RESEARCH AND DEVELOPMENT OF OUR MUSIC VIDEO

IDEA

THE SONG CHOICE….

James Bay – Best Fake Smile

https://www.youtube.com/watch?v=PjCqsWxIg9k History Of James Bay

James Bay has released a number one in the UK, which a popular song called “Hold Back The River” became #2 in the UK.

James Bay’s Genre

The Genre James Bay songs are is mainly Indie/Alternative Rock. This is a genre we want to focus on as a group.

James Bay’s Star ImageJames Bay is an organic artist, who spent hours in his bedroom practising his music. His success started when a fan uploaded a video of him performing to YouTube, and a record label signed him. His first EP was released in 2013 and a year later he had his own tour. James’ image is shown as edgy and seen as a organic artist through the traditional song writing.

NARRATIVE #1 INITIAL IDEA

Group of friends -> All seem to get good grades, without trying apart from the girl with the fake smile.

This girl with the fake smile tried hard but never gets her friends success -> she has to put on a fake smile pretending she’s happy for them when really she wishes it was her and that she’s happy with how she’s doing.

NARRATIVE #2 CHOSEN GROUP IDEA

Characters : Boyfriend and Girlfriend (The girl with fake smile and the singer.)

The girl at school keeps a secret from her friends about her boyfriend. The girl knows her friends disapprove of her boyfriend and make fun of him.

In private locations away from the school environment boy and girl are together and spent a lot of time together.

At school friends disapprove of the singer and the girl friend puts a fake smile on and agrees with friends about the boy.

Girl at school is portrayed as being above everyone, by wearing the latest trend and not caring about what people say and doesn’t care what people say about her boyfriend .

When at home she wears no make up and dresses much more relaxed in a track suit when around her boy friend (Who she makes fun of with her friends.)

PERFORMANCE AND OTHER IMAGES (PROPS)

Guitar imagery

Looking through photo albums (memories) (polaroid's)

Studio singing (dark with light)

Forest singing

Showing shots of empty forest

Presents and calendar showing there dates

LOCATION

School

Home – looking at windows reflection and mirror shots

Park

Shopping Centre

Car

Walking to School (On a Street)

Studio

Forest (Bentley Priory)

Tube Station St Pancreas

TARGET AUDIENCE

The Target Audience is late teens to young adults 15+, who listen to the genre of indie music.

We do not think that the music video will appeal to the older generation, however they may still listen to the song.

POSSIBLE CASTING CHARACTERISTICS

The SingerMale

Young adult

Mature looking

Good acting/lip syncing skills

The Girlfriend Female Young adult Mature looking Good acting

The ‘Friends’ 2/3 females Young adults Good acting