questionmine/kentico ems – making video actionable

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Post on 15-May-2015

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By 2015, 90% of web traffic will be video (Cisco). That’s cool... but what do you know about who is watching YOUR videos? How are you customizing your prospects' website experience based on their engagement with your videos? Watch this webinar to learn how Questionmine and Kentico have teamed up to help Savvy marketers who demand to know more than just "who clicked on my video?" At the most basic level, Questionmine provides video hosting and a killer set of video analytics integrated into your Kentico EMS installation. When these two are combined they create instantly ACTIONABLE marketing data. For example, easily allowing customization of website content and marketing efforts based on an EMS activity like the length of time a video was viewed. For marketers that want to take their videos to the next level, the Questionmine Kentico EMS integration allows you to: 1. Generate leads by adding lead capture forms at any point in a video. 2. Qualify leads by adding questions that appear during the video. 3. Customize website content and marketing efforts based on how prospects and leads answer questions during videos. 4. Drive Ecommerce by including call to action buttons during video such as "Buy Now" or "Add to Cart".

TRANSCRIPT

Page 1: Questionmine/Kentico EMS – making video actionable
Page 2: Questionmine/Kentico EMS – making video actionable

For marketers that want to take their videos to the next level, the Questionmine Kentico EMS integration allows users to:

Generate leads by adding lead capture forms at any point in a video

Qualify leads by adding questions that appear during the video

Track video engagement metrics and analytics in real time

Customize website content and marketing efforts based on how prospects and leads answer questions during videos

Drive Ecommerce by including call to action buttons during video such as "Buy Now" or "Add to Cart"

Page 3: Questionmine/Kentico EMS – making video actionable

Want to see something cool?

Imagine you are at the convenient store and you see a sign that reads,

Text the word “Coupon” to 347-896-6767 to get a coupon for a Free Diet

Pepsi.

Page 4: Questionmine/Kentico EMS – making video actionable

Contact:[email protected]