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P R O P R I E T A R Y I N F O R M A T I O N

0© 2018 1BlueHorizon Group - www.1bluehorizon.com Al l r ights reserved1BHG | SOLUTIONS PACK - 18.01.2018

SOLUTIONS PACK

1BHG® - 1BLUEHORIZON GROUPEND-TO-END VALUE PROPOSITION TO PROPEL YOUR BUSINESS FURTHER

January 2018

We generate 1B l ueHo r i z on ® out of the Rough... www.1bluehorizon.com


Tr a n s f o r m a t i o n M a n a g e m e n t | I n t e r i m M a n a g e m e n t | A s s e t M a n a g e m e n t

A b u D h a b i | B e r n | B r u s s e l s | L o n d o n | M o n t r e a l | P a r i s



Source: © 1BlueHorizon Group | Corporate profile


O Proudly serving our clients since 2007 from Abu Dhabi to the World, 1BlueHorizon Group® (Transformation Management | Interim Management | Asset Management) is a network of International senior personnel, providing objective, independent, evidence-based analysis, advice and implementation support. We build on the experience of our team to help clients realize real and measurable results , quickly. Transformational leadership, strategy, restructuring, cost cutting, project management office, due-diligence, exploiting growth opportunities or supporting start-ups, we have experts who have faced these challenges.

O Our highly competent seasoned senior professional have experience from leading companies in both management roles within their disciplines and as senior level professional advisors throughout diverse and complex locations in the Middle East, Europe, Africa, Asia Pacific and North America.

O Privately owned, 1BlueHorizon Group® is independent of any financial institution, manufacturer, operator, insurance company or maintenance provider assuring our clients the benefit of truly unbiased, comprehensive and flexible provision of service.

O 1BlueHorizon Group® is driving strategic innovation and believes in working closely with client staff to transfer our knowledge and experience, which means 1BHG® continues to deliver value long after the project is complete.

O A unique blend of languages, age groups, cultural backgrounds and skills qualifies 1BlueHorizon Group® to provide turnkey solutions for any and all of your aviation requirements - worldwide.

O 1BlueHorizon Group® range of services is continuously tailored and adaptedto suit the geographical scope and needs of our customers.

1BHG® VALUE PROPOSITION – CORPORATE PROFILE1BlueHorizon® value proposition is simple — Going the Extra Mile by generating trust to propel your business further through a network of senior aviation executives…



InterimManage-

mentAssetManagement

TransformationManagementThe Transformation Management

(TM) Practice is our ability to strike a rapport working side by side with you and quickly understanding what you need when the margin of error is thin… Providing a highly targeted surgical strike (to-the-point) to improve de performance and going the extra mile…

The Interim Management (IM) Practice help you by giving comfort and control with relevant seasoned advisors whenever and wherever they are needed… Whereas a management consultant provides an advisory role, Interim managers are directly responsible in delivering quick results, visible and measurable...

The Asset Management (AM) Practice works individually with each of our clients to develop creative strategies and solutions for all types of aviation equipment, with innovative financing models.…

Source: © 1BlueHorizon Group | Practices

Performance improvementQuick results / Hands-on

Turnkey solutionsKnowledge transfer

Ahead of Strategies…

The 1BlueHorizon® difference


1BHG® BUSINESS MODEL TO CREATE VALUE

VALUE GENERATION…

1BlueHorizon® is the transformational journey where a leader works with teams to identify needed change, creating a vision to guide the change through inspiration, and executing the change in tandem with committed senior personnel from 1BHG®.



Source: © 1BlueHorizon Group | Transformation Management Practice (TM) at a glance


Our goal is to provide leadership for helping you achieve higher levels of success1BHG® ENTERPRISE IMPROVEMENT PRACTICECXOs of successful companies understand that strategic problem solving, organizational readiness, operational excellence and high impact talent management are important levers for achieving and sustaining exceptional performance and shareholder returns. Business executives have also come to appreciate the additional advantages of engaging external independent consultants to help address the challenges and seize new business opportunities… At 1BlueHorizon Group® we offer strategic management consulting, enterprise transformation, risk management, human capital development and public advocacy.



Business solutions by an independent senior manager, for a limited period of time

Source: © 1BlueHorizon Group | Interim Management Practice (IM) at a glance


■ Organizations have become more streamlined and typically retain core management to deal withtheir transactional requirements. As such they no longer have the available resources to manageexceptional or unforeseen circumstances or have the in-house skills to deliver specific projects.

■ Interim Executives give organizations the opportunity to utilize management resources to handlethese situations, whilst operating with a leaner structure. Interim Executives provide functionalexpertise gained from a wide range of organizations and industry sectors.

■ Interim Management is a short-term executive resource with proven skills to allow organizations tomanage in a period of Transition, Change, Gap management or Crisis.

■ It provides flexibility to organizations when they need to inject a strong track record ofmanagement success combined with specific functional skills.

There are many factors that make interim management an essential option for organizations, which include:► Interim Executives can be in place within days. The speed of recruitment gives organizations the flexibility to respond to market

forces allowing them to implement key decisions rapidly.► Interim Executives bring knowledge. They will have had experience of dealing with a number of different challenges and situations

which means they will be over qualified for the role and ensures they are equipped to handle any issues they are asked to deal with.► Interim Executives are independent and impartial. They offer your organization a fresh outlook whilst providing you with effective

solutions on how to handle situations. They remain objective in dealing with the processes and not seeking promotionaladvancement.

► Interim Executives have clear responsibilities to deliver outcomes from planning through to implementation, review and handover.► Interim Executives bring considerable expertise and are able to transfer both specialized knowledge and ideas on best practice,

giving additional value to their hands-on approach to delivering results.Interim Executives are not seeking permanent positions and are committed to an Interim career. As an interim is constantly judged ontheir ability to deliver against objectives, their previous experience provides organizations with the assurance they seek.

1BHG® INTERIM MANAGEMENT PRACTICE



Source: © 1BlueHorizon Group | Asset Management Practice (AM) at a glance


Advantages of Operating LeaseTechnical Services

Our experience in managing a range of aircraft types for clientsaround the world gives you the peace of mind that we aremonitoring the technical condition of your aircraft when they’re onlease, and continuously reviewing their schedule of inspections totake into account changes in financial or technical performance ofthe lessee. We ensure that all the terms of the lease contracts arebeing strictly adhered to and putting us at the forefront in this highlyvaluable element of managing the aircraft lease.

Regular reviews provide you with detailed reports that are designedto clearly highlight any areas of concern, and provide advice as tothe most suitable means of rectification.

Our skills in negotiating and managing tailor made vendor and thirdparty maintenance and service agreements will protect your assetsand ensure they remain attractive throughout their life.

Our expertise in the key area of End-Of-Life Aircraft Managementwith a transdisciplinary approach of the aircraft Recycling business,what we call Aircraft recycling 2.0.

Advantages of Operating Lease

Our knowledge and experience of the commercialaircraft, freighters and business aircraft market,means we’re well placed to provide you withquality advice when considering aircraftacquisitions, lease advice, operationalmanagement, market reviews and outlook and orremarketing.Our market knowledge ensures you’re getting thebest available data to make decisions on the priceof your deal and we’ll provide assistance indiscussing the prevailing market conditions forcertain types and their potential impact on currentand future values.

With specialized needs, sometimes all you need is clear and concise advice1BHG® ASSET MANAGEMENT PRACTICE



We work with clients who face major strategic discontinuities and risks to transform their business models. This transformation can take many different forms, such as a major repositioning of the customer value proposition, a move to a simpler, lower-cost operating model, or a fundamental change in the relationship with suppliers… mastering the changes required for short+long term success.


1BlueHorizon Group® main focus is on the airline / aerospace industry, but not only…BUSINESS TRANSFORMATION

1BHG® provides an array of capabilities to support investment decision making, backed by deep expertise across diverse industry sectors. Our services include conducting industry market scans; designing acquisition and divestiture strategies; developing robust, analytically driven due diligence; assisting with transaction negotiations...

MERGERS & ACQUISITIONS

1BHG® has developed a holistic approach to ensure companies capture the full value of transactions. This approach includes effective alignment and culture change, improving operations management and performance, customer retention, supplier/vendor integration, and intelligent rationalization, backed by detailed, step-by-step implementation support...

POST-MERGERS INTEGRATIONWith more than a decade of experience in strategic, operational, and financial restructuring, 1BHG® offers a complete management solution and "one-stop-shop" approach to turning around companies. We act as a coordinator for restructuring processes, as an objective expert and a neutral third party who provides quantitatively supported advice to address the interests of management...

RESTRUCTURING

As corporate strategy consulting firms, 1BHG®

helps enterprises develop, build, and operate strong businesses that deliver sustained shareholder value growth. We look at strategy from the "outside in" finding strategic insight through a robust understanding of current and future customer priorities. We harness thought leadership in the key areas below to deliver breakthrough recommendations to clients...

GROWTH STRATEGYAttempts to improve performance are often incomplete and result in hard-won but ultimately unsustainable shifts in performance. 1BHG® takes a holistic perspective that recognizes and leverages the interconnectedness of your business design (starting with your assets, activities and organization) to deliver fundamental, sustainable improvement...

PERFORMANCE IMPROVEMENT

To solve complex problems that occur, it’s extremely useful in tackling complex problems that are ill-defined or unknown, by understanding the human needs involved, by re-framing the problem in human-centric ways, by creating many ideas in brainstorming sessions, and by adopting a hands-on approach in prototyping and testing...

DESIGN THINKING

Capacity-constrained industries, with high fixed costs and low marginal costs, require different techniques to maximize the value from their products and services. Should you discount the flight seat today or hope for a higher price tomorrow? Revenue or yield management uses analysis of demand and price sensitivity for different market segments to make optimal pricing decisions…

REVENUE MANAGEMENT

HIGHLIGHT ON CORE CAPABILITIES - WHAT WE DO

Source: © 1BlueHorizon Group | What we do



Wataniya Airways - Chairman Mr. Abdulsalam Al Bahar with Mrs Ghaida Abdul Latif, vice chairman –

director general & CEO of Syrian Arab Airlines.

Flydubai - CEO Mr. Ghaith Al GhaithGulf Air - Ex CEO Samer Majali H.E. Mohamed Hamad bin Azzan Al Mazrouei, Under Secretary of the Court of the

Ruler's Representative in the WR (U.A.E.)

Nesma Airlines (First domestic airline in KSA), Mr. Faisal S. Alturki, CEO

His Highness Sheikh Ahmed Bin Saeed Al Maktoum, President of the Dubai Civil Aviation

Authority, Chairman of Dubai Airports, Chairman & Chief Executive of Emirates Airline & Group


Note: A list of qualifications is made available separately

1BHG® IS PROUD TO HAVE THEM SATISFIED1BlueHorizon Group® success is vested in our clients’ successes in various fields ofthe Aviation industry: Airliners, Airports, Aerospace and Authorities



“1BlueHorizon Group is the only consulting firm that works successfully on all levels: Board level, middle management, implementation"

“1BHG senior personnel come in with strong views but integrate perfectly in our teams"

“1BHG has convinced us through it's excellent industry- and technology expertise"

"The 1BHG team knows perfectly well how to push the necessary change"

“1BHG guys are implementation -oriented and their cooperationwith my people is very good "

“1BHG Practice has very qualified people who really know a lot about our industry"

"In each project step, we could clearly identify 1BHG's added value and improve the overall bottom line"


THE ONLY WAY TO DO GREAT WORK IS TO LOVE WHAT WE DO…A MILE OF RUNWAY WILL TAKE YOU ANYWHERE

NO ONE HAS EVER COLLIDED WITH THE SKYNote: A list of qualifications is made available separately

1BHG® TESTIMONIALS – WHAT CUSTOMERS THINK




1BHG® LEADERSHIP - ABOUT USBuilt around highly competent seasoned airline personnel…

LEONARD FAVRE, 1BlueHorizon Group® Managing DirectorAbu Dhabi (U.A.E.) & Bern (Switzerland).Leonard is a strategic thinker with 20+ years progressive experience as experienced seniormanagement advisor or in senior executive roles in the Airliners, Aerospace & Defense industry. Hestarted his involvement in this particular field of business as Chief Financial Officer of the SwissMinistry of Defense and later on when the Swiss National carrier Swissair collapse in 2001 as one ofthe Swiss ministry of Economy adviser.Leo combines hands-on experience with strategy management abilities, strong people managementskills and motivational leadership qualities to archive results. During the past several years, Leo hasexpanded his international portfolio considerably, managing major projects in such sectors aseconomic development with focus on aerospace clusters and state development agency, aerospace& defense, airlines start-up and restructuring, airports and General Aviation, financial services andconglomerates throughout a wide range of management cultures (in the GCC, India, Libya, CzechRepublic, France, Germany, Switzerland, UK and in the U.S.).Before to be fully dedicated to 1BlueHorizon Group (founded in 2007 with three partners) Leonardworked for two prestigious management consulting boutiques, Booz Allen Hamilton for 6 years andlater on as Director enterprise improvement for AlixParters (U.A.E. office based), working on a widerange of high profile assignments with sound achievements and customer satisfaction.He holds Political Sciences & Economics degree from Lausanne University in Switzerland and twoMBA, in Public Sector from IDHEAP Lausanne and in management from INSEAD Fontainebleau(close to Paris, France). He participated in two postgraduate programs from the Harvard BusinessSchool (Boston, MA) in the field of Leadership and competitiveness.Leo is a regular contributor to Aviation Business Magazine, conferences and forums and his vision ofthe Aviation, Aerospace & Defense industry is always a valuable and knowledgeable input.Leo is fluent in English, French and German with good command of Italian.

Note: Detailed Bio available upon request

‘The aviation industry has turned our wonderfully big planet into a wonderfully small world of enormous and wonderful opportunities…’



10 Years used to generate 1BlueHorizon® out of the Rough...

Customers with specialized needs often choose us for our unique End-to-End Value Proposition to propel their business further…

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THANK YOU FOR ENGAGING WITH 1BHG®

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