redevelopment at chelmsford college
DESCRIPTION
Building For Our Future Redevelopment at Chelmsford College by Nikki KennardMarketing Manager, Chelmsford College.TRANSCRIPT
Building For Our Future Redevelopment at Chelmsford CollegeBuilding For Our Future Redevelopment at Chelmsford College
Nikki KennardMarketing Manager
Nikki KennardMarketing Manager
About Chelmsford CollegeAbout Chelmsford College
FE College for nearly 50 years
Based across 3 sites in heart of Essex
Chelmsford College is ‘Good’
Highlighted in Ofsted – condition of buildings
Funding for new build disappeared
FE College for nearly 50 years
Based across 3 sites in heart of Essex
Chelmsford College is ‘Good’
Highlighted in Ofsted – condition of buildings
Funding for new build disappeared
What can we do now?What can we do now?
Something ImmediateSomething Immediate
Phase 1 Primary Focus
The ‘Learner Experience’
Equipment/Facilities
To overcome the ‘let-down’
Phase 1 Primary Focus
The ‘Learner Experience’
Equipment/Facilities
To overcome the ‘let-down’
Refurbishment Summer 2010Refurbishment Summer 2010
Princes Road Refectory Reception Princes Room
Moulsham Street Refectory Learning Centre Dovedale Nursery
Princes Road Refectory Reception Princes Room
Moulsham Street Refectory Learning Centre Dovedale Nursery
Princes RoadPrinces Road
Refectory and ReceptionRefectory and Reception
Moulsham StreetMoulsham Street
Dovedale NurseryDovedale Nursery
Internal Communications PlanInternal Communications Plan
Who
What
When
Where/How
Why
Who
What
When
Where/How
Why
Who?Who?
Estates/Facilities
Marketing
All Staff/Learners
Estates/Facilities
Marketing
All Staff/Learners
What?What?
Clear message
Relevant information
Specifics on what is happening
How it benefits the College
Clear message
Relevant information
Specifics on what is happening
How it benefits the College
When?When?
Key dates
Consistency
Communications Time Plan
Key dates
Consistency
Communications Time Plan
Where/How?Where/How?
Visuals – Displays
Intranet
Forum
Face-to-Face
Visuals – Displays
Intranet
Forum
Face-to-Face
Why?Why?
Keep staff/learners informed
Ensure they are part of the process
Build up awareness
Build up investment in the new/improved facilities
Keep staff/learners informed
Ensure they are part of the process
Build up awareness
Build up investment in the new/improved facilities
External CommunicationsExternal Communications
Local Press
Relaunch Events
Local Press
Relaunch Events
BeforeBefore
AfterAfter
BeforeBefore
AfterAfter
BeforeBefore
AfterAfter
BeforeBefore
AfterAfter
BeforeBefore
AfterAfter
Plan B – Redevelopment 2011-2012
Plan B – Redevelopment 2011-2012
New Welcome Area
Electrical & Engineering
Media, Art & Design
New Welcome Area
Electrical & Engineering
Media, Art & Design
New Welcome AreaNew Welcome Area
Obvious entrance Clear security line Bigger social space
Obvious entrance Clear security line Bigger social space
Electrical and Engineering
Electrical and Engineering
Replaces rotten and outdated buildings
State-of-the-art facilities
Equalises student distribution across campuses
Replaces rotten and outdated buildings
State-of-the-art facilities
Equalises student distribution across campuses
Media, Art& Design
Media, Art& Design
Replaces rotten and outdated buildings
State-of-the-art facilities
Department housed within one purpose built unit
Replaces rotten and outdated buildings
State-of-the-art facilities
Department housed within one purpose built unit
Internal & External Communications
Internal & External Communications
Display of Plans Intranet Forum Public Consultation
Display of Plans Intranet Forum Public Consultation
Next StepsNext Steps
Planning approved
Roll out new communications plan
Internal
External
Planning approved
Roll out new communications plan
Internal
External
Thank youThank you