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Chocolate has never been like this before! 2012 Edition

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MONBANA now offers a wide variety of chocolate products that meet every consumer needs: chocolate to drink, to savour, to taste, to cook, to spread, to offer or to treat yourself...MONBANA has reinvented chocolate in 6 different worlds, in order to reach a broad customer base, increase exposure and ensure sales throughout the year

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Page 1: Retail Catalogue 2012

Chocolate has never beenlike this before!

2012 Edition

Page 2: Retail Catalogue 2012

Contents 3 - A passion for chocolate

4 - The world of chocolate

6 - Chocolate drinks

10 - The tasting squares

16 - Chocolate confectionery

18 - Confectionery with the flavours of yesteryear

20 - Gourmet chocolates

24 - Eating chocolates

26 - My cooking chocolate

28 - The accessories

30 - Quality, expertise & innovation

31 - Contacts

2

Page 3: Retail Catalogue 2012

A passion for chocolate for 3 generations

For three generations, the Guattaris, Louis – the founder, Jean – the developer and Yves – the man who introduced the brand, and the current CEO, have combined a respect for tradition and a continuous passion to chocolate innovation. Each and every day, MONBANA strives to create exceptional products so that the journey undertaken by real chocolate enthusiasts to discover new flavours always guarantees them the pleasure of a high quality chocolate.

3

A delicious history…

In 1934, Louis Guattari founded the company MONBANA, specialising in the manufacture of cocoa butter. It rapidly expanded its know-how to roasting and pressing the beans and then on to the development of cocoa powder for breakfast drinks.The development of the brand continued under the leadership of Jean Guattari, who diversified the know-how of the firm by launching a line of premium confectionery, which quickly became the most expensive in all Paris.

1978 saw the creation of the first small chocolate squares, which have now become an indispensable accompaniment for coffee.

In 2001, Yves Guattari became CEO and began to reposition the MONBANA brand.He opened up the company to the international markets and the general public with sales in delicatessen stores and today the opening of MONBANA boutiques, as well as the launch of several new ranges, from flavoured chocolate powders to the creation of a line of exceptional gourmet chocolates.

In 2011, MONBANA’s expertise in producing fine chocolates was rewarded by three “Fèves d’Or”, thus consecrating MONBANA as

one of the “Best Chocolate-makers of France”.

1934Creation of MONBANA, manufacturer of cocoa powder

1978 Creation of the first MONBANA chocolate squares

Page 4: Retail Catalogue 2012

The world of chocolate MONBANA now offers a wide variety of chocolate products that meet every consumer needs: chocolate to drink, to savour, to taste, to cook, to spread, to offer or to treat yourself...MONBANA has reinvented chocolate in 6 different worlds, in order to reach a broad customer base, increase exposure and ensure sales throughout the year.

GourmetchocolatesPalets gourmands for praline lovers, andincomparable chocolates for great connoisseurs… all the know-how of master chocolate makers.

Chocolate barsThe specialist in tasting bars reveals its secrets, from the most subtle tothe most irresistiblymouth-watering.

The cookingchocolateRecipe kit, “special dessert”chocolate bars... everythinghas been designed to helpyou make your ownchocolate-based delights.

Chocolate confectioneryChocolate almonds, chocolates with the flavours of yesteryear… there is a wide variety of products to ensure things are never the same.

The tastingsquaresWhether to be enjoyed aloneor as an accompanimentto a coffee, they come ina variety of unique andsurprising flavours.

Chocolate drinksTraditional, creamy,flavoured, hot or cold...a wide selection ofchocolate drinks.

4 Chocolate has never been like this before!

Page 5: Retail Catalogue 2012

5

A concept revolving around chocolate:the boutiques

The richness of its product range prompted MONBANA to create a new store concept, which has proved immensely successful with the public.

A powerful andattractive conceptMONBANA has responded perfectly to the modern trend of “Manufacturer” boutiques. These shops also attract many customers thanks to their strong visual identity: colour code, furniture, merchandising…It is a concept that has proven its worth:• 96% of customers like the store*• 95% intend to purchase*

A typology that emphasises choice and attractivenessOver a sales area of 100 to 150 m², the whole world of chocolate is on show. Today MONBANA has acquired a real expertise in the creation of a whole concept and design of its own boutiques, showing the whole world of chocolate presented in elegant displays and enhanced through chocolate tastings and cookings by our master chocolate makers.

The boutiques…

* Survey of 150 clients – Laval Boutique April 2010

Page 6: Retail Catalogue 2012

The chocolate drinks:

expertiseWith the widest range of chocolate drinks on the market, MONBANA meets every consumption need, in every season, adaptable to all of the various consumption patterns around the world. A variety of textures and flavours, to be enjoyed hot or cold, makes for a host of different pleasures.

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Page 7: Retail Catalogue 2012

Vary the textures…

Vary the textures…MONBANA knows how to adapt to the preferences of powdered chocolate lovers: the “Chocolat Tradition” for those who opt for traditional chocolate and “Trésor de Chocolat” for a particularly creamy and intense drink.

Hot chocolate

The traditional“Tradition” chocolate powder

32% cocoa250 g tin

and 20 g individually wrapped

The smooth“Trésor de Chocolat”33% cocoa250 g tin25 g individually wrappedand 1 L pack“Ready to drink”

7

Page 8: Retail Catalogue 2012

Vary the flavours…

Flavoured traditional powdersFlavoured chocolate powder 250 g tin and 20 g individually wrapped

Vary the flavours…The choice is vast with a full range of flavoured chocolate powders! This offer enables the adventure to combine the pleasures of textures and discover exotic new flavours.

White chocolate Trésor200 g tin and 35 gindividuallywrapped

11 flavours of your choice

Almond RedBerries

CinnamonHazelnut

Caramel Cappuccino

Speculoos

Vanilla Orange

Tiramisu

Spices

8

6 flavours of your choice

The discovery formatFlavoured chocolate powderSet of 3 100 g tins

Tiramisu Gingerbread

HazelnutVanilla

Speculoos

Caramel

Hot chocolate

Page 9: Retail Catalogue 2012

Dare to try the frappés…

Dare to try the frappés!To satisfy everyone’s cravings for chocolate, even in the summer, there is “Ice Chocolate”!A chocolate powder that can be mixed instantly in cold milk, to be enjoyed with ice as a refreshing soft drink or as the basis for a summer cocktail.

9

The frappéIce Chocolate

“Special frappé”Cocoa flavour

250 g tin

Ice chocolate

Page 10: Retail Catalogue 2012

MONBANA is always looking for new flavours, and has developed a wide range of delicious squares with an extensive selection of recipes.All dark, all milk, with fruit or caramel nuggets...MONBANA pays the greatest possible attention to the selection of its ingredients to ensure exceptional products and provide its customers with all the pleasure of high quality chocolate.Gluttony knows no boundaries... travel and discover authentic tastes with chocolate of the purest origin.When creativity is combined with tradition to take chocolate lovers to new thrills... let us surprise you with our sparkling chocolates.The chocolate square symbolises the know-how and the spirit of MONBANA the Chocolatier: it is that little moment of pure delight that accompanies your coffee.A small square, a great emotion!

Tasting squares

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Page 11: Retail Catalogue 2012

The traditionals

The map of flavours…

The map of flavours

The pure origins

Yesteryear flavours

The sparklingDark 70% cocoa

Sparkling 33% cocoa Milk

Sparkling 60% cocoa Dark

Sparkling Milk - Cola

Milk - Caramel

11

Dark-Cocoa beans

Dark-Orange

Dark-Cereals

Milk-33% cocoa

Milk-Cereals

Milk- Caramel

Milk-Nougat

Milk-Praline

Milk-Cappuccino

Dark-Nougat

White-Lemon

Ghana Dark

Costa Rica Dark

Ecuador Dark

Papua New Guinea Dark

TanzaniaDark

Page 12: Retail Catalogue 2012

6 recipes: Dark 70% cocoa, Dark-Orange,Dark-Nougat, Milk-Cereals,Milk-Caramel, White-Lemon72 g

Collection gift boxof 18 chocolate squares

Sachetsof 50 chocolate squares

3 assortments:Dark, Milk or Dark & Milk mix

10 recipes: Dark 70% cocoa,

Dark-Cocoa beans,Dark-Nougat,Dark-Cereals,

Milk 33% cocoa,Milk-Praline,Milk-Nougat,Milk-Cereals,

Milk-Caramel,Milk-Cappuccino

200 g

Milk Assortment6 recipes

Dark Assortment4 recipes

Dark & Milk mix10 recipes

12 Assortments...

AssortmentsIn these bags and boxes, MONBANA proposes a selection of top-quality chocolate square recipes to share with friends or offer as gifts.

BEST

S

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R

BEST

S

E L L E

R

Page 13: Retail Catalogue 2012

13Flower boxes…

Pure originsFlower box of 55 Dark chocolate squares from five countries producing cocoa beans: Ghana, Ecuador, Costa Rica, Papua New Guinea, Tanzania220 g

Available in display of 48 flower boxes

Firmly focused onproducts that givepleasure, MONBANAoffers a range ofdifferent chocolatesquare assortmentspresented in boxesthat open in theform of a corolla.

Flower boxes

6 flavours to savourFlower box of 55 Dark, Milk and White chocolate squares with six mouth-watering recipes:Dark 70% cocoa, Dark-Orange, Dark-Nougat, Milk-Cereals, Milk-Caramel, White-Lemon220 g

Page 14: Retail Catalogue 2012

The chocolate CubeA trendy distributor created by MONBANA, the chocolate Cube stands out with its 90 chocolate squares to enjoy during the coffee break, at home or in the office.To make the pleasure last even longer, MONBANA offers chocolate refills so that you can keep the Cube filled with chocolates and prolong those gourmet moments.

Refill gift stripsof 15 chocolate squares11 recipes60 g

Dark70% cocoa

Dark - Orange Dark - Nougat

Milk - Cereals White - Lemon Dark Tanzania75% cocoa

Dark Papua New Guinea64% cocoa

Dark Costa Rica 64% cocoa

Dark Ghana70% cocoa

Dark Ecuador66% cocoa

14

The chocolateCube90 chocolate squares6 recipes: Dark 70% cocoa, Dark-Orange, Dark-Nougat,Milk-Cereals, Milk-Caramel, White-Lemon360 g

The chocolate Cube…

Milk - Caramel

NewDesignNew

Design

Page 15: Retail Catalogue 2012

The squares that sparkle!An explosion in the mouth that awakens the taste buds! These are the sensations provided by the 2 varieties of sparkling chocolate squares, which demonstrate the extent of the creativity of the MONBANA master chocolate makers. Amazing and original chocolate squares, ideal for a party atmosphere with a dash of champagne.

15The squares that sparkle…

Dark 60% cocoa

Sachetsof 50 sparkling chocolate squares2 recipes200 g

Dark 60% cocoa

Refill gift stripsof 15 sparkling chocolate squares2 recipes60 g

Milk 33% cocoa

Milk 33% cocoa

Flower boxof 55 sparkling chocolate squaresAssortment of 60% cocoa Dark chocolate and 33% cocoa Milk chocolate220 g

Page 16: Retail Catalogue 2012

ChocolateconfectioneryWhether to give as a gift, to share with others or for your own little treat, it is difficult to resist the temptation of the delicate MONBANA chocolate confectionery. A variety of flavours for something different every time: a coating of white chocolate or milk chocolate, an almond, a hazelnut, a coffee bean or crunchy cereals at the heart...no sweet tooth will resist!

16

The almonda carefully selected California almond, lightly roasted andthen coated in milk or white chocolate and cocoa powder.

The hazelnuta hazelnut carefully selected fromthe region of Rome, roasted and then coated in milk chocolateand cocoa powder.

The Crousti-Neigecrunchy cereals coated in milkchocolate and white chocolate,coffee flavour.

The Pralinéacrunchy cereals coated in praline and milk chocolate.

The coffee beana real roasted ColombianArabica coffee bean coatedin milk chocolate.

Page 17: Retail Catalogue 2012

Chocolate confectionery…

These delicious individually wrapped confectionery are presented in a practical and trendy format: the Mini-Box.4 references

The gourmet assortment par excellence! Individually wrapped, the most popular confectionery – Pralinéa, Crousti-Neige and almond – are brought together in a sparkling box that opens like a corolla, accompanied by Milk-Cereal chocolate squares.360 g

The mini-boxes

The flower boxwith 120 pieces

The most delicious gourmet confectionery are also presented, without individual packaging, in elegant metal tins to be enjoyed straight away.The curious will discover a local specialty: Mayenne nuggets, raisins coated in dark chocolate, milk chocolate or white chocolate.5 references

The gourmet boxes

Crousti-Neige100 g

Pralinéa150 g

Pralinéa100 g

Chocolate almonds180 g

Crousti-Neige150 g

Mayenne Nuggets

200 g

Coffee Extra180 g

Hazelnut120 g

17

Almond - 120 g

Page 18: Retail Catalogue 2012

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MONBANA, eager right from the start to feed the dreams of chocolate lovers by giving them new taste experiences, has gone back in time to revisit the flavours of our childhood. Confectionery from yesterday combined with refined chocolate…. an amusing, mouth-watering way to delight not only the little ones, but also all those big children nostalgic for the school playground!

Confectionery withyesteryear flavours

For (big) childrento enjoy!

Page 19: Retail Catalogue 2012

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Choco Banane & FraiseMilk chocolate85 g

Choco FraiseWhite chocolate80 g

Choco CrocodileMilk chocolate85 g

Chocolate squares with yesteryear flavours

Sweet & chocolate bars

MONBANA amazes all those with a sweet tooth with two highly unusual Milk chocolate recipes reminiscent of the sweet tastes of yesteryear: sparkling Choc’Cola & Choco Caramel.

The journey back to childhood continues with the very first mouthful of one of these chocolate bars with their amazing associations: the sweets we remember so well from childhood combined with delicious chocolate. Ideal recipes for throwback-style enjoyment!

Flower box of 55 Milk chocolate squares Assortment of Choc’Cola & Choco Caramel220 gAvailable in display of 48 flower boxes

3 recipesPresentation display of 10 bars (single recipe)

Confectionery with yesteryear flavours…

Page 20: Retail Catalogue 2012

Gourmet chocolates,purecreationsWith a passion for chocolate passed down from father to son, and always in search of authenticity, the primary goal of the company is to create exceptional products. MONBANA has reinvented the gourmet chocolates with a new collection of fine chocolates. MONBANA’s master chocolate makers have created unique gourmet recipes with some unexpected flavours: green tea and jasmine flower ganache, pistachio, blueberry or Speculoos praline…

Apart from making recipes, MONBANA’s master chocolate maker Vincent Leche-vallier also likes to create artistic pieces in chocolate.What’s more, with imaginative input from designer Eva Rachline, he also made a sublime chocolate dress worn by Malika Ménard (Miss France 2010) during the Salon du Chocolat in 2011.

Vincent LechevallierMONBANA

master chocolate maker

20

LE MONDIAL DU CHOCOLAT & DU CACAO

Page 21: Retail Catalogue 2012

Fine chocolates for everyone…

Palets Gourmands7 recipes115 g

Palets gourmands: fine chocolates for everyoneWith these pralines made according to the finest tradition of chocolate-making, all those with a sweet tooth, whether or not they are “old hands”, can discover the expertise of MONBANA’s master chocolate makers at a reasonable price.

Dark chocolate Hazelnut Praline

Dark chocolate Praline with Almond centre

Dark chocolate Soft Vanilla centre

Milk chocolate Speculoos centre

Milk chocolateCappuccino-flavoured Praline

21

Other recipes to discover…

Available in sachets and boxes

Milk chocolateGuérande saltCaramel praline

White chocolate Praline with Raspberry centre

Page 22: Retail Catalogue 2012

Exceptional chocolates The pralines

Duo lait Duo noir L’Authentique

Pistachio noir Pistachio blanc Monbana

Moelleux myrtille Café

Cardamome Coco Violette

The cream ganache

Tendresse

Cappuccino

Palet or

Saveurs des îles

22

Géode

Mandarin

Isigny

Chocolate connoisseurs will discover all the finesse and excellence of fine MONBANA chocolates in these various carefully prepared assortments. Discover a wide variety of Dark chocolates, ganaches, pralines... a huge array of flavours and colours.Three of these chocolates have been awarded a “Fève d’Or” by the Club Cacao: the Mandarin, a tea-flavoured chocolate ganache; the Isigny, an old-fashioned praline with caramel pieces, and the Géode, a ganache with caramel and unrefined salt (assortment of these three recipes available in boxes).

Page 23: Retail Catalogue 2012

Exceptional chocolates…

Available in different assortments of various sizes

Coulis fraiseCoulis passion

The fruit ganache

The fruit coulis

Cœur mandarine Cœur coco/citron vertCœur mûre

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This collection of fine chocolates with a short best-before date is reinvented each y e a r b y o u r master chocolate makers.

Page 24: Retail Catalogue 2012

MONBANA celebrates the sweet specialties of French cuisine by developing a range of chocolate bars using gourmet recipes. Enjoy a veritable tour of the France’s regions.For all gourmets, MONBANA has created bars with subtle and delicate flavours.

Eating chocolates

Tasting barsA selection of top-quality chocolate in five refined recipes express all the excellence of MONBANA’s expertise. 5 recipes75 g

Presentation display of 10 bars (single recipe)

24

TentationMilk chocolate with fleur de sel

Sensation Sparkling Dark chocolate

Inspiration Vanilla White chocolate

Évasion Dark 70% chocolate, origin: Ghana

Perfection Gianduja Milk chocolate

Page 25: Retail Catalogue 2012

Eating chocolates… 25

The bar and hammerBreaking a chocolate bar with a hammer, what more original way could there be to enjoy and share the flavours of our French regions.

3 recipes600 g

Available as a 600 g recharge bar

La Provençale Dark chocolate

The bars9 ideal recipes for a little treat or to give as a gift, depending on your regional preferences!

La Champenoise Dark chocolate85 g

La CorseDark chocolate80 g

La BretonneMilk chocolate85 g

La Parisienne Dark chocolate80 g

La Toulousaine Milk chocolate80 g

La Provençale Dark chocolate90 g

La CréoleWhite chocolate80 gNougat & Calisson

Dark chocolate85 g

Recette Occitane Milk chocolate90 g

9 recipesPresentation display of 10 bars (single recipe)

… and of our islandsFlavours of our

French regions…

La Bretonne Milk chocolate

La Champenoise Dark chocolate

Page 26: Retail Catalogue 2012

MONBANA uses all its expertise to serve chocolate and cookery lovers with a range of cooking products: “special cuisine” chocolate powder, a recipe kit for fine chocolates, and “special dessert” chocolate bars.

My cooking chocolate

Pure “special cuisine” cocoa powder For making desserts or decorating cocktails, MONBANA Pure Cocoa is ideal for use specifically in the kitchen.

Pure Cocoa200 g tin

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Page 27: Retail Catalogue 2012

My cooking chocolate… 27

“Special desserts” chocolate barsThis is the ultimate cooking chocolate, perfect for making desserts and chocolate sauces.

65% cocoa Dark chocolate

“Special sauces” Cinnamon Ginger Dark chocolate

Milk chocolate Hazelnut

Whole Milk chocolate

The recipe kitDeveloped exclusively by MONBANA’s master chocolate maker, this kit is the ideal solution for making your very own fine chocolates. Containing all the ingredients you need, and with a free chocolate- maker’s thermometer, this kit produces guaranteed professional results.

Fine Caramel chocolates kit*The kit contains: one Dark chocolate 65% cocoa bar,

one Milk chocolate 33% cocoa bar, caramel pieces, almond and hazelnut praline,

and a chocolate mould.600 g

*within the limit of available stocks

4 flavours200 g

Presentation display of 10 bars (single recipe)

Chocolate spreadsWith a pronounced cocoa or hazelnut flavour, these spreads will make any breakfast or tea-time a total delight for chocolate lovers.

Dark chocolate

2 recipes 300 g

Milk chocolate & Hazelnut

Page 28: Retail Catalogue 2012

Gift baskets, cup for hot chocolate, glass for iced chocolate...everything has been designed to satisfy your customers and ensure they enjoy MONBANA products even in the comfort of their own kitchen.

The accessories

Gift basketsBaskets that are ideal for making up you own gift assortments of MONBANA products.

3 sizes

Also available: tissue paper, transparent film, raffia, ribbon, labels, etc.

28

Page 29: Retail Catalogue 2012

The accessories…

Design porcelain cup Glass

for frappé chocolate

5 L Milk pailto keep chocolate warm

Fondue set

29Gift bags

Page 30: Retail Catalogue 2012

Quality, Expertise & InnovationAll our chocolates are made from a selection of the very best varieties of cocoa, specially selected by MONBANA from Ivory Coast and South America, in particular. All our recipes are made in France, in Mayenne (53), at our two production sites (Ernée and Landivy).MONBANA guarantees quality products: 100% pure cocoa butter chocolate and carefully selected ingredients (Isigny Caramel, Californian almonds, etc.).This excellence and the intense flavours of its chocolates have meant that MONBANA has established itself as the benchmark in the market for coffee accompaniment products and as the expert in chocolate drinks.MONBANA pursues an ongoing quest for improvement, and received IFS-BRC certification in 2010, together with numerous awards for the organoleptic quality of its products with the “Saveurs de l’année” prize in 2010, 2011 and 2012, and three “Fèves d’Or” in 2011.

30

Page 31: Retail Catalogue 2012

31

This trip you have just enjoyed, travelling through the flavours of

the MONBANA world, has been a real pleasure to share with you.

I love to follow people’s gaze as it goes over these pages, revealing

the femininity and sensuality so characteristic of chocolate, so

characteristic of MONBANA. It is a world that opens up to us the

daily life of a woman who is free, beautiful, loving…

Imagine her receiving a gourmet gift during a romantic dinner

for two: a gift box of chocolates that will be the ideal accompani-

ment for her coffee. Or, sparkling with life, she likes to surprise her

friends over a glass of champagne and chocolates that melt in the

mouth. And in the morning, as she gets ready in the bathroom,

with a cup of hot chocolate close at hand.

We follow her through her life, her precious moments of

gourmet chocolate rituals.

MONBANA is constantly reinventing these rituals, thanks to its

new lines, textures and flavours. Our MONBANA is an experience

that goes beyond taste…it is an experience made of rituals. These

rituals are the expression of MONBANA’s creativity and innovative

spirit, and, along with to our know-how in our core trade, mean

that MONBANA is now widely acknowledged to be the expert

in chocolate drinks but also the specialist in gourmet chocolate

squares.

Meet us, taste us and enter the MONBANA world, so that

chocolate can always be a ritual of pleasure.

Yves GuattariCEO

Contacts

MONBANA Export department

Export Area Manager – Jean-Philippe [email protected]

Export Area Manager – Julien [email protected]

Parc d’Activités de la HainaudRue Alain Colas - 53 500 ErnéeFranceTél. : +33 (0) 2 43 05 42 48Fax : +33 (0) 2 43 05 43 66e-mail : [email protected]

M Y C H O C O L AT E R I T U A L .

Page 32: Retail Catalogue 2012

Parc d’Activités de la Hainaud - Rue Alain Colas - 53 500 Ernée - FranceTél. : +33 (0) 2 43 05 42 48 - Fax : +33 (0) 2 43 05 43 66Email : [email protected] - www.monbana.com

C H O C O L A T E T O T A S T E – T O S A V O U R – T O D R I N K – T O C O O K – T O S P R E A D - T O O F F E R

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