real estate-presentation
TRANSCRIPT
Title slide
The Next Communication Channel:Virtual Business Cards and SMS Communication
Title slide
Smartphones
• 64% of 25-35 year olds own a smartphone
1 in 4 mobile subscribers over the age of 55
own a smartphone
The SMS text messaging market is expected to
grow from $150 billion in 2009
to $223 billion by the end of 2014
90minutes
Time it takes the average person to respond to an email.
Time it takes the average person To respond to a
text message:
90 SECONDS.
Source: mannixmarketing.com
Source: CTIA.org
Source: Portio Research
$150 billion
$223 billion
Mobile Gathers databases for future marketing.
&Lead Generates New
Business!
91% of all U.S…. Citizens have their mobile
device within reach 24/795% of smartphone users looked up local
information, & of those, 61% called &
59% visited the business.
The majority of 25-34 year olds now own smartphones (64% and 53% respectively)
Source: Borrell Associates
Source: Morgan Stanley
Source: Google IPSOS
Source: Nielsen
2 Massive Opportunities for Realtors
Virtual Business Cards
Building lists of their COI (Circle of Influence) day after day will amount to thousands of people ready for future
updates on listings, interest rates, grants, and more.
Here is my card.(Hope you don’t throw it in the trash)
I use Virtual Business Cards!We care about the environment.
Just Text Susan to the phone number 28748
Lead Generating Yard Signs
Provide Details of Listings right to “potential customers”
phones
Realtor gets notified of the lead for follow-up
To: 28748Msg: Susan
Virtual Business Cards
Even Better: The COI (Circle of Influence) Manager
Here is my card.(Hope you don’t throw it in the trash)
I use Virtual Business Cards!We care about the environment.
Just Text Susan to the phone number 72727
Everyday Realtors connect with people that are future home buyers and sellers.
They try and get their information
Follow up with Emails and Calls
Try to Build their social networks
When their connections text in, they are automatically entered into a mobile database
Promote to Your COI
Messages have greater open and response rates
“I just listed a new 3 bedroom, 2 bath home with tons of upgrades.See it here http://bit.ly reply STOP 2end”
“Know someone looking to buy or sell a home? Come see me at my open house tomorrow at noon. Here are the directions and pictures of the home http://bit.ly reply STOP 2end”
“Want to know what your home is worth? Know someone buying or selling? Fwd this message to them and tell them to call 816-455-5545 and see my listings here http://bit.ly”
1 to 2 Messages sent to the growing database per monthMassive Top-of-Mind-Awareness
Get more traffic to listings
If the investment in this program was $19 per monthX 12 months = Total investment $228
What is the Return-on-Investment if you only sold 1 extra home?$3,500 : $228
Virtual Flyers = Lead Generators
Each sign can be moved from Listing to Listing when Sold!
Potential Buyer drives by and sees signage.
Customer Engages with their mobile device and receives:
• Instant Text-Message with Information• A link to view photos and video of the property• A Mortgage calculator• All realtor contact info and a contact form
Realtor receives instant text message notifying him/her of the lead, the lead’s phone number, and which house they engaged with.
Augmenting EventsBuilding Databases!
When Realtors go to events they are looking to capture NEW LEADS!
Instead of handing out paper…Deliver your information right to their phone!• Capture Information• Capture Emails• Run Contests – (type your mobile number in here to enter to win
a gift card to Home Depot)
An App for Every Realtor!
Top-of-Mind Awareness by being on top of the phoneEach Realtor gets their own smartphone app
• All of their listings• Contact information• Mortgage calculators• Interactive maps• And more
Panchero’s Gift Cards are the best gift! Click here and be finished shopping. http://xmaspanch.wap Reply STOP 2quit
• Increase Social Network Followers
• Get Referrals
• Capture Email
• Support Causes
Do more with the Mobile Databases for your business!
Susan James – Realty Executives: I just posted some great video on Facebook of my new listing that is $225,000, click http://bit.ly and like us now. Reply STOP 2quit
To Complete your entry for a chance to Win a FREE $100 gift certificate at Home Depot, reply with your email address to this text. Reply STOP 2end
Real Estate Susan James: Our Real estate company is doing a drive for toys for Christmas. Please drop off your toys at our event this weekend, click here for details http://bit.ly Reply STOP 2end
Do more with Mobile Databases
More Economical than Business CardsAnd way more effective!
All programs come with:• A Virtual Business Card (COI Manager)• Their own Realtor App• And Virtual Signs + Lead Notifications
One-Time Set-up fee would apply for the printing and delivery of Yard Signage
Rebate8% of all Gross Revenue
2,000 Realtors $34.99
= $5,598 per month
Contact Delta ForcesDelta Forces LLC
331 N. New Ballas Creve Couer, MO 63141
m.deltaforces.mobi
Paul KhouryPresident/ CEOP. 872-333-7986O. 314-485-7084