recruiting headlines and social recruiting
TRANSCRIPT
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Recruiting Secrets Overheard in a Dark Alley
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Presenter @jjbussHashtag #thq
Recruiting Secrets Overheard in a Dark Alley
Sponsored by: In partnership with:
Presenter @jjbussHashtag #thq
• Audio Icon• How to ask a Question• Handouts on TalentHQ.com• Minimize the panel• #thq
Control Panel Tips!
• Fastest-growing vendor of Talent Acquisition Software
• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs
• Comprehensive social media integration:
Want to learn more? Email: [email protected]. View an online demo: www.icims.com/demo. Call: 1-800-889-4422
THE TALENT PLATFORM
v
Recruiting Secrets Overheard in a Dark Alley
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Presenter @jjbussHashtag #thq
Audience Demographics
• 20 Countries & 49 States • # of Employees
1 to 2021 to 5051 to 100101 to 250251 to 500501 to 1,0001,001 to 5,0005,001 to 10,00010,001 +
@jjbuss #thq webinar – attendees from 20 countries & 47 states
How Tired Of Hearing About Social Recruiting Are You?
Keep It Coming
Mostly A Waste
Shut Up
0% 10% 20% 30% 40% 50% 60% 70%
Social recruiting = job pollution @jjbuss #thq
Recent Recruiting Headlines• Facebook is the #1 recruiting
source, accounting for 78% of hires
• Employee referrals are the #1 recruiting source, accounting for nearly ½ of all hires
• Job boards are not dead, they are alive and well – accounting for nearly 40% of all hires
• Nearly 2/3 of hires found their job through “internal sources”
Don’t believe the #recruiting analysts & experts @jjbuss #thq
Let’s Get Better By..
getting
antisocial
Companies competing with job boards & aggregation sites for #seo@jjbuss #thq
Online Recruiting Evolution
19%
81%
Qualified
Unqualified
81% of applicants don’t meet the qualifications & requirements @jjbuss #thq
The Latest 2012 Social Media Stats
Why Does It Matter? Twitter
• 500 Million accounts• 40+ Billion tweets• 175 Million tweets a day• 70% of companies ignore
complaints on twitter• 400 employees• 11 new accounts created
every second, over 1 million new per day.
Over 1 million twitter accounts are created every day @jjbuss #thq
Twitter Job Search
Online Job Pollution - Twitter
Tens of thousands twitter accounts tweet #jobs @jjbuss #thq
Wish It Were This Easy?
Tip: Hire @charliesheen as your social recruiter @jjbuss #thq
Your % Hires From Twitter
Zero 1% to 5% 6% to 10% 11% to 20% More than 20%
0%
10%
20%
30%
40%
50%
60%
70%
80%
71%
25%
3%1% 0%
71% of recruiters have not hired 1 person by using twitter @jjbuss #thq
Does It Matter? Facebook Stats
• #1 most visited site• 850+ million members• 31% check in once a day• Avg of 20 min per day• 2.7 billion likes per day• 100 billion connections• 20 million apps installed daily• 250 million photos daily 4
million on flickr• 425 million access via mobile
Your % Hires From Facebook
Zero
1% to 5%
6% to 10%
11% to 20%
More than 20%
0% 10% 20% 30% 40% 50% 60% 70%
Does It Matter? Pinterest Stats
• 10.4 Million users, faster growth than any site – ever.
• Retaining and engaging 3x better than twitter “was”
• 80% of users are women, 60% have attended college, 50% have kids
• Demographics:– 18-24 years (17%)– 25-34 years (30%)– 35-44 years (25%)
Is Pinterest recruiting = afraid of cold calling? @jjbuss #thq
Google+ Recruiting
• 90+ million users• g+ button is served 5
billion times a day• g+ users:– 44% of users are single– 29% female / 71% male– 20% are students
• Avg of 6 minutes on site
20% of g+ users are students @jjbuss #thq
Does It Matter? YouTube. YouTube Stats:
– 4 billion videos viewed, every day, 1 trillion is 2011
– 24 hours of video uploaded, every 24 seconds
– 2.9 billion hours a month on the site, 326,294 years
– 800 million users per month– Auto speech recognition tech
translates video and captions into 43 languages
• 3+ billion searches daily• 124 languages• 20% of searches are
local• 420+ million job related
searches monthly
Does It Matter? Google
Does It Matter? SlideShare Stats
• Largest social “content” network
• 60 million visits a month• 400,000 new
presentations uploaded per month
• Top 200 web sites• 110,000 “recruiting”
documents• LinkedIn acquired
SlideShare last week
Does It Matter? LinkedIn Stats
• 161 million members• 2 million company pages• 4.2 billion searches in 2011• 22% of traffic from mobile
(last week of March)• More than 1 million groups• 35% of students search for
jobs on LI, 700% increase since 2010
Last year 4.2 billion people searches were conducted on LinkedIn @jjbuss #thq
Your % Hires From LinkedIn
Zero
1% to 5%
6% to 10%
11% to 20%
More than 20%
0% 5% 10% 15% 20% 25% 30%
82% of recruiters have hired from LinkedIn @jjbuss #thq
All of This, In 1 Day
294 billion emails sent 2 million blog posts Social sites
172 million visit Facebook
40 million visit Twitter 22 million visit LinkedIn 20 million visit Google+ 17 million visit Pinterest
Every day more iPhones are sold than people are born @jjbuss #thq
Have We Hit It?
Have we hit rock bottom? @jjbuss #thq #recruiting
Does It Matter? Mobile Stats 5.9 Billion subscribers 8 Trillion SMS messages
sent in 2011 11+ Billion apps
downloaded, 1 in 4 never used again
The number of mobile searches quadrupled in the last year
8.49% of global web site hits come from mobile
I’m following you on Twitter, I liked your page on Facebook and accepted your invite on LinkedIn. What else do I need to do to get an interview or some kind of response :P
Super “Social Recruiter”
Text messaging a candidate is NOT mobile recruiting @jjbuss #thq
Job Boards 2012 vs. 2010U.S. Unique Visitors (In Thousands)
Indeed CareerBuilder Monster SimplyHired -
2,000
4,000
6,000
8,000
10,000
12,000
14,000
20102012
Indeed is the #1 most visited job site @jjbuss #thq
The Most Effective Online Source
SimplyHired
Monster
CareerBuilder
Indeed
0% 10% 20% 30% 40% 50% 60% 70%
60% of recruiters say LinkedIn is the #1 online source @jjbuss #thq
An Inside Look At Referrals
Re-defining Employee Referrals
Company Size(Employees)
Personal Referrals
Total Network& Reach
50 250 15,000
100 500 30,000
500 2,500 150,000
1,000 5,000 300,000
2,500 12,500 750,000
5,000 25,000 1,500,000
10,000 50,000 3,000,000
20,000 100,000 6,000,000
Referrals = their networks, not just “who” they know and refer @jjbuss #thq
How’s This Working For Us?
Recommendations
Don’t use social recruiting as an excuse not to #recruit @jjbuss #thq
The #1 Social Recruiting Source
Vendors, Analysts & Experts What Is Reality
The #1 social recruiting tool is your mouth. Smile and dial! @jjbuss #thq
Recommended ToolsFor Recruiting & Sales
Recommended Tool #1Hachi• Merging social graphs• Connections from all
networks• Example: Path from
Person A via LinkedIn, who knows Person B via Facebook, who knows Person C via Twitter
• GoHachi.com
Check out gohachi.com @hachilabs for a great recruiting tool! @jjbuss #thq
Recommended Tool #2 Job Change Alerts
• Daily Email Digest• LinkedIn Data• Job changes and
transitions• Promotions• JobChangeAlerts.com
JobChangeAlerts.com is a valuable tool for sales and recruiting pros @jjbuss #thq
Recommended Tool #3CardMunch
• Real humans, not computers
• 1-Tap LinkedIn Invites• Full Text Search• Auto Image Capture• Synced Contacts• Easy “share” feature
Still use business cards? Check out cardmunch.com #recruiting! @jjbuss #thq
Recommended Tool #4 Rapportive• Social CRM• Who is this?• What do they do?• Where are they?• What do my apps
show?
Check out rapportive.com for social CRM integration in email @jjbuss #thq
Questions?
• Fastest-growing vendor of Talent Acquisition Software
• Over 1,100 clients of all industries and sizes
• One streamlined platform for all recruitment needs
• Comprehensive social media integration:
Want to learn more? Email: [email protected]. View an online demo: www.icims.com/demo. Call: 1-800-889-4422
THE TALENT PLATFORM
Today’s Speaker – Jason Buss
• Connect @– TalentHQ.com– [email protected]– 763-360-5857 (Cell)
@jjbuss
In/jbuss
/ jasonbuss