@properties chicago near north luxury presentation

@properties

Market Share Totals At Properties

BrokerMetrics® 05/29/09

Information not guaranteed. © 2009-2010 Terradatum and its suppliers and licensors (http://www.terradatum.com/metrics/licensors).

1 of 2

All MLS:

Price:

Residential: (Attached Single)

Bathrooms:

Property Types:

AllDate: AllBroker All2 All01/01/2009 - 05/29/2009 SoldStatus: Construction Type:Type: Bedrooms:MLS:


Total $ Volume

List # List $Market Avg

# Name Sell # Sell $

Prod

Total # Total $ Share %Agents

Price DOM Ofcs(Total)

ProdAgents

(Search)

Coldwell Banker Residential Br 911 268,880,675 13.82 1301 2,113290,660686 195,303,615 1,597 464,184,290 47766

@properties 429 172,697,154 9.58 832 506385,312406 149,038,252 835 321,735,406 5341

Koenig & Strey GMAC Real Estat 273 104,556,489 6.17 1083 524396,294250 102,705,406 523 207,261,895 30285

Baird & Warner Residential Sal 334 95,524,876 6.02 1154 1,085285,764374 106,795,730 708 202,320,606 32447

Rubloff 131 53,686,325 3.05 965 143426,666109 48,713,540 240 102,399,865 593

Prudential Preferred Properties 120 44,332,945 2.65 1156 289376,706116 44,569,631 236 88,902,576 8139

Sudler 114 43,202,789 2.24 1067 153378,45785 32,110,238 199 75,313,027 8107

NONMEM - Not supplied by the 0 0 2.03 1488 0320,124213 68,186,385 213 68,186,385 12

Dream Town Realty 31 9,111,550 1.79 979 89304,535166 50,881,878 197 59,993,428 176

Equity Brokerage Services 52 30,650,633 1.41 2410 3601,37427 16,857,877 79 47,508,510 12

2,395 822,643,436Subtotals/Averages 48.76 339,301 112 4,9052,432 815,162,552 4,827 1,637,805,988

6,793 1,679,461,638MLS Totals/Averages 100.00 247,234 105 17,1766,793 1,679,461,638 13,586 3,358,923,276

138

1,829

2,258

6,970

2 of 2 05/29/09BrokerMetrics®





1 of 2

Cities:

Price:


Bathrooms:

Property Types:

AllDate: AllBroker All

Chicago

2 All01/01/2009 - 05/29/2009 SoldStatus: Construction Type:Type: Bedrooms:MLS:


Total $ Volume



Prod



ProdAgents

(Search)

@properties 424 171,560,154 14.93 811 506390,672384 144,102,752 808 315,662,906 5334

Coldwell Banker Residential Br 419 170,771,531 13.42 1612 1,792398,122294 113,089,396 713 283,860,927 36291


Baird & Warner Residential Sal 159 61,160,806 5.99 1014 915398,599159 65,593,576 318 126,754,382 22193

Rubloff 130 53,659,825 4.81 965 143429,487107 48,128,540 237 101,788,365 593


Sudler 108 42,013,239 3.48 1067 153389,20981 31,547,238 189 73,560,477 8101


NONMEM - Not supplied by the 0 0 2.35 1669 0506,55098 49,641,918 98 49,641,918 12

Equity Brokerage Services 52 30,650,633 2.25 2410 3601,37427 16,857,877 79 47,508,510 12

1,625 666,923,734Subtotals/Averages 62.04 408,492 109 4,2031,587 645,152,117 3,212 1,312,075,851

3,098 1,057,399,966MLS Totals/Averages 100.00 341,317 102 11,1903,098 1,057,399,966 6,196 2,114,799,932

102

914

1,380

2,939






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MLS Areas:

Price:


Bathrooms:

Property Types:


8008



Total # Units



Prod



ProdAgents

(Search)

@properties 71 42,774,725 12.01 891 506583,89252 29,044,042 123 71,818,767 574


Coldwell Banker Residential Br 51 29,389,337 9.18 1153 844585,32043 25,630,698 94 55,020,035 1363

Baird & Warner Residential Sal 47 26,405,200 8.40 914 509652,29839 29,692,391 86 56,097,591 1267

Rubloff 31 13,941,500 5.96 1105 141506,67330 16,965,553 61 30,907,053 440


Sudler 21 10,597,401 3.71 1077 126456,96817 6,767,401 38 17,364,802 525


Belgravia Realty Group, LLC 24 21,661,952 2.34 459 2902,5810 0 24 21,661,952 11

Jameson Realty Group 13 8,094,583 2.15 9510 96524,9539 3,454,375 22 11,548,958 117

337 202,272,416Subtotals/Averages 61.53 598,028 103 2,711293 174,485,013 630 376,757,429

512 270,846,178MLS Totals/Averages 100.00 528,996 96 4,804512 270,846,178 1,024 541,692,356

51

246

412

669






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Cities:

Price:


Bathrooms:

Property Types:


Chicago



Sold Price to Original Price (List Side)

Name (Search)# Avg PriceList # (List-Side) SP/OP %Original $(List-Side) (Total)

AgentsAgents(Search)MLS IDs

AgentsDOM

Sold $Difference

Prod Prod % Prod

Ofcs

@properties 424 171,560,154 97.1 7954 782 506404,623176,605,630 5334 172 66.0

Coldwell Banker Residential Br 419 170,771,531 96.8 19360 2,779 1,792407,569176,442,664 36291 1,501 16.2

Dream Town Realty 31 9,111,550 93.5 58127 133 89293,9219,740,398 173 16 82.0

Koenig & Strey GMAC Real Estat 206 89,439,051 92.0 94164 711 369434,17097,210,243 17192 177 52.0

Rubloff 130 53,659,825 91.0 94183 225 143412,76858,977,995 593 50 65.0

Prudential Preferred Properties 96 38,556,945 90.9 107185 412 233401,63542,400,952 699 134 42.5

Baird & Warner Residential Sal 159 61,160,806 90.3 103196 1,414 915384,65967,729,894 22193 722 21.1

Sudler 108 42,013,239 89.0 115211 351 153389,01147,196,580 8101 52 66.0

NONMEM - Not supplied by the MLS 0 0 0 00 12 -2

1,573 636,273,101Subtotals/Averages 94.1 404,497 6,807119 4,200

3,098 1,057,399,966MLS Totals/Averages 93.2 341,317 19,586102 11,190

676,304,356

1,134,067,708

101

914

1,378

2,939

2,822

8,251

32.8

26.3



LuxuryPortfolio.com Site StatisticsFirst Quarter 2009

our mission• Give listings exposure to a large sphere of

international buyers and sellers

• Increase the likelihood that international buyers will be attracted to your firm

• Deliver a marketing program that delivers tangible results at the best possible value

• Associate & network with the finest, most reputable and powerful group of brokers

Leading Real Estate Companies of the World™

Largest network of independentlyowned real estate companies inthe world…700 members / 5,500 offices145,000 associates worldwideRepresenting over 35countries

more top sales associates

02468

1012141618

LuxuryPortfolioSotheby's

Christie's

Previews

More top sales associate and teams by volume than any other franchise organization or luxury networkSource: Wall Street Journal / RealTrends top 200 agent roster, November 8, 2008

more luxury property inventory

0

2000

4000

6000

8000

10000

12000

LuxuryPortfolioSotheby's

Christie's

Previews

More $1M+ listings displayed than either the Sotheby’s, Christie’s or Coldwell Banker Previews websites.

Source: Trendgraphix website inventory comparison: Dec 2008

Most Market ShareUS + International

Source: Mintel International Website Survey 4.1.09

0

5

10

15

20

25

30

35

40

Market Share

Luxuryportfolio.comSothebysrealty.comColdwellBankerPreviews.comChristiesgreatestates.com

The Most US $1M+ Listings


0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

US Listings $1M+

Luxuryportfolio.comSothebysrealty.comColdwellBankerPreviews.comChristiesgreatestates.com

The Wealth Study

American Express Publishing

Affluent Spend Most Time Online

Recent study show the top income tier spent nearly 6 more hours online/wk than those who earn $150K to $249,999.

The Power of the Internet*

59%Compare prices

* Average across all 15 categories tested

56%Compare products

37%Buy

24%Find Store

20%Does not

play a roleVS.

Role of the Internet

Discretionary Income$125K- $250K-

Total $249K $499K $500K+% % % %

Compare Products 63 71 60 60

Compare Prices 63 68 67 59

Find an Agent/Agency 14 9 17 14

Buy 6 6 5 6

Does Not Play A Role 16 11 14 20

- Real Estate: Primary Home -

our web success

Viewers spend over 10 minutes viewing over 30 properties during an average visit

We score in the top 10 on search engines

33% of our traffic comes from high net worth print publications

All properties appear on the Wall Street Journal site: www.realestatejournal.com

“Chicago Luxury Homes For Sale”

Page 1, Pos. 1

Total Inventory (currently marketed) - $36 BillionAverage Property - $2,291,866

TrafficAverage Traffic/Month – 102,000 Total 1.2 Million Visits/year

LeadsInquiries to Brokers/Agents Q1 2008 vs Q1 2009 = +18%

EngagementIncreased engagement & amount of time on site (11:00)Less “bounces”

Excellent Google PlacementPlacing pg 1, position 1 for generic & long tail, across geographies

First Quarter 2009

LuxuryPortfolio.com Currently Displays:205 Properties priced $10,000,000+802 Properties priced $5,000,000+

Greatest Overall Market Share – US + International*:Luxuryportfolio.com 37.45%Sothebysrealty.com 27.75%ColdwellBankerPreviews.com 18.49%Christiesgreatestates.com 16.31%

The most US listings over $1M vs competition:Luxuryportfolio.com 12,368Sothebysrealty.com 8,034ColdwellBankerPreviews.com 6,089Christiesgreatestates.com 5,690

First Quarter 2009


Our Global Reach

Current listings in 45 States, 24 Countries

Traffic to site averages 200+ Countries per month

Top countries visiting the site are:US, Canada, UK, Australia, Italy, Germany, Switzerland, France, Spain, New Zealand, Mexico, Brazil, Netherlands, S. Africa, Ireland, India and Brazil.

As a result of our international approach with multiple currencies (60+) and translations in 9 languages.

traffic from 200+ countries monthly• Argentina • Australia • Austria • Bahrain• Belgium • Bermuda • Brazil • Bulgaria • Canada • Chile • China • Colombia • Costa Rica • Croatia • Cypress • Czech Republic • Denmark • Denmark • Dominican

Republic • Egypt

• Estonia• Fiji• Finland France • German • Greece • Honduras • Hong Kong • Hungary • India • Indonesia • Ireland • Israel • Italy • Japan • Luxembourg• Malaysia • Mexico • Netherlands • New Zealand• Norway

• Pakistan• Peru• Poland• Portugal• Romania• Russia• Saudi Arabia• Singapore• Slovenia• South Africa• Spain• Sweden• Switzerland• Thailand• Turkey• United Arab

Emerites• United

Kingdom• United States• Yugoslavia

In 2008 over 22,000 cities visited LuxuryPortfolio.com

Seller Reports & Luxe Analytics™• Create seller reports on web activity and either

print or e-mail to your clients via Luxe Xchange• Luxe Analytics data includes exposures, views,

which language, currency, and country of origin