Bajaj Pulsar-150cc

Administrative Management College

Presentation on

Presented By: Ritesh Singh Vijay Raghavan Neel Lohit Asati Pritam Debnath Virendra Singh

MBA 1st Sem - Sec A

BAJAJ AUTO IS A MAJOR INDIAN VEHICLE MANUFACTURER STARTED BY JAMNALAL BAJAJ FROM RAJASTHAN IN THE 1930S.

Introduction About Company

Bajaj Auto came into existence on 29 November 1945 as M/s Bachraj Trading Corporation Private Limited.

Bajaj Auto makes and exports automobiles, Scooters, motorcycles and the auto rickshaw.

The company is headed by Rahul Bajaj who is worth more than US$1.5 billion

IN 1953, THE GOVERNMENT OF INDIA AND THE INDIAN PRIVATE SECTOR INITIATED MANUFACTURING PROCESSES TO HELP DEVELOP THE AUTOMOBILE INDUSTRY.

In 2009, the automobile industry is expected to see a growth rate of around 9%

The automobile industry in India happens to be the ninth largest in the world.

About Industry

particulars 2011-12 2010-11 2009-10

Cost of Sales(crore)

13199.29 9309.96 7605.78

Operating Profit(crore)

3252.51 2303.29 1094.39

Net Profit(crore)

4192.72 1700.11 654.50

Equity Dividend

1157.47 578.73 318.30

Financial Highlights

Bajaj Pulsar 150cc

PRICE:RS. 86,000/-*

Product

Features

Features

Data Collection Method

Location : Popular Motors

Bannerghatta Rd

Technique Used : Interview

Contact Person : Ms Nalini

Desgination : Sales Executive

Interview Findings

• Pulsar 150cc is the most sought bike .

Data Analysis

Price( In Thousand), X

Demand(In Lakhs), Y

x- 𝒙ഥ y- 𝒚ഥ (x-x)(y-y) (x-x)2 (y-y)2

60.00 24 -6.71

-3 20.14 45.08 9

61.00 25 -5.71

-2 11.43 32.65 4

64.00 26 -2.71

-1 2.71 7.37 1

65.00 27 -1.71

0 0.00 2.94 0

69.00 28 2.29 1 2.29 5.22 1

72.00 29 5.29 2 10.57 27.94 4

76.00 30 9.29 3 27.86 86.22 9

TOTAL 189 0.00 0 75 207.4 28

Cont…

Cont…

𝑟 = 1𝑁∑ሺ𝑥− 𝑥തሻሺ𝑦− 𝑦തሻ𝜎𝑥𝜎𝑦

Correlation

r=0.98, Significant Correlation

BAJAJ AUTO IS A MAJOR INDIAN AUTOMOBILE MANUFACTURER. IT IS INDIA’S LARGEST AND THE WORLD’S 4TH LARGEST TWO AND THREE WHEELER MAKER.BAL is committed to prevention of pollution, continual improvement of environment performance and compliance with all environmental legislation and regulations.

They always believe in providing the customer 'value for money' and keeps an special eye upon quality, safety, productivity, cost and delivery.

Conclusion