reaching new audiences social media tools aniela kaczmarczyk, head of learning - tinder foundation
TRANSCRIPT
Reaching new audiences Social media tools
Aniela Kaczmarczyk, Head of Learning - Tinder Foundation
Who are we?
Getting people started with the internet
www.ukonlinecentres.com
Social Media in real-time
How many Facebook posts will there be?
How many tweets would have been created?
1 in 5 adults (9.5m) in the UK don’t have Basic Online Skills31% of SMEs and charities also miss out
The challenge
What stops you using digital tools?
Engaging tenants through social mediawww.communityhowto.com
Your strategy!
WhoDonors
Supporters Funders
Partners
The ‘big names’
Engaging people through social media
Do you use any of these?
How many tweets would have been created?
How many tweets would have been created?
Benefits of using Hootsuite:
- Post to all social media accounts at once
- Schedule posts in the future
- Use it as a team
- Set it up to see exactly what you’re interested in
Website builders
• Streetlife
• BT Community Web Kit
• Wordpress
Engaging people through social media
Margrove Park, Saltburn-by-the-Sea, Cleveland
Engaging tenants through social media
Margrove Park – A Digital Village
Engaging tenants through social media
Margrove Park Digital Village
Engaging tenants through social media
Communicating
Engaging people through social media
Getting people started with the internet
www.learnmyway.com
• It’s not about technology – it’s about people
• Make it personal, make it interesting
• Going digital should be something people do, not something done to them...
Summary
