publicity tips community news
TRANSCRIPT
8/9/2019 Publicity Tips Community News
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H O W T O SU B M IT IN FO R M AT IO N E -m ails are best because they don’t have to be typed up from scratch. Faxes (587-7750 for all of our p ublications) and handw ritten item s are O K , too (m ail or drop off at 20 L ake Ave.,Saratoga Sp rings, N Y 12866). F ollow up w ith a p hone call.
T IM IN G A llow a week from the tim e of your subm ission top ublication. W hen sending an e-m ail, request a replyconfirm ing receip t. If you don’t see your subm ission in p rint,e-m ail or call the p erson you sent it to (or any other editorw ill be glad to assist). W e receive dozens of requests forp ublicity every day, so be an advocate for your event. D on’tw ait until it’s too late.
H O W T O P IT C H A ST O R Y Story ideas you read in the new sp aper often com e from p eop le in the com m unity. Start w ith an e-m ail and/or call to the editor ofthe p ublication or section m ost ap p rop riate for your potentialstory.
W H AT T O P U T IN A P R E SS R E L E A SE 1. The basic w ho, w hat, w hen and w here can be w ritten in a
p aragraph or in list form .
2. Include your contact nam e, num ber and e-m ail address in
case w e have questions. 3. S p ecify w hether you’d like the new s p ublished as soon asp ossible (to generate advance registration), closer to theevent, or as often as p ossible.
4. Sp ecify w here you’d like the new s p ublished, such asB ulletin B oard, business new s, com m unity sp orts briefs, orthe W hat’s H app ening entertainm ent section. If you’re notsure, ask the editor.
5. Please double-check all of the days, dates, sp elling of firstand last nam es and contact num bers.
T H IN K P H O T O W e w elcom e subm itted p hotos as w ell as your suggestions forp ictures. C onsult w ith the editor of the section w here you w ish to see the p hotos published.
Photos should be sent as jp g attachm ents at 200 dp i w ith am axim um w idth of 7 inches. Please attach no m ore than tw op hotos at a tim e. F or an event w ith m ultip le photos, subm itting adisk m ight w ork best. Include caption inform ation in the body ofyour e-m ail, identifying p eop le from left to right w il full first and last nam es. Q uestions? C ontact E rica M iller at 583-8729 ext.223 or photos@ saratogian.com
Y ou can add your ow n p ictures to our p hoto gallery atw w w.saratogian.com . Photos taken on behalf of our p ublicationscan be seen and p urchased at w w w.saratogian.com .
W H E R E T O SU B M IT IN FO R M AT IO N T he Saratogian : w w w .saratogian .com
M anaging E ditor B arbara L om bardo, 583-8711,blom bardo@ saratogian.com .
N ew s, in clu d in g b u sin ess an d edu cation : A ssistant M anagingE ditor B etsy D eM ars, 583-8729 ext. 335 or new s@ saratogian.co
Sports: Sp orts E ditor A ndrew B ernstein, 583-8729 ext. 334 orsp orts@ saratogian.com .
N eighbors’ page, W hat’s H appenin g section , T he Scen e: Jill W ing at features@ saratogian.com or 583-8735.
“B u lletin B oard ” com m u n ity even ts an d “Tod ay at a G lan ce”:bulletinboard@ saratogian.com .
L etters to the ed itor:letters@ saratogian.com . C ontact N ewsE ditor Paul Tackett at 583-8705.
C om m u n ity N ew s: w w w .cn w eekly.com (servin g Southern Sa ratoga C oun ty)
E ditor D onna B ell, 583-8729 ext. 224, dbell@ saratogian.com .
W G L ife: w w w .w glife.com (servin g W ilton an d G an sevoort)
E ditor B everly M cKim , 583-8729 ext. 215 orbevm ckim @ w glife.com .
B allston Sp a L ife: w w w .bspalife.com (servin g B allston Spa an d M ilton )
E ditor Joseph R ocha, 583-8729, ext. 210 or jrocha@ bsp alife.com
Sp irit of Saratoga: w w w .thespiritofsaratoga.com E ditor B etsy D eM ars, 583-8729 ext. 335 orbdem ars@ saratogian.com .
T he Scen e: w w w .thesaratogascene.com M anaging E ditor B arbara L om bardo, 583-8711 orblom bardo@ saratogian.com .
W H E N T O B U Y A N A D A p aid ad m ay be app rop riate to ensure your inform ation isdisp layed how and w hen you w ant it. T his is separate from any othe free announcem ents that are part of the new s p ages. A n advertising representative would be hap p y to help you. C ontactretail m anager L ouise K ilbara at 583-8715 orlkilbara@ saratogian.com for assistance.
Publicity Tip SheetPrepared by M anaging E ditor B arbara Lom bardo A pril 201