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<ul><li> 1. Pride Pumpkin Festival 2013 East Longmeadow, MA Submitted by Deb Axtell Tickets for Groups, Inc. October 2012 </li> <li> 2. OverviewProduce a Pride Pumpkin Festival in 2013 in the centerof East Longmeadow, with the goal of establishing anannual autumn celebration that includes: dramaticdisplay of carved &amp; lit pumpkins, costume pageant,crafts, retail exposure, live entertainment, and fireworks.Generate exposure for primary sponsor, Pride Stores.The event will showcase the companys commitment tothe community, build loyalty with existing customers,engage new customers, and sign up members for PrideRewards and Pride Savings card programs. </li> <li> 3. Similar Celebrations Some well-known pumpkin celebrations: Circleville Pumpkin Show, Circleville, OH; www.pumpkinshow.com Keene Pumpkin Festival, Keene, NH; www.pumpkinfestival.org Milford Pumpkin Festival, Milford, NH; www.milfordpumpkinfestival.org </li> <li> 4. The Experience Carved pumpkins are placed at street level through the festival floorscape (with small candles inside) </li> <li> 5. The Experience Not all pumpkins are on turf; majority are placed on picnic bench-style pumpkin tables. These are 2x4s and 2x6s constructed for the festival. Stored for annual use. </li> <li> 6. The Experience Not all pumpkins are on turf; majority are placed on picnic bench-style pumpkin tables. These are 2x4s and 2x6s constructed for the festival. Stored for annual use. </li> <li> 7. The Experience As twilight approaches, volunteer battalions hit the streets with electronic lighters to light the candles in each pumpkin </li> <li> 8. The Experience The focal point, is the Pumpkin Tower This is a 3- to 4-story construction, set off from the main walking area in its own roped off section. As attendees enjoy the lower level displays, retail, crafts, etc. ultimately they arrive at the striking Pumpkin Tower. </li> <li> 9. Tower Set Up Backside of tower scaffolding </li> <li> 10. Tower Set Up Backside of tower scaffolding </li> <li> 11. Tower Set Up Backside of tower scaffolding Closer up; Christmas light holes visible </li> <li> 12. Tower Set Up Backside of tower scaffolding Closer up; Christmas light holes visible All lights feed into electrical box at base of tower </li> <li> 13. Event Basics Pumpkin Carving. Multiple days for Pumpkin Lobotomy (cutting scene at local pumpkin farm). The Festival is a single day celebration, with two prior days of set- up. The Festival Location: Meadows Shopping Center (retail, craft, live entertainment, pumpkins at street level), with Healthtrax parking area, or, rotary baseball field for the Pumpkin Tower. Childrens Activities: costume parade, pumpkin seed spitting contest, crafts, pumpkin patch games/adventure activities Retail Alley: designate area for local crafters and booths, food sellers, festival merchandise Volunteer /Pride Sponsor Tent: register attendees for Pride Rewards and Pride Savings cards, sign-in of volunteers, pumpkin lighter distribution. Live Entertainment: centrally located stage/risers to showcase local entertainers; evening fireworks </li> <li> 14. Sample Schedule DAY ONE Builders erect tower scaffolding, place bench scaffolding and risers for entertainment Merchant tents erected Volunteer Meeting at Volunteer Tent Station DAY TWO Final pumpkin carving Pumpkin placement Merchants check in at Volunteer Tent Station DAY THREE (Festival Day) Show coordination (entertainers, crafts, volunteer coordination) Begin manual/flame lighting near dusk Pride Stores Commitment Presentation + Lighting of Pumpkin Tower at dusk Fireworks Late night Clean Up crews hit the area </li> <li> 15. Tower Lighting Presentation Highlights Pride Stores CommitmentsThe Pride Promise: Dedicated to providing fast and friendly service, quality products at low prices, with clean and professional facilities.The Pride Goal: Continue operating great stores and expand our growth. We will do so responsibly and adhere to our commitment to our Partners, our customers, our community and our environment.Pride Pumpkin Festival Mission Statement and Charitable Goal: Our mission is to improve the quality of life through a cultural, family-oriented event that brings the community together in celebration. We are dedicated to keeping our communities alive and thriving, and to providing a celebration that truly enhances the quality of life for our residents, employees, friends, and visitors. Giving: For every registration for Pride Savings or Rewards card, Pride will donate $1 towards Mary Annes Kids, an organization dedicated to support children in Foster Care.Festival Traits: Free, family-oriented, inspirational, community-driven, entertaining, quality, striking visuals that result in a memorable experience. </li> <li> 16. Festival Location </li> <li> 17. Sponsor CategoriesList of sponsors that will be needed to provide financialsupport, products and services Pumpkin tower scaffolding. Local builder to fabricate and place scaffolding, and display benches. Electricity. Local electrical contractor to light tower pumpkins and run electricity to vendor booths. Website. Volunteer to design and post messages onto Pride Pumpkin Festival website. Advertising. Need local publication to run print ads for the event. Suggest: Reminder Publications Signage/program printing. Suggest: Staples or Priority Pumpkins. Suggest: Pell Farm, Meadowbrook Farm Tables/chairs/tents. Suggest: Taylor Rental Hardware/lighters. Suggest: Rockys First Aid. </li> <li> 18. Retail Merchants </li> <li> 19. Entertainment </li> <li> 20. Childrens Activities </li> <li> 21. The Pumpkins </li> <li> 22. The People </li> <li> 23. The Finale </li> <li> 24. The Clean Up </li> </ul>