revised december 2019 - hawaii business · • •don quijote ••kta/waikoloa village ••cvs...
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R E V I S E D D E C E M B E R 2 0 1 9
L O C A L L Y O W N E D ,
L O C A L L Y C O M M I T T E D
F O R 6 5 Y E A R S
Y E A R S65C E L E B R A T I N G
2020MEDIA
KIT+ E D I T O R I A L P . 0 4 + D I G I T A L P . 0 6 + E V E N T S P . 0 8
2
HE TE A M AT Hawaii Busi-ness Magazine works hard to serve our readers, our ad-vertisers and all of Hawai‘i.
People have noticed: We have won more than 100 national and state awards over the past four years, including the prize for best regional business magazine in the country for two straight years.
Our stories cover the big issues that affect Hawai‘i, its people, companies and nonprofits. We also give readers infor-
mation and ideas that are useful to their organizations and careers. Along the way, we keep them engaged, informed, inspired and entertained. And we do that on multiple platforms: in print, digitally, on social media and at our events.
We also help our advertisers and partners tell their stories to our elite audience, while providing excellent customer service.
Spend time with Hawaii Business; you’ll find it’s a good investment.
L OC A L LY OWNED,L OC A L LY COMMI T T ED,N AT ION A L LY HONORED
OUR AWARDS
T
NATIONAL AWARDS FROM THE ALLIANCE OF AREA BUSINESS PUBLISHERS
Hawaii Business Named Best Magazine Overall in
2019 and 2018
OTHER NATIONAL AWARDS IN 2019 AND 2018
Explanatory Journalism
Best Cover
Best Design
Best Local Reporting of a National Story
Feature Layout
Photography/Illustrations
FIRST-PLACE STATEWIDE AWARDS FROM THE
SOCIETY OF PROFESSIONAL JOURNALISTS IN 2019 AND 2018
Business Reporting
Industry & Trade Reporting
Science Reporting
Long Feature Writing
Short Feature Writing
Overall Design
Datajournalism
Illustration
Informational Graphics
Page Design
Magazine Cover
Headlines
AND FIRST-PLACE AWARDS BY OUR INTERNS
Student Feature Reporting
Student Investigative Reporting
Hawaii Business has been named the best regional business magazine in the country for two straight years
McKinley Carwash was honored as the Best
Family-Owned Business of the Year in our
Small Business Awards published in May 2019.
3
Pick up a copy of Hawaii Business Magazine at the following locations or order one at hawaiibusiness.com
• Barnes & Noble• Walgreens• Walmart• Costco• Daniel K. Inouye airport• Foodland/Sack & Save• Whaler’s General Store• Times• Don Quijote• KTA/Waikoloa Village• CVS Longs• Safeway• Small Business Administration• 7-Eleven• Target• Food Pantry
Over 40 association partnerships including Chamber of Commerce Hawaii and UH Shidler College of Business. Others include:
• AIA Honolulu• Better Business Bureau Northwest
+ Pacific• Building Industry Assoc. of Hawaii• Building Owners & Managers
Association• Chamber of Commerce of Hawaii• Chaminade Alumni Association• Chinese Chamber of Commerce
of HI• Filipino Chamber of Commerce of HI• Hawaii Venture Capital Association• Hawaii Society of CPAs• Hawai‘i Alliance of Nonprofit
Organizations• Hawaii Employers Council• Hawai‘i Island Chamber of
Commerce
• Hawaii Pacific University• Hawaii Pacific Steel Framing Alliance• Hawaii Public Radio• Hawaii Association of Realtors• Hawai‘i Visitors & Convention Bureau• HI Science & Technology Council • HNL Filipino Chamber of Commerce• HNL Japanese Chamber of
Commerce• HNL Japanese Jr. Chamber of
Commerce• Japanese Chamber of Comm. & Ind.
of HI• Kona-Kohala Chamber of Commerce• Kaua‘i Chamber of Commerce• Kapolei Chamber of Commerce• Kailua Chamber of Commerce• Maui Chamber of Commerce
• Moloka‘i Chamber of Commerce• Maui Filipino Chamber of Commerce• Native Hawaiian Chamber of
Commerce• Northern California Hawaii Chapter
of Commerce• Society of Human Resource
Management• Tax Foundation Hawaii• UH Alumni Association• UH Shidler College of Business• Young Business Council• YWCA
* SOURCE: JAN 2016 - DEC 2017 CIRCULATION VERIFICATION COUNCIL
OUR AUDIENCE: BY THE NUMBERS
PRINT READERS PER MONTH
66,834
TOTAL SOCIAL MEDIA FOLLOWERS (GROWING DAILY)
70,729WEB USERS PER MONTH
49,121
A .M. NEWSLETTER SUBSCRIBERS
22,733
P.M. NEWSLETTER SUBSCRIBERS
13,374
ANNUAL EVENT ATTENDEES
4,450 +
DISTRIBUTION PARTNERSHIPS
227,241+TOTAL REACH*
HB2020
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J A N U A R Y 2 0 2 0 - D E C E M B E R 2 0 2 0
*Signature Issue **Premier Issue
JAN UARY 2020
GOVERNMENT & BUSINESSFOC U S How to Pay for Hawai‘i’s Liabilities
S PEC IAL S ECTIO N SWest O‘ahuCorporate Anniversaries
Space due: November 22, 2019Materials due: November 29, 2019
J U LY 2020
TOP 100 IN RE AL ESTATEFOC U S Leaders in Hawai‘i’s Real Estate Industry
S PEC IAL S ECTIO N STop 100 in Real Estate ProfilesTop PerformersHall of Fame
EVE NT SLeadership Conference
Space due: May 22, 2020Materials due: May 29, 2020
FE B RUARY 2020
ENVIRONMENT & SUSTAINABILIT YFOC U S Businesses Supporting the Environment
S PEC IAL S ECTIO N SConstruction OutlookSpaces & Places
EVE NT SCHANGE: Community & Economy
Space due: December 27, 2019Materials due: January 3, 2020
AUGU ST 2020
TOP 250**FOC U S Hawai‘i’s biggest companies and nonprofits
S PEC IAL S ECTIO N STop 250 ProfilesWealth Strategies
EVE NT SSmall Business ConferenceCHANGE: Government & Civics
Space due: June 26, 2020Materials due: July 3, 2020
MARCH 2020
FUTURE ISSUE*FOC U S 20 for the Next 20, Hawaii Venture Capital Association Awards
S PEC IAL S ECTIO N SEducation & Career
EVE NT SCHANGE: Health & Wellness
Space due: January 24, 2020Materials due: January 31, 2020
S E P TE M B E R 2020
CONSTRUCTION ISSUEFOC U S Construction, Most Profitable Companies
S PEC IAL S ECTIO N SHawai‘i GroundbreakersShipping & TransportationBeyond Our Kaka‘ako
EVE NT SCHANGE: Education
Space due: July 24, 2020Materials due: July 31, 2020
EDITORIAL CALENDAR
Information Subject to Change
5FO R M O R E I N FO R MATIO N Contact Michelle Okada, Advertising Project Manager at [email protected], 808-534-7560
APR I L 2020
BEST PL ACES TO WORK**FOC U S Recruiting and Retaining Employees
S PEC IAL S ECTIO N SBest Places to Work profiles
EVE NT SBest Places to WorkCHANGE: Arts & Culture
Space due: February 21, 2020Materials due: February 28, 2020
OCTOB E R 2020
WAHINE ISSUE*FOC U S Women in the Workplace
S PEC IAL S ECTIO N SWahine in BusinessAIA Awards
EVE NT SWahine Forum
Space due: August 21, 2020Materials due: August 28, 2020
MAY 2020
BEST OF SMALL BUSINESS*FOC U S SBA Hawai‘i Awards, Editor’s Choice Awards
S PEC IAL S ECTIO N SHawai‘i Island Business Report
EVE NT SSBA & SmallBiz Editor’s Choice AwardsCHANGE: Natural Environment
Space due: March 20, 2020Materials due: March 27, 2020
NOVE M B E R 2020
NEIGHBOR ISL ANDSFOC U S Hawai‘i Island, Maui, Most Charitable Companies
S PEC IAL S ECTIO N SMost Charitable CompaniesHealthcare
Space due: September 18, 2020Materials due: September 25, 2020
J U N E 2020
TOURISMFOC U S The Business of Tourism
S PEC IAL S ECTIO N SWho’s Who in TourismNAIOP Kukulu Hale Awards
EVE NT STourism Awards
Space due: April 24, 2020Materials due: May 1, 2020
DECE M B E R 2020
BL ACK BOOK ISSUE**FOC U S CEO of the Year, Black Book, Year’s Top Stories
S PEC IAL S ECTIO N SYear in Review
EVE NT SCEO of the Year
Space due: October 23, 2020Materials due: October 30, 2020
HB2020
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DIGITAL MEDIA
W ITH A “MOBILE FIR ST” four-col-umn layout, web exclusive content and videos we keep our readers engaged and coming back for more.
E X PERIENCE H AWA II BUSINESS ONL INEHawaiiBusiness.com is not simply a web version of our magazine.
OUR SOCIAL MEDIA AUDIENCE: BY THE NUMBERS
TWITTER FOLLOWERS
USERS PER MONTH
PAGE VIEWS PER MONTH
FACEBOOK FOLLOWERS
31,800
49,121
84,920
9,354
INSTAGR AM FOLLOWERS
LINKEDIN FOLLOWERS
22,700
6,875
W ITH Y E A R TO Y E A R GROW TH (2019 over 2018) of 8.5%, Hawaii Business offers advertisers integrated digital advertising programs designed to reach our highly affluent and connected audience.
70,729TOTAL COMBINES
SOCIAL MEDIA REACH*
*Data current as of September 2019
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SOC IAL M E DIA AD S PEC S DIG ITAL AD S PEC S
SPACE WIDTH HEIGHT SPACE WIDTH HEIGHT
FACEBOOK 1200px 630px INSTAGRAM 1080 1080
TWITTER 1024 512 LINKEDIN 1200 628
WEBSITE - LEADERBOARD 728px 90px NEWSLETTER - BANNER 300 250
NATIVE CONTENT IMAGES 1800 1200
ACCEPTED DIGITAL FILE FORMATS72dpi web-optimized .JPG, .PNG, or .GIF. HTML files ar also accepted. Images with higher resolutions will be subject to reduced file size conversion.
HB2020
FO R M O R E I N FO R MATIO N Contact Karen Lee, Associate Publisher at [email protected], 808-534-7536
• Summaries of the main statewide stories, compiled from all of the state’s leading news media.
• Separate section for each of the ma-jor Hawaiian Islands in a.m.
• Links to each story in case you want to learn more.
• Curated stories by Hawaii Business Editor Steve Petranik and his team of journalists.
Hawaii Business wants you to have a quick read of the top local news stories every weekday morning and afternoon. “Today’s Hawai‘i News” delivers:
OUR NEWSLETTER AUDIENCE: BY THE NUMBERS
THN A .M. SUBSCRIBERS
THN P.M. SUBSCRIBERS
22,73313,37436,107
TOTAL NEWSLETTER SUBSCRIBERS
22 .82%OPEN R ATE*
39.48%OPEN R ATE*3.82%
CLICKTHROUGH R ATE* 3.26%
CLICKTHROUGH R ATE*
Open Rate: The number of unique opens divided by total delivered minus bounces; Clickthrough Rate: Total unique clicks divided by total impressions. Average clickthrough across industries is 2.52%
OUR D A ILY NE W SL E T T ERS:T OD AY ’S H AWA I‘I NE W S
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J A N U A R Y 2 0 2 0 - D E C E M B E R 2 0 2 0EVENTS CALENDAR
N EW I N 2020
CHANGE E VENTSEach evening panel discussion will be based on one of the topics in the CHANGE framework: Community & Economy, Health & Wellness, Arts & Culture, Natural Environment, Government & Civics, and Education.
AT TE N DE E S275+
SAVE TH E DATE SFebruary 13, 2020March 12, 2020April 30, 2020May 21, 2020August 20, 2020September 17, 2020
AN N UAL I NVITATION -ON LY CE LE B R ATION
BEST PL ACES TO WORKOrganizations named as one of the “Best Places to Work in Hawai‘i” are recognized at an exciting and fun celebration. The event also serves as the official release of the April issue, which features the Best Places to Work companies.
AT TE N DE E S600+
SAVE TH E DATEApril 3, 2020
AN N UAL CE LE B R ATION
BEST OF SMALL BUSINESSAWARDSEach year Hawaii Business Magazine partners with the U.S. SBA to present this awards program. This is the state’s largest small business recognition program. The pool of honorees are nominated by their banks and others for the SBA Awards. In addition, Hawaii Business awards five winners of the SmallBiz Editor’s Choice Awards.
AT TE N DE E S350+
SAVE TH E DATEMay 1, 2020
AN N UAL CE LE B R ATION
TOURISM AWARDSHawaii Business Magazine, in collaboration with the HLTA, celebrates and recognizes those working in the Tourism Industry from the largest hotels, tour operators and restaurants to local festivals and individual entertainers.
AT TE N DE E S375+
SAVE TH E DATEJune 26, 2020
E X P O I N C L U D E D !
E X P O I N C L U D E D !
OUR EVENTS: BY THE NUMBERS
4,450+ 13ATTENDEES EVENTS
• Architecture & Design
• Banking & Finance
• Construction• Food &
Beverage• Healthcare• Government• Hospitality &
Tourism
• Law• Nonprofit• Retail• Real Estate• Sales &
Marketing• Technology• Education
ATTENDEES’ INDUSTRIES
Best Places to Work winners take a selfie with emcees Billy V and Mileka Lincoln
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HB2020
FO R M O R E I N FO R MATIO N Contact Karen Lee, Associate Publisher at [email protected], 808-534-7536
AN N UAL FU LL DAY CON FE R E NCE
LE ADERSHIP CONFERENCEThe Leadership Conference is dedicated to the advancement of Hawai‘i’s emerging leaders. Attendees are able to enhance their professional aptitude and leadership skills through a full day of informative general sessions and workshops featuring national and local speakers.
AT TE N DE E S600+
SAVE TH E DATEJuly 30, 2020
N EW I N 2020
SMALL BUSINESS CONFERENCEThe Small Business Conference brings together experts and industry leaders to help small businesses grow and succeed. The event features two general sessions and 4-breakout sessions. The event will run from 8:00 am to 3:30 pm.
AT TE N DE E S400+
SAVE TH E DATEAugust 13, 2020
AN N UAL FU LL DAY CON FE R E NCE
WAHINE FORUMThe Wahine Forum is the largest professional development conference for women in the state of Hawai‘i. The conference is attended by top female executives, entrepreneurs, up-and-coming leaders and others intent on advancing their careers.
AT TE N DE E S1,000+
SAVE TH E DATEOctober 15, 2020
AN N UAL CE LE B R ATION
CEO OF THE YE AREvery year we celebrate the newest inductee to our illustrious cohort of Hawai‘i’s CEO of the Year. Our guest of honor sits down with a group of fellow leaders and our editor for an informative and inspiring discussion.
AT TE N DE E S250+
SAVE TH E DATEDecember 10, 2020
E X P O I N C L U D E D !
E X P O I N C L U D E D !
E X P O I N C L U D E D !
A packed audience during a 2019 Wahine
Forum panel session
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2-PAGE SPREAD 15.5" 10.375" FULL-PAGE 7 10 DOUBLE 1/2H SPREAD 14 .92 4 .875
2/3-PAGE VERTICAL 4 .625 10 1/2-PAGE HORIZONTAL 7 4 .875
1/3-PAGE VERTICAL 2 .25 10 1/3-PAGE HORIZONTAL 4 .625 4 .875
1/6-PAGE VERTICAL 2 .25 4 .875 1/6-PAGE HORIZONTAL 4 .625 2 .375
2 PAGE SPREAD
LiveTrimBleed
15.5”1616 .25
10.375”10.87511 .125
FULL PAGE LiveTrimBleed
7.5”88.25
10.375”10.87511 .125
DOUBLE 1-2H SPREAD
LiveTrimBleed
15.5”1616 .25
4.833”5.3335.583
2/3 PAGE VERTICAL
LiveTrimBleed
4.665”5.1655.415
10.375”10.87511 .125
1/2 PAGE HORIZONTAL
LiveTrimBleed
7.5”88.25
4.833”5.3335.583
BLEED 0.125 inches
BLEED ADS WIDTH HEIGHT BLEED ADS WIDTH HEIGHT
WH AT I S B LE E D? Bleeds allow you to run artwork to the edge of a page. On a press, the artwork is printed on a large sheet of paper and then trimmed down to size.
Adobe Illustrator® CC 2014 or earlier, Adobe Photoshop® CC 2014, Adobe InDesign® CC 2014 or earlier.
4-color CMYKAny layouts containing RGB, Spot or Pantone colors must be converted to their CMYK equivalents. Any layouts found to have a differing color scheme must be revised accordingly. We want to ensure that colors are represented properly, therefore, the client will be notified if there are any inconsistencies in color scheme.
All screen and printer fonts and all CMYK graphics files included. For InDesign® files, please include PDF X-1a (2001) format with files and turn bleeds
on when exporting to PDF if submitting ad with bleeds.
File should be exported with 0.125” bleed, no crop marks.
EPS and TIFF files: 300dpi resolution with CMYK color or grayscale at actual size with all fonts converted to outlinesPress-Ready PDF files are acceptable if all fonts are embedded and images are converted to CMYK at 300 dpi.
All PDFs built incorrectly will be sent back to the client for revisions. We are also obligated to alert the client if any graphic elements are under 300 dpi to ensure that advertisements are displayed at their best quality.
AD S U B M I S S IO NEmail attachments less than 20 MB may be sent to Michelle Okada, Advertising Project Manager at [email protected]. It is the responsibility of the client and/or agency to confirm reception of e-mail with Hawaii Business as well as provide color proof (if proof is needed). Transferring large files over the Internet through Dropbox, Google Drive, and FTP is also an option. If interested, please ask your account executive for more information.
LOOKING FOR OUR DIGITAL AD SPECS?Flip to page 7
PRINT AD SPECIFICATIONS
PRINT AD FORMATS
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H A W A I I B U S I N E S S P R O U D LY P R E S E N T S
MAGAZINE
A Smart
Investment Supporting
students
from the start to establish
lifelong
learners.
Retail Redux
Neighborhood Markets,
Restaurants
and Shopping
Centers deliver variety and
vibrancy.
Excellence
in Health
Award-winning
healthcare for
keiki to kupuna.
E A S T O ‘A H USPECIAL PROMOTIONAL SECTION
DE S IGN AWARDS
2 01 9
T H E A M E R I C A N I N S T I T U T E O F A R C H I T E C T S , H O N O L U L U C H A P T E R P R E S E N T S
J U R I E D AWA R D S
S T U D E N T D E S I G N AWA R D S H AWA I ‘ I E N E R GY AWA R D
P E O P L E ’ S C H O I C E M AYO R ’ S C H O I C E
H AWA I ‘ I S U S TA I N A B I L I T Y AWA R D D I S T I N G U I S H E DE N T R A N T S
SHAPING COMMUNITIES THROUGH DESIGN EXCELLENCE
R ECO G N I Z I N G E XC E L L E N C E I N H AWA I ‘ I ’S CO M M E R C I A L R E A L E STAT E I N D U ST RY
2019
KUKULU HALE
AWARDS
HB2020
CUS T OM PUBL IC AT ION INSER T SLet us help tell your story.
W E K NOW H AWA I‘I A ND W E K NOW PU BLISHING. We are Hawai‘i’s specialists in delivering a business message, persuasively and on-target. Our custom publications leverage aio Media’s unparalleled quality, distribution channels and award-winning design.
Let us help tell your story like we have done for these clients:
• The Howard Hughes Corporation• The Department of Education• NAIOP Hawaii• Central Pacific Bank• Kamehameha Schools• AIA Honolulu• IIDA Hawaii Pacific Chapter
CELEBR ATE YOU R ORGA NIZATION’S A NNI V ER SA RY, milestone, rebrand or grand opening with Hawaii Business Magazine’s print and digital platforms. Let us create a custom campaign to honor your achievements and proudly proclaim your company’s work to the business community
Our celebratory packages may include:
• Multiple page advertorial• Appearance in a Hawaii Business issue in the month of your choice• 500 additional printed copies of your advertorial• Professional writing services• Professional photoshoot• Native content article on HawaiiBusiness.com• Social media campaign• Email marketing
CUSTOM PUBLICATIONS CELEBRATORY PACKAGES
FO R M O R E I N FO R MATIO N Contact Karen Lee, Associate Publisher at [email protected], 808-534-7536
F R I D AY, J U LY 1 2 , 2 0 1 9 · H AWA I ‘ I C O N V E N T I O N C E N T E R
Ideas That Transform
Ho‘oha‘aheoP U B L I C S C H O O L P R O U D
2019
EDUCATIONAL
LEADERSHIP
INSTITUTE
SPECIAL PROMOTIONAL SECTION
URBAN CORE LIVING
beyondkaka‘akoour
SPECIAL PROMOTIONAL SECTION
CONTACT US
P U B L I S H E R Cheryl Oncea
E D I T O R Steve Petranik
[email protected] 534-7584
A S S O C I AT E P U B L I S H E R Karen Lee
S E N I O R A C C O U N T M A N A G E R David Sur
S E N I O R A C C O U N T M A N A G E R Patricia Vigueras
A C C O U N T M A N A G E R Tedric T. Abe
A C C O U N T M A N A G E R Cyd Shizuru
A D V E R T I S I N G P R O J E C T M A N A G E R Michelle Okada
E V E N T S D I R E C T O R Anthony Bagnoli
CONNECT WITH US
I N S TA G R A M @hawaiibusinessmagazine
FA C E B O O K . C O M hawaiibusiness
T W I T T E R @hawaiibusiness
L I N K E D I N Hawaii Business Magazine
1088 BISHOP ST., SUITE LL2, HONOLULU, HI 96813
(808) 534-7500 WWW.HAWAIIBUSINESS.COM