rapid innovation and intrapreneurships3.amazonaws.com/jujama.usercontent/d79936a2-a210... · 1...
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1 Interne Orange
September 2016
@nicobry
Rapid Innovation and
Intrapreneurship
2Orange GroupRapid Innovation N.Bry
Rapid Innovation, why?
We need to be fast
Competition
Customer loyalty
Transformative
environment
New business at fast pace
– Iterating fast
– Pivot-Enterprise >>
Ecosystem >> Agile
Source: Why rapid innovation matters... now!
3Orange GroupRapid Innovation N.Bry
Innovation ‘speed humps’
Cannibalization
Structure
Unpredictable results
Risk not rewarded
Lack of innovation culture
‘Innovation cannot happen inside business as usual framework’
4Orange GroupRapid Innovation N.Bry
Innovation starts with Autonomy
A new lease of life with Autonomy
Autonomy is the mother of Creative
Motivation
Risk-taking culture, Tolerance for
failure
Agile unit: Skunk Work , Start-up spirit,
Innovation Centre, Coporate Fablab
Google [X]
Source: Iapid innovation model
Autonomy
5Orange GroupRapid Innovation N.Bry
A framework to execute helps innovators
Source: Innovation model V1
Creative tension
Autonomy
• Is Autonomy enough to Create
Experience?
• Innovation loves constraints
• Creative tension is Structure
and Focus for Execution:
scope, goals, the faster, the
better
• Observe, Test, Learn, Iterate,
and Scale
• Let the team lead the team
6Orange GroupRapid Innovation N.Bry
Acceptance requires understanding
Source: Innovation model V1
Creative tension
Autonomy
Strategic Alignment
• It’s time to sell your innovation: is
it?
• Innovation acceptance is about
creating Desire for Change
− Upstream networking &
peers
− Detachment of resources
− C-Level Sponsorship
− Core co investment
− Shared Portfolio
7Orange GroupRapid Innovation N.Bry
Modularity both connects and decouples
Creative tension
Autonomy
Strategic Alignment
Modular Design
• Modularity facilitates
adoption and decoupling
• Let others create value
on top of your platform
• API: Explicit Knowledge,
Reuse, Organic creativity
• Ecosystem
8Orange GroupRapid Innovation N.Bry
Rapid Innovation Platform – rapidinnovation.fr
Creative tension
Autonomy
Strategic Alignment
Modular Design
• Modularity
facilitates
adoption and
decoupling
• Let others
create value
on top of your
platform
• API: Explicit
Knowledge,
Reuse, Organic
creativity
• EcosystemCase study: Imagine with Orange (imagine.orange.com)
• It’s time to sell your
innovation, is it?
• Innovation acceptance is
about creating Desire for
change
• Upstream networking &
peers
• Detachment of resources
• C-Level Sponsorship
• Core co investment
• Shared Portfolio
• Is Autonomy enough to
Create Experience?
• Innovation loves constraints
• Creative tension is
Structure and Focus for
Execution: scope, goals,
the faster, the better
• Observe, Test, Learn,
Iterate, and Scale
• Let the team lead the team
• A new lease of life with
Autonomy: Autonomy
is the mother of
Creative Motivation
• Risk-taking culture,
Tolerance for failure
• Agile unit: Start-up,
Fablab, Innolab, Skunk
Work Google [X]
9Orange GroupRapid Innovation N.Bry
What is intrapreneurship?
10Orange GroupRapid Innovation N.Bry
What are the skills of an intrapreneur?
Customer obsessed, corporate hacker,
passionate, collaborative in-out
Imaginative, resilient, social, and frugal
Stubborn and flexible, creative and realistic
11Orange GroupRapid Innovation N.Bry
Intrapreneur mindset
An intrapreneur is a positive rebel, and a jumper of
obstacles
12Orange GroupRapid Innovation N.Bry
An Intrapreneurs Studio to implement ideas
Training ApplyLeadership Pitch
prep
4 weeks
QualificationReveal Intrapreneur
mindsetPitch Jury
1 day
MVPProve the business
model
« Minimum
Adoptable
Product »
Commercial
Test
« Hand-over »
6 months
IncubationProve the Business Model
with an MVP
6-18 months
13Orange GroupRapid Innovation N.Bry
Find your own way
14Orange GroupRapid Innovation N.Bry
Thank you
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