project report on tanishq
TRANSCRIPT
Brand ambassadors
Gili
Bipasha Basu gives brand glitter to Gili. Bipasha Basu Pose for Gili Jewels – Huge Scan going by the promos of ‘Bachna Ae Haseeno’
Bipasha Basu, a leading Indian film actress has been signed on by Gitanjali Group as the new brand ambassador for its diamond jewellery retail brand Gili. The actress will be the new face for an undisclosed time frame.
The Gili brand has been one of the very first diamond jewellery brands in India. It has grown over the years into 500 outlets across 30 cities in the country, besides being retailed through shop-in-shop formats.
Gili has been noted for its unique retailing formats, by setting up its stores at sites like airports in elite areas. Its exclusive showrooms are called 'Gili World'.
Mehul Choksi, Chairman, Gitanjali Group and Nakshatra, said, “In our effort to find the right brand ambassador for Gili, a brand of mass appeal, we have stumbled upon Bipasha Basu to endorse her alluring personality on its products, which is a rhapsody of the traditional and modern. Not only were we enthusiastic about the brand fit, but we also feel that Bipasha lends a refreshing look to the brand. We are excited about having her on board as the new face for Gili.”
Current Advertising Agency doing promotions for Gili is: Equus Red Cell Fort, Mumbai
TANISHQ
Asin gives brand glitter to Tanishq.
Current Advertising Agency doing promotions for Tanishq is: Lowe
OUTLETS
GILI
Gili has it’s manufacturing outlet at Andheri East. It has 256 outlets of which 3 are exclusive stores Gili is also present in stores like AKBARALLYS, ASIATIC, CITI PLAZA, GILI WORLD (AIRPORT), JUST IN VOGUE, LIFESTYLE, PANTALOONS, SHOPPERS' STOP, WESTSIDE, Gili is spread throughout the cities of India. Gili stores are run well with strength of 7-10 executives & a head of the outlet. No. of employees vary from one shop to another depending on how big the Showroom or the outlet is. Its peek Hours are between 6 to 9 pm
Apart from the conventional jewellery stores, Gili is also available at up-market stores like Shopper's Stop, Lifestyle, Globus and Hi-style. Gili is known for its Diamond Heart collection, popularised through the Valentine Day concept. This collection can also be bought through a mail-order catalogue.
OUTLETS IN LUCKNOW
TRENT LIMITED - WESTSIDE
EAST END MALL, WAVE CINEMA, TC-54, VIBHUTI KHAND, GOMTI NAGAR,LucknowLUCKNOW - 226010 U.P.
SHOPPERS STOP LTD
E-City, FUN REPUBLIC, NEAR ELDECO, GREEN'S COMPOUND, GOMTI NAGARLucknowLUCKNOW - 226 010.
LANDMARK LTD.
THE East End MALL, TC 54, VIBHUTI KHAND, GOMTI NAGAR, LucknowLUCKNOW - 226 010.
GILIWORLD
FUN REPUBLIC MALL, SHOP NO 311, LOHIA PARK, GOMTI NAGARLucknow
Exclusive GILI store
TANISHQ
NORTH
TanishqG-16, Part I,South Extension,New Delhi110 049
Phone011 - 24624586/ [email protected]
TanishqM-68, M Block Market,Greater Kailash, Part I,New Delhi 110 048
Phone011 - 65694999/ [email protected]
EAST
Delhi
TanishqE-4,Inner Circle,Connaught Place,New Delhi110 001
Phone011 - 64613545/ [email protected]
Kolkata
TanishqNo.6, Fort Knox,Camac Street,Kolkata 700 017
Phone033 - 22827910/ 22827902/ 65501539 [email protected]
TanishqNo.9/3 A, Leela Roy Sarani, Gariahat Road, Kolkata 700 019
Phone033 – 24603065/ 3067 [email protected]
TanishqP – 308, C.I.T. Road,Scheme VI -M,Kankurgachi, Kolkata 700 054
Phone033 – 23649529/ 23649530/ 23649531 [email protected]
WEST
TanishqNo.7, Brabourne, Stadium, Veer Nariman Road, Opp Ambassador Hotel, Churchgate,Mumbai 400 020
Phone022 - 22821621/ 65053363/ 22838801/ [email protected]
TanishqG-11, Inorbit Mall, Mind Space,Malad Link Road, Malad, Mumbai 400 064
Phone022 - 66406945/ 28777747/ [email protected]
SOUTH
Mumbai
TanishqNo.365/C, Giriraj Building,Khar Linking Road, Khar,Mumbai 400 052
Phone022 - 26484846/ 26495959/ [email protected]
Chennai
TanishqS-1 Shasthri Nagar, 2nd Avenue, MG Road, Adyar,Chennai 600020
Phone044 - 65517251/ [email protected]
TanishqNo.115-A, W Block,3rd Avenue, Anna Nagar,Chennai 600 040
Phone044 -26194810/ [email protected]
TanishqNo.34, Crown Court, Cathedral Road, Chennai 600 086
Phone044 - 28110368/ [email protected]
OUTLET IN LUCKNOW
Tanishq No. 11, M. G. Marg Hazratgunj, Lucknow 226001
Phone0522 - 2626326/ 2610125/ 2610127 [email protected]
Tanishq No.1/8, Viram Khand, GomtiNagar, Patralarpuram Chorha,Lucknow 226 010
Phone0522 - 2395220/ [email protected]
Tanishq M - 5, Gole Market, Mahanagar, Lucknow226 006
Phone0522 - 4074323/ [email protected]
Exclusive TANISHQ store
