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_______________________________________________________________ Report Information from ProQuestNovember 27 2014 10:26_______________________________________________________________

Document 1 of 1 The rise and fall of Apple Inc. Author: Goodell, Jeff ProQuest document link Abstract (Abstract): Apple Computer's recent announcement that it is taking a $68 million quarterly lossconfirmed many critics' suspicions that the company is in serious trouble. The story of Apple is about ambitionand luck, and its decline could be due in part to greed and failed leadership. Subject: Personal computers; Financial performance; Corporate profiles; Computer industry; History; Company: Apple Computer Inc, Apple Computer Inc. Publication title: Rolling Stone Issue: 731 Pages: 51-57+ Number of pages: 9 Publication year: 1996 Publication date: Apr 4, 1996 Year: 1996 Publisher: Rolling Stone LLC Place of publication: New York Country of publication: United States Publication subject: Music ISSN: 0035791X Source type: Magazines Language of publication: English Document type: Feature Document feature: Illustrations Accession number: 02763746 ProQuest document ID: 220158273 Document URL: http://search.proquest.com/docview/220158273?accountid=7257 Copyright: Copyright Straight Arrow Publishers, Inc. Apr 4, 1996 Last updated: 2014-05-20 Database: ProQuest Central

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http://search.proquest.com/docview/220158273?accountid=7257http://search.proquest.com/docview/220158273?accountid=7257http://www.proquest.com/go/contactsupporthttp://search.proquest.com/info/termsAndConditionsThe rise and fall of Apple Inc.