repshield- total reputation management

22
Reputation Shield Tracking Actions & Opinions, Attacking Opportunities. Help your customers control their entire online presence… and be their knight in shining armor…. or even their Superhero.

Upload: stanley-gauss

Post on 20-Jan-2015

971 views

Category:

Documents


1 download

DESCRIPTION

 

TRANSCRIPT

Page 1: RepShield- Total Reputation Management

Reputation ShieldTracking Actions & Opinions,

Attacking Opportunities.

Help your customers control their entire online presence…and be their knight in shining armor…. or even their Superhero.

Page 2: RepShield- Total Reputation Management

Lead the way.

In a dramatically and dynamically changing media landscape, every sales force wants to set itself apart by doing more for local businesses.

And most are selling Internet advertising beyond their own web and traditional properties.

But it’s been difficult for any one company to stake a legitimate claim as “trusted advisor.” To be trusted more, you need to know more, and be able to do more about it.

Now you can. Enter Reputation Shield.

Page 3: RepShield- Total Reputation Management

Knowledge is power.

Your customers need to know three things about their Internet presence: (and they’re not easy to know!)

1.WHERE they’re found (or not)…

2.HOW they’re found…

3.and WHAT customers are saying about them.

Reputation Shield will look at all of the sites that matter and provide asimple report detailing a business’s information as it appears on…

• Search engines and directories• Local portals• Category-specific verticals• Review sites• Social networking sites• And more, all tailored to a business’s specific location and category!

Page 4: RepShield- Total Reputation Management

How can I show up in the “Seven Pack”?

Have I been reviewedon Gayot?

What are they sayingabout me on Yelp?

4

“Where Am I?”

Page 5: RepShield- Total Reputation Management

Let’s see action.

Knowledge is only power if it’s actionable. You will provide not just information but SOLUTIONS.

Only Reputation Shield will:

• Create, correct and enhance a business’s information where the most, and most important, prospects are looking

• Make submissions and corrections for listing and profile info wherever appropriate.

• Tell a business what customers are saying and give them the power to easily address those comments and optimize their online reputation.

The thought of doing all this is beyond daunting to most business owners, but they know it needs to be done. We’ll help you do it for them.

Page 6: RepShield- Total Reputation Management

• Finds listings in directory sites

• Reports on listings accuracy

• Reports on listing details

• Checks if listing is claimed

• Submits business info to listing sites

• Finds and corrects listing errors

• Pushes business’s message out to all key locations

• Reports on review quantity and quality

No stone left unturned.

6

Page 7: RepShield- Total Reputation Management

A little more detail…

RS automatically collects details on existing merchant listings at key sites for that merchant (customized by category and location).

• Local search sites• Internet yellow pages (IYP)• Vertical directories• Popular search engines• Social networking sites• Regional sites (newspapers, TV, etc.)• Review sites

This data fuels a comprehensive report on the merchant’s web presence, including an overall Reputation Shield Score.

Page 8: RepShield- Total Reputation Management

Starting Point

Page 9: RepShield- Total Reputation Management

9

Visible Benefits

Scores are provided for specific types of sites and content.

Page 10: RepShield- Total Reputation Management

10

Visible Benefits

Page 11: RepShield- Total Reputation Management

A little more detail…

The report then delves into specific areas, presenting a score and recommending key action items for each.

Page 12: RepShield- Total Reputation Management

In detailed report screens, sites where the merchant appears are ranked by importance and presented by type. Links to the actual merchant listing are provided for each entry.

12

Simple, Actionable Info

Page 13: RepShield- Total Reputation Management

For ratings and reviews, we indicate the number of reviews and the average star rating. Links take you directly to the reviews and ratings for your business on each site, where in many cases you can respond directly to reviewers!

13

People Are Talking.

Page 14: RepShield- Total Reputation Management

RS also provides a selection of the top-ranked reviews content at several popular sites …

14

So Eavesdrop.

Page 15: RepShield- Total Reputation Management

… as well as mentions of your business in the press.

15

Worth Mentioning?

Page 16: RepShield- Total Reputation Management

Competitive analysis allows a merchant to track online presence against that of competitors. Here, we show side-by-side results for two restaurants.

16

“How’s my score?”

Page 17: RepShield- Total Reputation Management

The Submission Tool is a Powerful Weapon

It doesn’t stop at reporting. Reputation Shield also works as a comprehensive syndication service.

• Your customers’ business info – name, address, phone, web address, hours of operation, products, services and more – is pushed to all relevant sites.

• Our experts examine the reports and determine where they’ll get the most lift, and handle those submissions or corrections.

• We track the submission and publication of their listings, and you send them monthly updates on their improvement.

17

“OK…now what?”

Page 18: RepShield- Total Reputation Management

Data gathered from the merchant is used to create unique listings on multiple sites, aided by work-saving software.

18

Spreading the Word.

Page 19: RepShield- Total Reputation Management

Improving the breadth and quality of your customers’ online representation will improve their Reputation Shield score.

19

Improvement = ROI.

More customers will find them online, and will be more likely to take action when they do. And you have a way to show the value of the product.

Presence score trend for a business over 8 months

Page 20: RepShield- Total Reputation Management

20

A Complete Solution

In order to be at the top of their game, businesses and enterprises need all of the following, but no provider has been able to offer the full complement of features. You can be the first in your markets to offer Reputation Shield.

Page 21: RepShield- Total Reputation Management

Reputation Shield is …

• A unique combination of web presence monitoring and content submission

• A powerful reputation management tool

• Robust, scalable, fully developed and tested and ready to deploy

• Available as a hosted service or API

• An Internet marketing tool with demonstrable ROI

• Available with training for your sales force

• The new media product that will set you apart from the competition.

21

Good for Them = Good for You.

Page 22: RepShield- Total Reputation Management

Thank you

Stan Gauss, Founder & CEO(609) 945-0728(609) 903-1752