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Page 1: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

PsychologyPsychology

CHAPTER

The Science of Psychology

1

Page 2: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Module 1Psychology's Domains

Page 3: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Learning Objectives

• LO 1.1 What is psychology? What are its goals?• LO 1.2 What is the history of psychology as a scientific

discipline?• LO 1.3 What are the major modern psychological

perspectives?• LO 1.4 How is the field of psychology continuing to grow and

change?• LO 1.5 Why do psychologists perform research?• LO 1.6 What are the major subfields of psychology?• LO 1.7 How does psychology benefit society?

Page 4: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

What is Psychology?

• Psychology - scientific study of behavior and mental processes.– Behavior - outward or overt actions and

reactions.– Mental processes - internal, covert activity

of our minds.

LO 1.1 What is psychology? What are its goals?

Page 5: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

What is Psychology?

• Psychology is a science.– Prevent possible biases from leading to

faulty observations. – Precise and careful measurement.

LO 1.1 What is psychology? What are its goals?

Page 6: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology's Four Goals

• Description– What is happening?

• Explanation– Why is it happening?– Theory - general explanation of a set of

observations or facts.

LO 1.1 What is psychology? What are its goals?

Page 7: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology's Four Goals

• Prediction– Will it happen again?

• Control– How can it be changed?

LO 1.1 What is psychology? What are its goals?

Page 8: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Structuralism

• Structuralism– Focused on structure or basic elements of

the mind.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 9: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Structuralism

• Wilhelm Wundt's psychology laboratory– Germany in 1879– Developed the technique of objective

introspection – process of objectively examining and measuring one's thoughts and mental activities.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 10: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Structuralism

• Edward Titchener– Wundt's student; brought structuralism to

America.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 11: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Structuralism

• G. Stanley Hall– Titchener's student; American; founded

first psychology lab in the U.S.; first person to earn a Ph.D. in psychology in U.S.

– Founded the American Psychological Association (APA) and became its first president.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 12: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Functionalism

• Functionalism– How the mind allows people to adapt, live,

work, and play.

• Proposed by William James. • Influenced the modern fields of:

– Educational psychology– Evolutionary psychology– Industrial/organizational psychology

LO 1.2 What is the history of psychology as a scientific discipline?

Page 13: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Functionalism

• Mary Whiton Calkins– James' student; denied Ph.D. because she

was female.– First female president of the APA.

• Francis Cecil Sumner– First African-American to earn Ph.D.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 14: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychoanalysis

• Psychoanalysis - the theory and therapy based on the work of Sigmund Freud.

• Freud's patients suffered from nervous disorders with no found physical cause.– Freud proposed that there is an

unconscious (unaware) mind into which we push, or repress, all of our threatening urges and desires.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 15: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychoanalysis

• Freud's patients suffered from nervous disorders with no found physical cause.– He believed that these repressed urges, in

trying to surface, created nervous disorders.

– Freud stressed the importance of early childhood experiences.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 16: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Behaviorism

• Behaviorism– The science of behavior that focuses on

observable behavior only.– Must be directly seen and measured.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 17: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Behaviorism

• Proposed by John B. Watson.– Based much from work of Ivan Pavlov who

demonstrated that a reflex could be conditioned (learned).

– Watson believed that phobias were learned. Case of “Little Albert” – taught to fear a white

rat.

LO 1.2 What is the history of psychology as a scientific discipline?

Page 18: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Psychodynamic perspective - modern version of psychoanalysis.– More focused on the development of a

sense of self and the discovery of other motivations behind a person's behavior than repressed desires.

LO 1.3 What are the major modern psychological perspectives?

Page 19: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Behavioral perspective– B. F. Skinner studied operant conditioning

of voluntary behavior.– Behaviorism became a major force in the

twentieth century.– Skinner introduced the concept of

reinforcement to behaviorism.

LO 1.3 What are the major modern psychological perspectives?

Page 20: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Humanistic perspective– Owes far more to the early roots of

psychology in the field of philosophy than it does to the more scientific fields of medicine and physiology.

– Early founders: Abraham Maslow Carl Rogers

LO 1.3 What are the major modern psychological perspectives?

Page 21: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Humanistic perspective (continued)– Emphasized the human potential, the

ability of each person to become the best person he or she could be. Self-actualization - achieving one's full

potential or actual self.

LO 1.3 What are the major modern psychological perspectives?

Page 22: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Cognitive perspective– Focuses on memory, intelligence,

perception, problem solving, and learning. Cognitive neuroscience – the study of the

physical changes in the brain and nervous system.

• Sociocultural perspective– Focuses on the relationship between social

behavior and culture.

LO 1.3 What are the major modern psychological perspectives?

Page 23: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Modern Perspectives

• Biopsychological perspective– Attributes human and animal behavior to

biological events occurring in the body, such as genetic influences, hormones, and the activity of the nervous system.

LO 1.3 What are the major modern psychological perspectives?

Page 24: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology Growth

• Two relatively new areas of research:– Evolutionary psychology

Focuses on the biological bases of universal mental characteristics that all humans share.– Looks at the way the mind works and why it works

as it does. – Behavior is seen as having an adaptive or survival

value.

LO 1.4 How is the field of psychology continuing to grow and change?

Page 25: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology Growth

• Two relatively new areas of research (continued):– Positive psychology - recommends shifting

the focus of psychology away from negative aspects to more positive focus on strengths, well-being, and the pursuit of happiness.

LO 1.4 How is the field of psychology continuing to grow and change?

Page 26: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Reasons for Research

• Research allows psychologists to collect facts and data to support theories.– May lead to new theories.– Results can be applied to everyday

problems.

LO 1.5 Why do psychologists perform research?

Page 27: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Clinical psychology - area of psychology in which psychologists diagnose and treat people with mild to severe psychological disorders.

• Counseling psychology - area of psychology in which psychologists treat people with less severe problems, such as adjustment to stress, marriage, family life, work, etc.

LO 1.6 What are the major subfields of psychology?

Page 28: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Developmental psychology - area of psychology in which psychologists study the changes in people.– the way people think– how people relate to others– the way people feel as they age

LO 1.6 What are the major subfields of psychology?

Page 29: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Experimental psychology - area of psychology in which the psychologists primarily do research and experiments in the areas of learning, memory, thinking, perception, motivation, and language.

LO 1.6 What are the major subfields of psychology?

Page 30: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Social psychology - area of psychology in which the psychologists focus on how human behavior is affected by the presence of other people.

• Personality psychology - area of psychology in which the psychologists study the differences in personality among people.

LO 1.6 What are the major subfields of psychology?

Page 31: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Physiological psychology - area of psychology in which the psychologists study the biological bases of behavior.

• Comparative psychology - area of psychology in which the psychologists study animals and their behavior for the purpose of comparing and contrasting it to human behavior.

LO 1.6 What are the major subfields of psychology?

Page 32: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Major Subfields of Psychology

• Industrial/Organizational (I/O) psychology - area of psychology concerned with the relationships between people and their work environment.

LO 1.6 What are the major subfields of psychology?

Page 33: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 1.2 Work Settings and Subfields of Psychology(a) There are many different work settings for psychologists. Although not obvious from the chart,many psychologists work in more than one setting. For example, a clinical psychologist may work in a hospital setting and teach at a university or college (Tsapogas et al., 2006). (b) This pie chart shows the specialty areas of psychologists who recently received their doctorates (Hoffer et al., 2007). Note: Due to rounding, percentages may not total to 100 percent.

Page 34: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Benefits for Society

• Research, counseling, treatment, and teaching are used to understand the mind and improve lives.

• Researchers conduct experiments.– Can improve human lives.– Can improve animals' lives.

LO 1.7 How does psychology benefit society?

Page 35: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Module 2Research Methods and Ethics

Page 36: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Learning Objectives

• LO 2.1 What is the scientific method?• LO 2.2 What methods do researchers use to study behavior?• LO 2.3 How do researchers ensure their findings are valid?• LO 2.4 Why do some researchers study animals instead of

people?• LO 2.5 What ethical guidelines do psychologists follow when

they research humans?• LO 2.6 Are there different ethical guidelines for research with

animals?

Page 37: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and the Scientific Method

• Scientific method– System of gathering data so that bias and

error in measurement are reduced.

LO 2.1 What is the scientific method?

Page 38: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and the Scientific Method

• Steps in the Scientific Method:– Formulate the question.– Develop a hypothesis – tentative

explanation of a phenomenon based on observations.

– Test the hypothesis.

LO 2.1 What is the scientific method?

Page 39: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and the Scientific Method

• Steps in the Scientific Method (continued):– Draw conclusions.– Report your results so that others can try to

replicate - repeat the study or experiment to see if the same results will be obtained in an effort to demonstrate reliability of results.

LO 2.1 What is the scientific method?

Page 40: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Naturalistic observation– Watching animals or humans behave in

their normal environment.

• Advantage:– Realistic picture of behavior.

LO 2.2 What methods do researchers use to study behavior?

Page 41: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Disadvantages:– Observer effect - tendency of people or

animals to behave differently from normal when they know they are being observed.

– Observer bias - tendency of observers to see what they expect to see.

– Each naturalistic setting is unique and observations may not hold.

LO 2.2 What methods do researchers use to study behavior?

Page 42: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Laboratory observation– Watching animals or humans behave in a

laboratory setting.

• Advantage: – Control over environment.

• Disadvantage:– Artificial situation that may result in

artificial behavior.

LO 2.2 What methods do researchers use to study behavior?

Page 43: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Case study - study of one individual or individual group in great detail.

• Advantage:– Realistic picture of behavior.

• Disadvantages:– Cannot apply to others.– Vulnerable to bias.

• Famous case study: Phineas Gage.

LO 2.2 What methods do researchers use to study behavior?

Page 44: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Surveys– Researchers will ask a series of questions

about the topic under study.

• Given to a representative sample - randomly selected sample of subjects from a larger population of subjects.– Population

The entire group of people or animals in which the researcher is interested.

LO 2.2 What methods do researchers use to study behavior?

Page 45: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Methods

• Advantages:– Data from large numbers of people.– Study covert behaviors.

• Disadvantages:– Have to ensure representative sample (or

results not meaningful).– People are not always accurate (courtesy

bias).

LO 2.2 What methods do researchers use to study behavior?

Page 46: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Correlational Methods

• Correlation– A measure of the relationship between two

variables.– Variable

Anything that can change or vary.

LO 2.2 What methods do researchers use to study behavior?

Page 47: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Correlational Methods

• Correlation (continued)– Measures of two variables go into a

mathematical formula and produce a correlation coefficient (r), which represents two things: direction of the relationship. strength of the relationship.

– Knowing the value of one variable allows researchers to predict the value of the other variable.

LO 2.2 What methods do researchers use to study behavior?

Page 48: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Correlational Methods

• Correlation does not prove causation.

LO 2.2 What methods do researchers use to study behavior?

Page 49: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Experimental group - subjects in an experiment who are subjected to the independent variable.

• Control group - subjects in an experiment who are not subjected to the independent variable and who may receive a placebo treatment (controls for confounding variables).

LO 2.2 What methods do researchers use to study behavior?

Page 50: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Random assignment - process of assigning subjects to the experimental or control groups randomly, so that each subject has an equal chance of being in either group.– Controls for confounding (extraneous,

interfering) variables.

LO 2.2 What methods do researchers use to study behavior?

Page 51: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Experiment– A deliberate manipulation of a variable to

see if corresponding changes in behavior result, allowing the determination of cause-and-effect relationships.

• Operational definition– Definition of a variable of interest that

allows it to be directly measured.

LO 2.2 What methods do researchers use to study behavior?

Page 52: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Parents or guardians of minors must give informed consent (permission to participate in experiment after the risks and purpose of the experiment have been explained).

LO 2.2 What methods do researchers use to study behavior?

Page 53: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Independent variable (IV) - variable in an experiment that is manipulated by the experimenter.

• Dependent variable (DV) - variable in an experiment that represents the measurable response or behavior of the subjects in the experiment.

LO 2.2 What methods do researchers use to study behavior?

Page 54: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Placebo effect– The phenomenon in which the expectations

of the participants in a study can influence their behavior. Single-blind study

– Subjects do not know if they are in the experimental or the control group (reduces placebo effect).

LO 2.3 How do researchers ensure their findings are valid?

Page 55: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Experimental Methods

• Experimenter effect– Tendency of the experimenter's

expectations for a study to unintentionally influence the results of the study. Double-blind study

– Neither the experimenter nor the subjects knows if the subjects are in the experimental or control group (reduces placebo effect and experimenter effect).

– Everything gets coded or tracked by a confederate (assistant to experimenter).

LO 2.3 How do researchers ensure their findings are valid?

Page 56: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and Animal Research

• Answers questions we could never do with human research.

• Benefits to humans outweigh hazards to which research animals are exposed.– tobacco/cancer correlation– vaccines for deadly diseases– insulin treatments for diabetes– transplants

LO 2.4 Why do some researchers study animals instead of people?

Page 57: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and Animal Research

• Researchers must act responsibly and ethically.

LO 2.4 Why do some researchers study animals instead of people?

Page 58: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Ethics in Psychological Research

• Institutional review boards (IRBs) - scrutinize research proposals to make sure ethical standards are maintained.

• Common ethical guidelines:– Humanitarian - Rights and well-being of

participants must be weighed against the study's value to science.

LO 2.5 What ethical guidelines do psychologists follow when they research humans?

Page 59: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Ethics in Psychological Research

• Common ethical guidelines:– Informed consent - Participants must be

allowed to make an informed decision about participation.

– Justification - Deception must be justified. – Right to withdraw - Participants may

withdraw from the study at any time.

LO 2.5 What ethical guidelines do psychologists follow when they research humans?

Page 60: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Ethics in Psychological Research

• Common ethical guidelines (continued):– Risks and benefits - Participants must be

protected from risks or told explicitly of risks.

– Debriefing - Investigator must debrief participants, telling the true nature of the study and expectations of results.

– Confidentiality - Data must remain confidential.

LO 2.5 What ethical guidelines do psychologists follow when they research humans?

Page 61: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Ethics in Psychological Research

• Focus is on avoiding exposing animals to unnecessary pain or suffering.

• Animals are used in approximately 7% of psychological studies.

LO 2.6 Are there different ethical guidelines for research with animals?

Page 62: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Module 3Statistics

Page 63: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Learning Objectives

• LO 3.1 What are descriptive statistics?• LO 3.2 What types of tables and graphs represent patterns in

data?• LO 3.3 What are correlation coefficients? What do they tell

researchers about relationships?• LO 3.4 What are inferential statistics?• LO 3.5 How do the concepts of validity and reliability relate

to statistics?

Page 64: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Psychology and Data Analysis

• Statistical analysis - way of trying to account for the error that exists in almost any body of data.

• Statistics - branch of mathematics concerned with the collection and interpretation of numerical data.

LO 3.1 What are descriptive statistics?

Page 65: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Statistics

• Descriptive statistics– way of organizing numbers and

summarizing them so that patterns can be determined.

LO 3.1 What are descriptive statistics?

Page 66: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Statistics

• Measures of Central Tendency - used to summarize data and give you one score that seems typical of your sample.– Mean - average score within a group of

scores, calculated by adding all of the scores and then dividing by the number of scores.

LO 3.1 What are descriptive statistics?

Page 67: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Statistics

• Measures of Central Tendency (continued)– Median - middle score in an ordered

distribution of scores, or the mean of the two middle numbers; the 50th percentile.

– Mode - most frequent score in a distribution of scores.

LO 3.1 What are descriptive statistics?

Page 68: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Descriptive Statistics

• Measures of Variability - used to indicate the range of data.– Range - difference between the highest

and lowest scores in a distribution.– Standard Deviation - statistical measure of

the average variation from the mean score.

LO 3.1 What are descriptive statistics?

Page 69: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Table 3.1 Intelligence Test Scores for 10 People

Page 70: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Table 3.2 How to Find the Standard Deviation

Page 71: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Tables and Graphs

• Researchers choose the graphs or charts that most accurately represents the data they have found.

LO 3.2 What types of tables and graphs represent patterns in data?

Page 72: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Tables and Graphs

• Frequency distribution - table or graph that shows how often different numbers or scores appear in a particular set of scores.– Histogram – graph that shows a frequency

distribution.– Polygon - line graph that shows a

frequency distribution.

LO 3.2 What types of tables and graphs represent patterns in data?

Page 73: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Tables and Graphs

• Normal curve - special frequency polygon in which the scores are symmetrically distributed around the mean, and the mean, median, and mode are all located on the same point on the curve with scores decreasing as the curve extends from the mean.

• Bell curve - alternate name for the normal curve, which is said to be shaped like a bell.

LO 3.2 What types of tables and graphs represent patterns in data?

Page 74: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Distributions

• Skewed distributions - not equal on both sides of a central score with the highest frequency. Instead, the scores are concentrated toward one side of the distribution.

LO 3.2 What types of tables and graphs represent patterns in data?

Page 75: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Distributions

• Negatively skewed - concentration of scores in the high end of the distribution.

• Positively skewed - concentration of scores in the low end of the distribution.

LO 3.2 What types of tables and graphs represent patterns in data?

Page 76: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Table 3.3 A Frequency Distribution

Page 77: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 3.1 A HistogramHistograms provide a visual way to look at data from frequency distributions. In this graph, for example, the height of the bars indicates that most people drink four to eight glasses of water (represented by the five highest bars in the middle of the graph).

Page 78: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 3.2 A PolygonA polygon is a line graph that can represent the data in a frequency distribution in much the same way as a bar graph but allows the shape of the data to be easily viewed.

Page 79: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 3.3 A Normal CurveThe normal curve, also known as the bell curve because of its unique shape, is often the way in which certain characteristics such as intelligence or weight are represented in the population. The highest point on the curve typically represents the average score in any distribution. Scores on intelligence tests are typically represented by the normal curve.

Page 80: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 3.4 A Frequency PolygonSkewed distributions are those in which the most frequent scores occur at one end or the other of the distribution, as represented by this frequency polygon in which most people are seen to drink seven to eight glasses of water each day.

Page 81: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Finding Relationships

• Correlation - a measure of the relationship between two variables.– Use formula to determine correlation

coefficient (strength and direction of relationship between variables).

LO 3.3 What are correlation coefficients? What do they tell researchers about relationships?

Page 82: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Finding Relationships

• Positive correlation coefficient - variables are related in the same direction.– As one increases, the other increases; as

one decreases, the other decreases.

• Negative correlation coefficient - variables are related in opposite direction.– As one increases, the other decreases.

LO 3.3 What are correlation coefficients? What do they tell researchers about relationships?

Page 83: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Finding Relationships

• Correlation coefficient ranges from –1.00 to +1.00.

• Closer to 1.00 or -1.00, the stronger the relationship between the variables.– No correlation = .0 (weak).– Perfect positive correlation = +1.00.– Perfect negative correlation = -1.00

• Perfect correlations rarely occur in the real world.

LO 3.3 What are correlation coefficients? What do they tell researchers about relationships?

Page 84: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Figure 3.5 Examples of CorrelationsFive scatter plots showing direction and strength of correlation. It should be noted that perfect correlations, whether positive or negative, rarely occur in the real world.

Page 85: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Inferential Statistics

• Inferential statistics - statistical analysis of two or more sets of numerical data to reduce the possibility of error in measurement and to determine if the differences between the data sets are greater than chance variation would predict.

LO 3.4 What are inferential statistics?

Page 86: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Inferential Statistics

• All inferential statistics look for differences in group measurements that are statistically significant.– Statistical significance - way to test

differences to see how likely those differences are to be real and not just caused by the random variations in behavior that exist in everything animals and people do.

LO 3.4 What are inferential statistics?

Page 87: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Inferential Statistics

• Tests of significance give researchers the probability that the results of their experiment were caused by chance and not by their experimental manipulation.– Researchers are satisfied when tests

indicate there is a 95 percent likelihood that their experimental results did not occur by chance.

LO 3.4 What are inferential statistics?

Page 88: Psychology CHAPTER The Science of Psychology 1. Module 1 Psychology's Domains

Statistical Concepts

• Reliability - tendency of a test to produce the same scores again and again each time it is given to the same people.

• Validity - degree to which a test actually measures what it is supposed to measure.

LO 3.5 How do the concepts of validity and reliability relate to statistics?