rank higher in google search results with telerik sitefinity cms grisha ‘greg’ karanikolov...
TRANSCRIPT
Rank Higher in Google Search Results with Telerik Sitefinity CMS
Grisha ‘Greg’ Karanikolov
Senior Sitefinity Sales Engineer
Agenda
1. The Google mobile friendly update – Mobilegeddon FAQ
2. Google requirements for a website being “Mobile Friendly”• Flash Content• Missing Viewport meta-tag• Fixed-width viewports• Tiny fonts that are hard to read on mobile• Content not sized to viewport• Clickable links/buttons too close
• Q&A
Mobilegeddon?
Image and Term Source: SearchEngineLand.com
The Google mobile friendly update – Mobilegeddon FAQ
1. When?• Google announced, that they are releasing an update to their search ranking algorithm on April
21st. And they did.
2. Impact?• According to Google, the update will impact only mobile searches and will give a ranking boost
to mobile friendly pages in Google’s mobile search results only.
3. What about desktop searches?• Desktop rankings will not be affected, only mobile desktop searches will be affected.
4. What about tablet searches?• Tablet searches will not be affected as well. Only searches done through mobile smartphone
devices.
5. How to find out if your mobile website is mobile-friendly?• Check for a mobile friendly label and use the mobile friendly testing tool
The Responsive & Mobile Device Engine
Google requirements for a website being “Mobile Friendly”Source: Google Webmaster tools
• Flash Content• Missing Viewport meta-tag• Tiny fonts that are hard to read on
mobile• Fixed-width viewports• Content not sized to viewport• Clickable links/buttons too close
Flash Content
Missing Viewport meta-tag
Fixed-width viewports
Tiny fonts that are hard to read on
mobile
Content not sized to viewport
Clickable links/buttons too close
Q&A
