rcs business messaging - mobile360series.com · native experience for open market/byod ... with...
TRANSCRIPT
SMS inbox is for Business
RCS l Android Messages l Jibe
Customers
understand that, the
brands and carriers
interact with them
by the SMS inbox.
RCS l Android Messages l Jibe
Banksuspicious transaction alert
Airlineboarding pass
Business SMS - broad reach but limitedText-only, not interactive, no branding, no read receipts
RCS l Android Messages l Jibe
RCS
Rich messaging
Easy group chat
High res photo/file sharing
Updateable, consistent app experience
SMS/MMS
Basic text
Unreliable group chat
Limited photo sharing
Non-updateable and fragmented
RCS: An upgrade from SMS
Universal Global Reach
RCS is a new way for people to connect with brands
RCS l Android Messages l Jibe
Built on Universal RCS standards
Hosted RCS PlatformJibe Cloud
RCS HubJibe Hub
A2P PlatformJibe Business
Messaging Platform
Native RCS ClientAndroid Messages
Walgreens
RCS l Android Messages l Jibe
Print photos to nearby Walgreens stores, right from your phone
Natura
RCS l Android Messages l Jibe
Latest products & promos, delivered direct to resellers
One tap to order
ConfidentialRCS l Android Messages l Jibe
BrandingName, logo, color
Verified SenderCustomers have peace of mind
QR CodesFor tickets, tracking, and redemptions
True MetricsClient based DLRsRead Receipts for Brands
Suggested ActionsURL, Map, Calendar, or Dialer
Suggested RepliesCustomized Reply button's,
preprogrammed by brand
Rich MediaImages, videos, GIFs, any
color
RCS Business Messaging
RCS l Android Messages l Jibe
Hybrid Campaign - SMS and RCS
SMS
RCS
Two CreativesDesigned
Messaging Partner
RCS-enabled users
Non RCS-enabled users
Two CreativesDelivered
Confidential
Participate in the Early Access Program
Be First Learn the Technology Influence the Roadmap
Early Access Members will be the first to launch in market
Start building best practices before others
Learn the new features and API
Understand limits of the technology
Build to your own campaign dashboard and analytics
Give input on new features
Help Prioritize features timing
Influence the Future Roadmap
RCS l Android Messages l Jibe
RCS l Android Messages l Jibe
Q4
MWC Barcelona
Launched Early Access Program
Google RBM Launch Timeline
Q1 Q2 Q3 Q4
Partner Summit
30+ global aggregators Telco Summit
17 global operators
MWC Americas
15 brands10 partners
Part of GSMA Future Networks program
Launch
First campaigns to real users
Jibe Cloud
Jibe Cloud
Cloud based RCS Server
Carrier-grade reliability and security
Scalable to Billions of users
Enables launching service in 90 days
Rapid and painless feature upgrades
Compliant with GSMA standards
Live in 6 countries
RCS l Android Messages l Jibe
RCS Hub for Inter-Op
Single point of connection to all other carriers across the world
Pre-connected with Jibe cloud
Connects carriers on universal profile and regional profiles
Scalable to Billions of users
Carrier-grade security and reliability
Compliant with GSMA standards
Cloud
Jibe Hud
MNOIMS
Cloud
CloudCloud
Cloud
Cloud
RCS l Android Messages l Jibe
Carrier T&CLI required
Accelerated launch option with Fast Track
Jibe Hosted Orange CloudsJibe Hosted
Orange CloudsFast Track Cloud
Hub
RBM Platform
Fast Track Agreement
Jibe Hosted Orange CloudsPrivate Cloud
Hub
RBM Platform
Private Cloud Agreement
Private CloudFast Track
LI Options
Google T&CNo LI required
30+ OEMs 300m/yr
As of August, Google/Jibe Cloud fully supports Samsung
RCS l Android Messages l Jibe
Mixed RCS Clients(Android Messages & S8)
Hosted RCS Platform RCS Interconnect Hub
Built on Universal RCS standards
Jibe JibeHub
SamsungGalaxy
S8
“My Telco Agent”
RCS l Android Messages l Jibe
Native Experience for Open Market/BYODWith Android Messages as default you can run your Agent No need to download “MyTelco Agent” it is there in the Hot Seat
Lower cost comparable than other channelsEasy to build, to host and do upgrades in a seamless way.
Better Analytics With Google RCS you could track the clicks and understand which services are most wanted.
Immediate Savings on Customer CareCarriers can reduce customer care calls immediately by using the BOTWelcome Notices, typical FAQs,