questionnaire about au students 29-08-2011 5

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  • 7/30/2019 Questionnaire About AU Students 29-08-2011 5

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    Questionnaire about AU students & sustainability

    Dear student,

    This survey is conducted in order to gather knowledge about AU

    students opinions about sustainability issues. Please be honest and

    be aware that there are no right or wrong answers.

    We would like to invite you to a second questionnaire in half a years time, and

    then also inform you about the results of the first survey results. In order to

    allow a comparison of changes and because then we do not have to repeat the

    basic questions, please write down an individual number consisting of first your

    mothers and then your fathers birthday in day and month (for example 10.04.

    and 15.10. => 10.04.15.10). (if unsure, shorten it to the part you remember)

    __ __ . __ __ . __ __ . __ __ The data will of course be treated

    anonymously!

    Question 1: We would like to get your opinion on a wide range of environmental

    issues. For each of the following statements please indicate the extent to which you

    agree or disagree.

    (Crossing the respective field on the right)

    1 2 3 4 5

    StronglyDisagree

    MildlyDisagree

    Unsure Mildly Agree StronglyAgree

    1 2 3 4 5

    Climate change will negatively impact me during my life time.

    We are approaching the limit of the number of people the earth cansupport.

    Humans have the right to modify the natural environment to suit theirneeds.

    When humans interfere with nature, it often produces disastrousconsequences.

    Human ingenuity will insure that we do NOT make the earthunliveable.

    Humans are severely abusing the environment.

    The earth has plenty of natural resources if we just learn how todevelop them.

    Plants and animals have as much right as humans to exist.

    The balance of nature is strong enough to cope with the impacts ofmodern nations.

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    Despite our special abilities humans are still subject to the laws ofnature.

    Human destruction of the natural environment has been greatlyexaggerated.

    The earth has only limited room and resources.

    Humans were meant to rule over the rest of nature.The balance of nature is very delicate and easily upset.

    Humans will eventually learn enough about how nature works to beable to control it.

    If things continue on their present course, we will soon experience amajor ecological disaster.

    Question 2:

    We would like to know to what extent you do certain behaviours often regarded as

    (non-)environmentally friendly actions. For each of the following statements please

    indicate how often you do this.

    1 2 3 4 5

    Never Seldom Now andthen

    Often Always

    1 2 3 4 5

    I use the backside of used prints for taking notes.

    If I am offered a plastic bag in a store I say I do not need one.

    After one day of use, my sweaters and trousers go into the laundry.

    I leave my electrically powered appliances (TV, computer, stereo etc.)

    on stand-by.I buy beverages in non-returnable bottles or cans.

    As the last person to leave a room, I switch off the light.

    I buy paper (e.g. as printing paper or writing pad) made from recycled

    paper.

    I eat meatless warm dishes.

    I travel by plane to go on holidays.

    I actively support environmental causes (signing petitions, like on

    social media, etc.).I use a car for going short distances (less than 5 km).

    Environmental or social credentials of companies influence my buying

    decisions.I buy certified organic products.

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    Question 3: For example, please think about what to do about the issue of increasing

    energy use and related CO2-emissions, and how you feel about whose responsibility it

    is to act upon it. For each of the following statements please indicate the extent to

    which you agree or disagree.

    1 2 3 4 5

    StronglyDisagree

    MildlyDisagree

    Unsure Mildly Agree StronglyAgree

    1 2 3 4 5

    I am jointly responsible for the exhaustion of non-renewable energy

    sources.My contribution to the energy problems is negligible.

    Individuals at their own can do little to solving energy problems.

    I feel morally obliged to save as much energy as possible.

    I feel guilty when I waste energy.

    I talk to others about saving energy.

    I would be a better person if I saved energy.

    Question 4 a:

    Now we would like to know your reaction to this ad below. Please look at the picture

    and subtext and answer the questions below. (Writing the number into the field on the

    right)

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    The new Tesla Roadster offers superior convenience with its heated seats,

    Tesla floor mats, cup-holder and much more. It simply looks good and is a

    joy to drive. Burn rubber, not gasoline

    1 2 3 4 5

    Not at all Unsure Very much

    On a scale from 1 to 5, ... 1 2 3 4 5

    ... how effective do you think this advertisement is?

    ... how persuasive do you think this advertisement is?

    ... how pleasant do you perceive this advertisement?

    ... how appealing do you perceive this advertisement?

    ... how likely it is that you would choose this product (given you want

    to buy a car)?

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    Question 4 c:

    Finally please look at the same advertisements again, but read these new subtexts.

    Please read the subtexts carefully and answer the questions below:

    (Picture of Tesla Roadster)The new Tesla Roadster is a 100 % electric vehicle. It has lithium ion

    batteries which reduce the energy used and allow driving 250 miles on a

    single charge. It only consumes 110-watt-hours of electricity from the

    battery to drive a kilometre! In respect to CO2 emissions it is 3 times better

    than the hybrid car and 4 times better than the hydrogen fuel-cell car. The

    Tesla Roadster accelerates at least as well as the best fuel sport cars, it is

    six times as efficient and produces one-tenth the pollution!

    1 2 3 4 5

    Not at all Unsure Very much

    On a scale from 1 to 5, ... 1 2 3 4 5

    ... how effective do you think this advertisement is?

    ... how persuasive do you think this advertisement is?

    ... how pleasant do you perceive this advertisement?

    ... how appealing do you perceive this advertisement?

    ... how likely it is that you would choose this product (given you want

    to buy a car)?

    Question 4 d:

    And now please look at the Apple advertisement again, and then read the new subtext

    here:

    (Picture of Apple laptops)

    The new Apple laptops do not contain any harmful toxins: the glass is free of

    arsenic, the circuit board does not contain PVC and the LED technology does

    not need any mercury. The Apple laptops are more energy efficient, and

    highly recyclable material in its body allows reuse. Reduced packaging for

    less CO2 footage!

    1 2 3 4 5

    Not at all Unsure Very much

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    On a scale from 1 to 5, ... 1 2 3 4 5

    ... how effective do you think this advertisement is?

    ... how persuasive do you think this advertisement is?

    ... how pleasant do you perceive this advertisement?

    ... how appealing do you perceive this advertisement?

    ... how likely it is that you would choose this product (given you want

    to buy a laptop)?

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    Finally, some last questions about you:

    Are you ... male female aged 23 or older younger than 23

    of a Scandinavian nationality of other nationality a car-owner not a car-owner

    Are you studying ...

    BSc Economics and Business Administration, general BSc Economics and Business Administration, variant: International

    Management

    BSc Economics and Business Administration, variant: Sustainability other study at the Aarhus School of Business and Social Sciences other study at the Aarhus University at a University abroad (thus, you are an exchange student)

    Please note: Have you marked down your individual number yet?

    __ __ . __ __ . __ __ . __ __

    Thank you very much for you time!

    Do you have any comments you would like to add?

    _______________________________________________________________________________________

    _______________________________________________________________________________________

    For any further questions and comments, please contact:

    Associate Professor Alice Grnhj,

    The Department of Business Administration,

    Aarhus School of Business and Social Sciences,e-mail: [email protected]

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