researching the market place

10
RESEARCHING THE MARKET PLACE

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Page 1: Researching the Market Place

RESEARCHING THE MARKET

PLACE

Page 2: Researching the Market Place

4 INDIE ROCK MAGAZINES

Page 3: Researching the Market Place

Q MAGAZINE

Prices Media pack:

http://www.bauermedia.co.uk/uploads/Q-MediaPack-2011.pdf

Magazine’s website: http://www.qthemusic.com/

Publisher’s website: http://www.bauermedia.co.uk/brands/q

The Q magazine costs= £3.99

Frequency of Publication MonthlyIssue Size 166 pages

Page 4: Researching the Market Place

Regular Content-The regular content of this magazine features these are interviews, in this magazine “Daft Punk” are presented in this months issue. They are being interviewed by the magazine itself for the audience to read. Famous bands like “Muse” and “Kings of Leon” are featured in the magazine. Also, any offers or interesting information that the public needs to know about.

Feature Articles-The featured articles that are presented in this issue wants their target audience to attract to the “britpop explosion” information. Also, different types of bands that are famous and well known are presented and talked about in this magazine which brings the audience closer.

Page 5: Researching the Market Place

NME MAGAZINE

Prices Media pack:

http://www.ipcadvertising.com/resource/qv1tzozu99rbt3nrz1abbvmn.pdf

Magazine’s website: http://www.nme.com/

Publisher’s website: http://www.ipcmedia.com/nme

Cost of the magazine: £2.40-£2.60Frequency of Publication Weekly, every WednesdayIssue Size 70 pages

Page 6: Researching the Market Place

Regular Content -The regular content of this magazine features the

following, “Dave Grohl” from Foo fighters has his view point on Nirvana back in the day. Exciting information for the public which is made to look separate from the rest of the magazine to enhance the importance in some way. On the side of the magazine there is always little articles that are present in the magazine that the audience maybe interested in.

Feature Articles -These are to entertain the audience and draw them into

buying the magazine. This includes using puffs for deals or exclusive interviews with a particular artist they want the viewers to see. In this magazine, they used particular bands that suit their genre like “the stokes” or “foo fighters”.

Page 7: Researching the Market Place

SPIN MAGAZINEPrices Media pack website: http://

justmediakits.com/mediakit/609-spin.html

Magazine’s website: http://www.spin.com/

Publisher’s website: http://www.spinmedia.com/

The magazine costs= £2.25 Frequency of Publication WeeklyIssue size 97 pages

Page 8: Researching the Market Place

Regular Content-The regular content of this magazine are interviews, in this weeks issue “No Doubt” are interviewed by Spin magazine. The extra added line that they just want to have fun shows the other side to the band and enhances for the public to view the item. Also, other stories which contain in the magazine are presented at the side, this includes a story about a “long trip” and the other about someone life. At the bottom there is extra information for the public to see that this is exciting and important for them to know about.

Feature Articles-The featured articles in this magazine, contain one of the most famous bands “No Doubt” these are very well known, this will attract more people to buy the magazine. Using puffs brings the viewers close to read the magazine and see what else is featured in the magazine.

Page 9: Researching the Market Place

MOJO MAGAZINE

Media pack website- http://magazines.bauermediaadvertising.com/magazines/detail/mojo

Magazine’s website- http://www.mojo4music.com/

Publisher’s website- http://www.bauermedia.co.uk/brands/q

Price The magazine costs:£3.33Frequency of publication MonthlyIssue size 97

Page 10: Researching the Market Place

Regular content- The regular content of this magazine presents an

interview with “Oasis” the little information added talks about there journey and what they have always wanted in a band. Extra features that are present in the magazine is at the bottom listed. Shocking news like someone being murdered, is used to acknowledge the audience for them to buy the magazine.

Feature articles-The feature articles that are presented in this magazine the devices are to entertain the audience and persuade them to buy the magazine. They use interesting famous bands, in this issue “Oasis” is presented. These a huge band and have a wide range of fans that will be attracted in buying this magazine.