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INTERNAL USE ONLY INTERNAL USE ONLY Copyright 2014 FUJITSU LIMITED Realizing Human-Centricity: Data-Driven Services Ajay Chander R&D Lead, Data Driven Life Innovations Fujitsu Laboratories of America January 22, 2014

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Page 1: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

INTERNAL USE ONLYINTERNAL USE ONLY Copyright 2014 FUJITSU LIMITED

Realizing Human-Centricity:

Data-Driven Services

Ajay Chander

R&D Lead, Data Driven Life Innovations

Fujitsu Laboratories of America

January 22, 2014

Page 2: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Context: Internet of Things

The world, including us humans, is getting quantified

The world is generating data: new input to the IT infrastructure

This creates an opportunity for a new class of services

Copyright 2014 Fujitsu Laboratories of America, Inc. 1

Page 3: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Sprout = Platform for big data from sensors

2

Page 4: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Sprout enables continuous IoT services

Off Body

Real &

non-real time

Bio-data streams

Sensing Analysis Services

Page 5: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

The Health-Tech Disruption

4

Health Care

How am I? How can I get better?

continuous

episodic

Page 6: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Now, we can be measured, anywhere/anytime

5

Activity

Blood sugar

Muscle activation

Medication tracking

Blood Pressure

Location

Heart beat

Movement

Posture

Sleep

Gaze

Altitude

Breathing

Air quality

Blood Oxygen

Skin temp

Orientation

Driving behavior

Ambient sound Sensors (essentially, tiny computers) are increasingly ubiquitous

Getting smaller and cheaper on Moore’s

Law (roughly)

Page 7: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Healthcare as a Service

Copyright 2012 Fujitsu Laboratories of America, Inc. 6

Off Body

Real &

non-real time

Bio-data streams

Sensing Analysis Services

An Example Application: Mobile Real-time Stress Assessment

Real-time ECG/PPG

Beat-to-beat time variability is a measure of stress

Mobile continuous stress management services

Page 8: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Some examples of Sprout apps

Copyright 2014 FUJITSU

Page 9: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

“Me”-centric maps

8

9 PM 9 AM

Low Stress

Low Stress

High Stress High Stress

Tracking our own stress using chest strap and Fujitsu analytics

Tracking Location using GPS

Mashing-up

Drive home:

Stressed for 1st ½ of drive

Drive to work:

Unexpected stress pattern

Page 10: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Come experience it – Booth # 11

Copyright 2013 Fujitsu Laboratories of America, Inc. 9

Page 11: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

10 Copyright 2010 FUJITSU LIMITED

Page 12: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Summary of FLA’s technologies

“Sprout” platform for mobile, real-time, multisensor data based services

Synchronizes sensor data streams from any number of sources

Designed to handle fast velocity data streams, e.g, live EKG

Has an API for building real-time multisensor data analytics and services

Real-time cloud integration, e.g, with EHRs

Platform available on lab-built custom hardware (“hard” Sprout) as well as on Android devices (“soft” Sprout)

Robust, mobile stress analytic

Outperforms state-of-the-art analytics in accuracy, resilience to noise, performance, and work across people of varied health conditions

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5 - Operational Trial New Exhibit

RelaxTube: Stress Management through Personalized Media Consumption

Fujitsu Laboratories of America (FLA), Ubiquitous Business Strategy Unit

Key Features Fast, accurate, real-time stress estimation and display

Heart-rate data is measured by a sensor and sent to a smartphone. Using that data, stress is estimated and displayed in real time. Stress estimation algorithms were developed using data from clinical trials conducted with medical institutions.

Anticipated Customers and Services For smartphone users, continuous stress monitoring and mobile services

for contextual and personalized stress reduction For businesses, measuring the stress created by certain tasks and

activities, and providing services for reducing stress to increase safety and employee health

Anticipated Availability Mobile services: Aim to launch services during fiscal 2014 Corporate wellness services: Now conducting field tests with

entertainment and insurance companies (October 2013). Aim to launch services during fiscal 2014

Effective, Personalized Stress Management Stress is a causal factor in many chronic illnesses, but discerning and addressing

one’s own stress is difficult. Through technology that estimates and displays stress

levels in real time, methods of reducing stress that are tailored to an individual’s

characteristics and circumstances can be provided, enabling appropriate stress

management.

5

Stress display

Provides

stress-

reduction

mechanism

vide

o

audi

o

Sens

or

Pulse

monitor

Stress

estimate

N

•Copyright 2014 Fujitsu Laboratories of America, Inc. NATF 2014

Page 14: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Some examples of Sprout apps

Copyright 2012 FUJITSU

Page 15: Realizing Human-Centricity: Data-Driven Services · Skin temp Orientation Driving behavior Sensors (essentially, Ambient sound tiny computers) are increasingly ubiquitous Getting

Global Healthcare: Costs vs. Benefits

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Market Driver: Unsustainable costs

15

2.8 Trillion dollars

(2012)

3.5 Trillion dollars

(2015)