qr codes
DESCRIPTION
If your interesting in finding out more about QR codes as a new Marketing tool this powerpoint will provide you with the information you need.TRANSCRIPT
QR Codes
Sarah IlnyckyjChristine WallaceErin PeckCamilo Gamez
What is a QR Code?
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
• Definition of technology• Origin• Components • Generator• Reader• App
• Function
Roger’s 5 Attributes of InnovationRelative Advantage
Compatibility
Complexity
Trialability
Obsevability
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
Innovation Adoption Curve
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
Vendor’s of TechnologyMajor Venders
QR Codes Microsoft Tag
Major Intermediaries Kaywa Qurify Delivr
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
Market Share
Supporting technology’s market share
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
Businesses
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
Google Places
United Airlines
New Possibilities
Product Development
Personal Use
Implementation of QR Codes
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
• Choose a vendor
Phase One
• Choose the purpose of the QR code
Phase Two • Choose an intermediary
Phase Three
Concerns & Future of QR Codes
Privacy
Watermarks
Introduction
Marketer's perspective
Innovation Adoption
Curve
Vendors and Market
ShareBusinesses Future of
QR Codes
If you are interested in reviewing our presentation in the future, scan
our QR code
Questions ?