Review Ch.14 Sec.2 “The Affluent Society”

Review1. What were three medical breakthroughs of the 1950’s?

Answer - 1. Anti-biotics & new drugs to fight infection, heart disease, and diabetes, 2. New Surgical techniques 3. vaccine for Polio (J. Salk)

2. What were three factors that contributed to the baby boom?

Answer - Delayed Marriage, affordable housing, popular culture

3. In the 1950‘s, many men began working in what were called _______ _______ jobs e.g sales and management.

white collar

Review Continued...1. What two computer systems developed during the 1950’s?

Answer - 1. ENIAC - Electronic Numerical Integrator and Computer - make military calculations

Answer - 2. UNIVAC - Universal Automatic Computer - Created to handle Business data.

2. Name of the person who created the Polio vaccine?

Answer - Jonas Salk

3. One of the earliest suburbs created in New York was called ____________?

Levittown

Popular Culture of the 1950’s

Chapter 14 - Section 3

The Big Idea

With more money and time available, Americans began purchasing Televisions. Comedies, action adventure shows, and game shows captivated audiences. Hollywood tried to regain audiences with 3-D films and panoramic screens. A new youth culture developed during this time embracing rock-n-roll. although many african americans were unable to perform on television, many still had a profound impact on rock-n-roll.

Television

By 1946 @ 7000 sets

By 1957 @ 40 mil.sets

By 1960 @ 50 Mil.sets

One of the first shows “I Love Lucy”

Advertising

many viewed T.v. as a vehicle for advertising

market for new products

Television made money from advertisements

livepage.apple.com

AD II

Showsaction / western - “Hopalong Cassidy”, “lone Ranger”, “Gun Smoke” “Drag Net”

Comedies - “Bob Hope” “Ed Sullivan”

Quiz Shows - “$64,000 Dollar Question” - “21” teacher won $124,000 in a week

TV Show

honeymooners

RISE OF TELEVISIONMovies lost viewers

1/5 of theaters closed

tried to get viewers back

Tried to make movies exciting e.g. 3-D films or panoramic movies

Large Screens

1946 - 82 million went to the movies

1950 - 36 million went to the movies

Radio

listeners left to watch Television

Radio changed to playing music, news, public service programs

Rock-n-Roll

Alan Freed - saw youth buying African American rhythm and blues records

Loud & heavy beat - great for dancing

Songs about - cars, girls, romance, and political issues

ARTISTSBuddy Holly, Chuck Berry, Elvis Presley

Elvis - gospel singer

Ed Sullivan wouldn’t allow him on show

many parents condemned rock-n-roll - as Loud, mindless, & dangerous music

Created “Generation gap”

African American Entertainers

Struggled to find acceptance

TV shut them out

Had own venus, clubs, very little national exposure

Nat King Cole - had a 15 min music show / cxld

African American Influence on Rock-n-

Roll

Chuck Berry & Little Richard influenced The Beatles

Influenced other 1960’s groups Little Richard, The Drifters, The Supremes

Influential Writers of the 1950’s

“The Beat Movement”

Jack Kerouac - Published “On the Road” in 1957

About adventures in a car with a thief and a con artist

Shocked many readers of the time

Went on to become a classic in modens American Literature

Questions???

Homework

1. Ch.14 Sec.2 Assessment Questions 3,4,5,6 page 679

2. Ch. 14 - Section 3 Assessment Questions 3,4,5,6 page 685