displa

    ysLearning about / meetingLearning about / meetingnew peoplenew people

    Learning new things aboutLearning new things aboutold acquaintancesold acquaintances

    Saving face by displayingSaving face by displayingnames (+ faces)names (+ faces) vs.

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    A Range ofConnectionsA Range ofConnections

    Coming soon

    to an[other] event

    near you

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    Thanks! / Questions?Thanks! / Questions?

    For more informationFor more information

    http://interrelativity.com/rfidhttp://interrelativity.com/rfid