re-imagining health: how unicef is using digital innovation to create a better world
DESCRIPTION
Piers Fawkes of PSFK and Daniel Licht of Zemoga talk about how UNICEF is using digital innovation to create a better world at ePatient Connections, 2011TRANSCRIPT
R E -I M A G I N IN G H E A L T HHo w U NI C E F is U s in g D ig it a l I n n o v a t io n t o C r e a t e a B e t t e r W o r l d
U N I C E F ’s A p p r o a c h t o H e a l t h c ar e I n n o v a t i on
O L D M O D E L–
C o m m e r c i a l-
P r o p r i e t a r y- C l o s e d
S y s t e m
N E W M O D E L
– C o m m e r c i a l & N o n -
C o m m e r c i a l-
C o l l a b o r a t i v e- O p e n D a t a
– H H S I n i t i a t i v e s
- N Y C A p p s- F u t u r e o f
H e a l t h P r o j e c t
E X A M P L E S
H o w P S F K & U N I C E F i d e n t i f i e d
t r e n d s a n d
b r i e f e d a g e n c i e s
P S F K & U N I C E F i d e n t i f i e d 15 k e y t r e n d s
A little background on Zemoga
w w w . z e m o g a . co m
A l i t t l e b a c k g r o u nd o n Z e m o g a a n d t h e i r a p p r o a c h t o H e a l t h c a r e
H o w t h e Z e m o g a i n n o v a t i o n p r o c e s s w o r k s
The process yielded several concepts
G e n e s i s o f t h e T e a c h S h i r t I d e a
O n e o f m a n y g r e a t i d e a s . H o w P S F K c o m p i l e d t h eF u t u r e o f H e a l t h r e p o r t .
R e p l i c a t i n g t h e U N I C E F M o d e l
- f r e s h t h i n k i n g- e x p o s u r e t o b e s t p r a c t i c e s f r o m o t h e r f i e l d s- c o n n e c t i o n s t o n u m e r o u s n e w r e s o u r c e s- a n e w w a y o f r e a c h i n g o u t t o s p o n s o r s a n d p a r t n e r s
B e n e f i t s t o U N I C E F
N e x t F u t u r e
o f H e a l t h
p r o j e ct ?
H o w c a n w e
a p p l y t h i s
m e t h o do l o g y t o
o t h e r h e a l t h
i s s u e s ?
T h a n k Y o u !
P i e r s F a w k e s ,p i e r s @p s fk . c o mw w w . p s fk . c o m
D a n L i c h t ,D a n i e l . l i c h t@z e m o g a . co mw w w . z e m og a . c o m