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Pamela W. Edwards, MSLS 2187 Stonewood Lane, Lexington, KY 40509 859/940-9390 | [email protected] PROFILE I have a proven record in executing strong public relations/marketing strategies for profit and non-profit organizations as well as orchestrating special events. EXPERIENCE Communicator who organizes multiple tasks and keeps everyone informed so deadlines are met Confident public speaker who can explain interact with a variety of age groups Negotiator who is capable of working with vendors, entertainers, and agents Detail oriented with strong written and oral communication skills Mastery of Microsoft Office and Adobe Creative Suite programs both individually and interactively Experience working with organizational Board of Directors and committees Orchestrated successful business plan with short and long term goals, mission statements, and legal verbiage resulting in $100,000 + revenue Large event planning including all aspects of contracts, scheduling, staffing, and execution for 200,000+ guests Developed budget, ROI strategies, mission statements, and strategic plans for publishing, non-profit, and university departments Knowledge in building and maintaining customer record databases and creating general as well as targeted audience promotions Created audio visual programs from concept through final product with oversight of script, taping, editing, and distribution Successful media relations and knowledge of tourism industry Successful set-up and oversight of a concert ticket office RELEVANT EMPLOYMENT Internal Communications Assistant, Toyota Motor Manufacturing, Georgetown, KY Marketing & Public Relations Coordinator, The Pyramid Society, Lexington, KY Marketing & Promotions Specialist Senior, University of Kentucky, Lexington, KY Merchandise Coordinator, United States Dressage Federation, Lexington, KY – Concessions & Special Events Manager (promoted from) Special Programs Coordinator (promoted from) Public Relations Coordinator, State Fair of West Virginia, Lewisburg, WV Director of Communications, United States Pony Clubs, Lexington, KY Advertising Sales Manager, Georgetown News & Times, Georgetown, KY ADDITIONAL EMPLOYMENT Registry Associate, American Saddlebred Association, Lexington, KY Part-time Cast Member, The Disney Store, Lexington, KY Museum Interpreter, International Museum of the Horse, Lexington, KY Production Manager, Thoroughbred Publications, Lexington, KY Advertising Production Manager, Thoroughbred Times, Lexington, KY Public Relations Coordinator, Internship, Kentucky Horse Park, Lexington, KY EDUCATION & CERTIFICATION MSLS degree, University of Kentucky, Lexington, KY. Masters degree in Library and Information Science with emphasis on archival studies. Graduated May 5, 2013. B.A. Degree, Journalism, Marshall University, Huntington, WV. Magazine/Publications with Public Relations Specialty (graduated with honors). Minors in history, English, literature, and political science.

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Pamela W. Edwards, MSLS 2187 Stonewood Lane, Lexington, KY 40509

859/940-9390 | [email protected]

PROFILE I have a proven record in executing strong public relations/marketing strategies for profit and non-profit organizations as well as orchestrating special events. EXPERIENCE

Communicator who organizes multiple tasks and keeps everyone informed so deadlines are met

Confident public speaker who can explain interact with a variety of age groups Negotiator who is capable of working with vendors, entertainers, and agents Detail oriented with strong written and oral communication skills Mastery of Microsoft Office and Adobe Creative Suite programs both individually and

interactively Experience working with organizational Board of Directors and committees Orchestrated successful business plan with short and long term goals, mission

statements, and legal verbiage resulting in $100,000 + revenue Large event planning including all aspects of contracts, scheduling, staffing, and

execution for 200,000+ guests Developed budget, ROI strategies, mission statements, and strategic plans for

publishing, non-profit, and university departments Knowledge in building and maintaining customer record databases and creating general

as well as targeted audience promotions Created audio visual programs from concept through final product with oversight of

script, taping, editing, and distribution Successful media relations and knowledge of tourism industry Successful set-up and oversight of a concert ticket office

RELEVANT EMPLOYMENT

Internal Communications Assistant, Toyota Motor Manufacturing, Georgetown, KY Marketing & Public Relations Coordinator, The Pyramid Society, Lexington, KY Marketing & Promotions Specialist Senior, University of Kentucky, Lexington, KY Merchandise Coordinator, United States Dressage Federation, Lexington, KY –

Concessions & Special Events Manager (promoted from) Special Programs Coordinator (promoted from) Public Relations Coordinator, State Fair of West Virginia, Lewisburg, WV

Director of Communications, United States Pony Clubs, Lexington, KY Advertising Sales Manager, Georgetown News & Times, Georgetown, KY

ADDITIONAL EMPLOYMENT Registry Associate, American Saddlebred Association, Lexington, KY Part-time Cast Member, The Disney Store, Lexington, KY

Museum Interpreter, International Museum of the Horse, Lexington, KY Production Manager, Thoroughbred Publications, Lexington, KY Advertising Production Manager, Thoroughbred Times, Lexington, KY Public Relations Coordinator, Internship, Kentucky Horse Park, Lexington, KY

EDUCATION & CERTIFICATION

MSLS degree, University of Kentucky, Lexington, KY. Masters degree in Library and Information Science with emphasis on archival studies. Graduated May 5, 2013.

B.A. Degree, Journalism, Marshall University, Huntington, WV. Magazine/Publications with Public Relations Specialty (graduated with honors). Minors in history, English, literature, and political science.

Pamela W. Edwards – Resume – page 2

NACUFS Marketing Certification Historical Information Management, Southeast Community & Technical College, 12 hours Web Maintainer Certification, University of Kentucky

University Supervision Training Certification, University of KY, January 2013 Certified Fair Executive (CFE) a professional qualification for proven experience in fair/

event management, promotion, and publicity/marketing. Awarded following stringent evaluation by the International Association of Fairs and Expositions, March 9, 2007.

Guest Services Training, The Walt Disney Company

ADDITIONAL SERVICE & VOLUNTEER WORK UK 101 Instructor, University of Kentucky, August 2013-Present Student Code of Conduct Officer, University of Kentucky, August 2013-Present Student Affairs Public Relations Committee, University of Kentucky Volunteer Coordinator, Rhema Christian Church, Lewisburg, WV YMCA Board of Directors, Lewisburg, WV History Committee Chairman, Daughters of the American Revolution, Lewisburg, WV Jr/Sr High instructor and Youth Group Leader, Andrew Chapel UMC, Williamsburg, WV Published Articles in Fairs & Festivals and the IAFE (International Association of Fairs and Expositions) magazine Best Overall Newsletter recognition for layout and editorial content development, awarded by the International Association of Fairs & Expositions Published Articles: WV Hillbilly, Kentucky Memories, Fairs & Festivals, State Fair of WV 75th Anniversary commemorative magazine, WV Daily News, and Mountain Messenger. West Virginia Association of Fairs and Festivals, newsletter designer, program speaker, committee member, and public relations workshop presenter