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The Council organized participation in the Home st rdTextiles & Apparel Sourcing Expo held from 21 to 23

July 2015 at Jacob K.Javits Center, NewYork, USA.

About the Country and the business:

The U.S. is a country of 50 states covering a vast swathe

of North America, with Alaska in the extreme Northwest

and Hawaii extending the nation's presence into the

Pacific Ocean. Major cities include New York, a global

finance and culture center and Washington, DC, the

capital, both on the Atlantic Coast; Los Angeles, famed

for film making, on the Pacific Coast; and the Midwestern

metropolis Chicago. The Population of USA is about

318.9 million as per 2014 data. The United States has a

capitalist economy.

Home Textiles & Apparel Sourcing Expo, New York, USAM.Anandabalaji, Assistant Director

As per DGCI&S, Kolkata data export of handloom

produc t s dur ing FY 2014-15 dropped to

Rs. 659 crore / US$ 108 million as against Rs.713 crore /

US$ 118 million registered during FY 2013-14 thereby

registering negative trend of 8%. The overall trend was

(-)47% during FY 2013-14 and (-)8% during FY 2014-15.

Fabrics have registered growth of 117% and 35%

respectively during FYs 2013-14 and 2014-15. Similarly,

clothing accessories have also registered growth of 56%

and 81% respectively during FYs 2013-14 and 2014-15.

Madeups have witnessed negative trend of 67% and 12%

respectively during 2013-14 and 2014-15. Floor coverings

have witnessed growth of 51% during 2013-14 and

negative trend of 7% during 2014-15.

About the fair:

Home Textiles Sourcing Expo is co-located with

Texworld USA and the International Apparel Sourcing

Show creating one of the largest sourcing destinations in

the US. This show covers full spectrum of fabric and

finished soft-goods manufactured for the categories such

as bath, bed, floor coverings, kitchen, outdoor, pillows,

tabletop, upholstery, wall coverings and window

coverings. Home Textiles Sourcing Expo feature many

product groups under Fabrics / Components and

Finished Products. The organiser of the show is Messe

Frankfurt, Inc. Home Textiles Sourcing Expo provides

manufacturers, retailers, jobbers, converters,

contract specifiers and designers - a one stop

sourcing venue to locate new fabrics and

products for their latest collections. In addition

to the products, seminar programs led by

leading industry professionals are also

organized by the fair authorities.

About Our participation:

USA is the largest market for our exports

(USA accounts for 29.34% of total handloom

exports). Hence, participation in this fair is

being organized for the past few years. During

th i s yea r, HEPC org an ized g roup

participation for 10 member exporters and

had taken a central promotional stall of 9

sq.mtrs aggregating to 102 sq.mtrs. The

products displayed by the members were

mainly bath mats, rugs, kitchen linen, table linen, bed

linen, shawls, stoles, throws, hand crafted bags, curtains

etc.

In order to disseminate information about

Handlooms, Council put up posters in the stall and

also distributed brochures. Further videos on

h a n d l o o m s w e r e s c r e e n e d t h r o u g h - o u t

the day.

Observations at the fair ground:

On the first day, the fair started normally as all our members

received some footfalls and enquiries. Buyer movement

was normal and it was a fine day for all the members. The

footfall registered significant increase on third day after a

relative drop on second day. The third day of the fair was

very good as most of the member exporters had good

enquiries and also noted that the quality of buyers was

good. In case of repeat participation in this event, most

member participants expressed their interest to continue

their participation owing to the need to establish their entry

& presence in the US market.

About 178 buyers have visited our member stalls from

places all over the US. The total trade enquiries

generated for member participants was to the tune of

about Rs.6.52 crore i.e. USD 10,02,000 and spot

orders booked was to the tune of about Rs.1.04 crore

i.e. USD 1,59,500.

Shri. G.Sreenivasa Rao, Consul (Trade, Education &

Commerce) from O/o CGI, New York visited the fair on

the last day of the event and discussed with the members

about the business & fair.

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