Dr Rachel GawleyGaming, Wearables and Wellness

@deadlytoes@deadlytoes

Background

PhD Comp SciSoftware architect

400,000+ AppsApp Builders + 1000 Personal

MedTechSerious games + wearables

Mobile Devices Know the Real You!

Physical HealthVital Signs: Heart rate, Blood Pressure

General ActivitySteps, exercise, sitting, activity types

Mental WellbeingSocial inclusion, sleep, stress

The Problem

Who Cares?It’s just data

Lack of engagementThe hook + retention

How to motivateMake real change

Beyond gamification

Games to Engage & Motivate

Fun | Structure | Challenge | Feedback | Social | Identity

Real-world meets game-world

It’s not so simple: we made mistakes

Health main focusBrought game design in too late

Behavior firstBefore engagement

Lack of cohesionHealth and game outcomes

Well-rounded Team

Updated Process

Game Design Health Outcomes

Communication

Current Status 2.0

Current Status: Clinical Trials

NHS – Randomized Controlled Trial

Real-time analysis &Iterative Development Participant

enrolmentData Analysis

Months 1-3 Months 3-15 Months 16-18

2030 Vision

TODAY: Engage for behaviour change, quick wins & data

FUTURE: Use data to predict, prevent & cure

Thankyou

Gaming Wearables and Wellness

Dr Rachel Gawley@deadlytoes