recruiter’s point of view

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SOCIAL MEDIA AND JOB HUNTING Recruiter’s point of view Unipoli, Tampere 20.2.2013 Sari Veikkolainen

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5 points to social media and jobhunting from recruiter's point of view. LinkedIn, personal branding and employer branding

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Page 1: Recruiter’s point of view

SOCIAL MEDIA AND

JOB HUNTINGRecruiter’s point of view

Unipoli, Tampere20.2.2013

Sari Veikkolainen

Page 2: Recruiter’s point of view

And this was said already in 2010…• The question for today's company is no

longer ”How are you going to get our attention," you should be thinking "How are we going to get your attention.”

• http://www.youtube.com/watch?v=0pjuV5zUlMc&feature=youtu.be

Page 3: Recruiter’s point of view

5 most important points

As a job seeker:You must be found!You must be yourself!

As the employer:We must be open and communicate!We must show who we really are!We must find You!

No shortcuts:good employer brand = good corporate culture

Page 4: Recruiter’s point of view

You must be found!

• LinkedIn, LinkedIn, LinkedIn• Let the employer find you online (remember

links on your CV!)• Network, share, be active

Page 5: Recruiter’s point of view

http://sarahmccurdy.net/wp-content/uploads/2012/11/unicorn.jpg

Page 6: Recruiter’s point of view

You must be yourself!

• http://pervikstrom.net/kontakta-per-vikstrom/• http://www.phildub.com/• http://vimeo.com/57227879

Page 7: Recruiter’s point of view

We must be open and communicate!

Page 8: Recruiter’s point of view

We must be open and communicate!

Page 9: Recruiter’s point of view

We must show who we really are!

Page 10: Recruiter’s point of view
Page 11: Recruiter’s point of view

We must find You! Pikku Kakkonen, Producer

Aamulehti 27.1.VimeoVideo shared: FB Pikku Kakkonen, Twitter, FB, LinkedIn, some niche job boards

Result:over 180 applications10% of applicants said they saw the ad on AL

Page 12: Recruiter’s point of view